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~person:"Bronnmann, Julia"
~person:"Martos-Partal, Mercedes"
~subject:"Retail price"
~subject:"Warenkennzeichnung"
~type_genre:"Aufsatz in Zeitschrift"
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Retail price
Warenkennzeichnung
Store brand
14
Handelsmarke
13
Consumer behaviour
10
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10
Einzelhandel
8
Retail trade
8
Brand
5
Markenartikel
5
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4
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4
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private labels
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2004-2006
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Aufsatz in Zeitschrift
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Bronnmann, Julia
Martos-Partal, Mercedes
Abril Barrie, Carmen
2
Ajay Singh
2
Amrouche, Nawel
2
Beneke, Justin
2
Bonanno, Alessandro
2
Choi, Seung-chan
2
Dawes, John
2
Duan, Yongrui
2
Fornari, Daniele
2
Fornari, Edoardo
2
González-Benito, Óscar
2
Grandi, Sebastiano
2
Jaenicke, Edward
2
Konuk, Faruk Anıl
2
Lopez, Rigoberto A.
2
Olbrich, Rainer
2
Schnittka, Oliver
2
Sethuraman, Raj
2
Soler, Louis-Georges
2
Sudhir, K.
2
Alan, Yasin
1
Ali, Saifil
1
Amaldoss, Wilfred
1
Arce-Urriza, Marta
1
Asche, Frank
1
Assarzadegan, Parisa
1
Atkin, Tom
1
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1
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Applied economics letters
1
Journal of agricultural economics
1
Journal of business economics and management
1
Journal of retailing
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ECONIS (ZBW)
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1
Product differentiation in the German soft drink market : which attributes matter?
Bronnmann, Julia
;
Hoffmann, Julia
- In:
Applied economics letters
25
(
2018
)
14
,
pp. 968-971
Persistent link: https://www.econbiz.de/10012131150
Saved in:
2
The value of product attributes, brands and private labels : an analysis of frozen seafood in Germany
Bronnmann, Julia
;
Asche, Frank
- In:
Journal of agricultural economics
67
(
2016
)
1
,
pp. 231-244
Persistent link: https://www.econbiz.de/10011657722
Saved in:
3
Price sensitivity versus perceived quality : moderating effects of retailer positioning on private label consumption
González-Benito, Óscar
;
Martos-Partal, Mercedes
- In:
Journal of business economics and management
15
(
2014
)
5
,
pp. 935-950
Persistent link: https://www.econbiz.de/10010484373
Saved in:
4
Role of retailer positioning and product category on the relationship between store brand consumption and store loyalty
González-Benito, Óscar
;
Martos-Partal, Mercedes
- In:
Journal of retailing
88
(
2012
)
2
,
pp. 236-249
Persistent link: https://www.econbiz.de/10009562818
Saved in:
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