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~person:"Baumgarth, Carsten"
~person:"Olson, Jerry C."
~type_genre:"Glossary included"
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Consumer behaviour
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Baumgarth, Carsten
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Consumer behavior & marketing strategy
Peter, Jerome Paul
;
Olson, Jerry C.
-
2010
-
9. ed.
Persistent link: https://www.econbiz.de/10003881387
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2
Consumer behavior and marketing strategy
Peter, Jerome Paul
;
Olson, Jerry C.
-
2008
-
8. ed., [internat. ed.]
Persistent link: https://www.econbiz.de/10003451556
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3
Markenpolitik : Markenwirkungen - Markenführung - Markencontrolling
Baumgarth, Carsten
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2008
-
3., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003456546
Saved in:
4
Consumer behavior and marketing strategy
Peter, Jerome Paul
;
Olson, Jerry C.
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2005
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7. ed
Persistent link: https://www.econbiz.de/10001855752
Saved in:
5
Consumer behavior and marketing strategy
Peter, Jerome Paul
;
Olson, Jerry C.
-
1993
-
3. ed
Persistent link: https://www.econbiz.de/10000856651
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