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~person:"Bilgihan, Anil"
~person:"Mattila, Anna S."
~person:"Quach, Sara"
~person:"Sesé, F. Javier"
~subject:"Beziehungsmarketing"
~subject:"Website"
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Search: subject_exact:"Consumer Behaviour"
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Beziehungsmarketing
Website
Consumer behaviour
169
Konsumentenverhalten
169
Relationship marketing
68
Customer satisfaction
56
Kundenzufriedenheit
56
Dienstleistungsqualität
50
Service quality
50
Gastronomie
21
Restaurant industry
21
Beschwerdemanagement
19
Complaint management
19
Internet marketing
18
Online-Marketing
18
Emotion
17
Corporate Social Responsibility
15
Corporate social responsibility
15
Hotel industry
15
Hotellerie
15
Brand management
14
Markenführung
14
Viral marketing
14
Virales Marketing
14
Advertising
12
Advertising effects
12
Experiment
12
Werbewirkung
12
Preismanagement
11
Pricing strategy
11
Social Web
11
Social web
11
Online retailing
10
Online-Handel
10
Werbung
10
Customer service
9
Kundenbindungsprogramm
9
Kundenservice
9
Loyalty program
9
Brand image
8
Confidence
8
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Online availability
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Undetermined
46
Free
2
Type of publication
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Article
71
Type of publication (narrower categories)
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Article in journal
70
Aufsatz in Zeitschrift
70
Aufsatz im Buch
1
Book section
1
Language
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English
71
Author
All
Bilgihan, Anil
Mattila, Anna S.
Quach, Sara
Sesé, F. Javier
Han, Heesup
40
Hollebeek, Linda D.
30
Verhoef, Peter C.
28
Kumar, V.
24
Usman, Osly
24
Huber, Frank
22
Loureiro, Sandra Maria Correia
22
Klaus, Philipp
19
Prentice, Catherine
19
Bang, Nguyen
18
Rather, Raouf Ahmad
18
Ahn, Jiseon
17
Herrmann, Andreas
16
Wangenheim, Florian von
16
Gil Saura, Irene
15
Grewal, Dhruv
15
Khan, Imran
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Swoboda, Bernhard
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Foscht, Thomas
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
So, Kevin Kam Fung
14
Carlson, Jamie
13
Das, Gopal
13
Evanschitzky, Heiner
13
Gustafsson, Anders
13
Kumar, Vikas
13
McDonald, Heath
13
Rahman, Zillur
13
Schramm-Klein, Hanna
13
Sreejesh, S.
13
Tanford, Sarah
13
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International journal of hospitality management
6
Journal of retailing and consumer services
6
The journal of services marketing
5
Journal of service research
4
Services marketing quarterly
4
International journal of contemporary hospitality management
3
Journal of business research : JBR
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of hospitality marketing & management
2
Journal of retailing
2
Journal of the Academy of Marketing Science
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
The journal of product & brand management
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Cornell hospitality quarterly : CQ
1
Customer engagement marketing
1
European management review : the journal of the European Academy of Management
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of consumer studies
1
International journal of quality and service sciences
1
Journal of consumer behaviour
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of service management
1
Journal of service research : JSR
1
Journal of strategic marketing
1
Psychology & marketing
1
Service business
1
The international review of retail, distribution and consumer research
1
The service industries journal
1
Tourism management : research, policies, practice
1
Tourism review : the official journal of the AIEST
1
Universia business review : UBR
1
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ECONIS (ZBW)
71
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71
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1
Chatbots in frontline services and customer experience : an anthropomorphism perspective
Nguyen Tuyet-Mai
;
Ferm, Lars-Erik Casper
;
Quach, Sara
; …
- In:
Psychology & marketing
40
(
2023
)
11
,
pp. 2201-2225
Persistent link: https://www.econbiz.de/10014432391
Saved in:
2
Winning your customers' minds and hearts : disentangling the effects of lock-in and affective customer experience on retention
Gao, Lily
;
Haan, Evert de
;
Melero-Polo, Iguácel
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
2
,
pp. 334-371
Persistent link: https://www.econbiz.de/10014251177
Saved in:
3
Does crowdsourcing necessarily lead to brand engagement? : the role of crowdsourcing cues and relationship norms on customer-brand relationships
Herter, Márcia Maurer
;
Shuqair, Saleh
;
Pinto, Diego Costa
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 988-1004
Persistent link: https://www.econbiz.de/10014334390
Saved in:
4
Towards an understanding of meme marketing : conceptualisation and empirical evidence
Razzaq, Ali
;
Shao, Wei
;
Quach, Sara
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
7/8
,
pp. 670-701
Persistent link: https://www.econbiz.de/10014321538
Saved in:
5
How perceptions of relationship investment influence customer loyalty : the mediating role of perceived value and the moderating role of relationship proneness
Menidjel, Choukri
;
Bilgihan, Anil
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 296-319
Persistent link: https://www.econbiz.de/10014303204
Saved in:
6
The effect of smart shopper self-perceptions on word-of-mouth behaviors in the loyalty reward program context
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of hospitality & tourism research : JHTR ; the …
46
(
2022
)
2
,
pp. 243-266
Persistent link: https://www.econbiz.de/10012800229
Saved in:
7
Are privacy concerns still relevant? : revisiting consumer behaviour in omnichannel retailing
Cheah, Jun-Hwa
;
Lim, Xin-Jean
;
Hiram Ting
;
Liu, Yide
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013169706
Saved in:
8
Service integration in omnichannel retailing and its impact on customer experience
Quach, Sara
;
Barari, Mojtaba
;
Moudrý, Dann Vit
;
Quach, Ken
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013169715
Saved in:
9
Quantifying the effect of status in a multi-tier loyalty program
Viswanathan, Vijay
;
Koetterheinrich, Kim
;
Bijmolt, …
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 376-383
Persistent link: https://www.econbiz.de/10013326930
Saved in:
10
The determinants of retail customers' purchase intent
Menidjel, Choukri
;
Bilgihan, Anil
- In:
International journal of consumer studies
46
(
2022
)
6
,
pp. 2503-2520
Persistent link: https://www.econbiz.de/10013412526
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