//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Buil, Isabel"
~person:"Dibb, Sally"
~person:"Greenley, Gordon E."
~person:"O'Cass, Aron"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "European journal of marketing : EJM"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
5
Konsumentenverhalten
5
Marketing management
5
Marketingmanagement
5
Brand
4
Brand image
4
Brand management
4
Großbritannien
4
Markenführung
4
Markenimage
4
United Kingdom
4
Markenartikel
3
Brand orientation
2
Firm performance
2
Innovation
2
Social Marketing
2
Social change
2
Social marketing
2
Sozialer Wandel
2
Tourism marketing
2
Tourismusmarketing
2
Unternehmenserfolg
2
Viral marketing
2
Virales Marketing
2
Altruism
1
Altruismus
1
Ambidexterity
1
Analytics
1
Arbeitskräfte
1
Arbeitsverhalten
1
Australia
1
Australien
1
Bank
1
Bank employees
1
Bankberufe
1
Banking
1
Behaviour change
1
Beziehungsmarketing
1
Big Data
1
Big data
1
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
19
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
20
Case study
1
Collection of articles of several authors
1
Fallstudie
1
Sammelwerk
1
Language
All
English
20
Author
All
Buil, Isabel
Dibb, Sally
Greenley, Gordon E.
O'Cass, Aron
Lee, Nick
9
Grønhaug, Kjell
8
Kitchen, Philip J.
8
Melewar, T. C.
7
Balmer, John M. T.
6
De Chernatony, Leslie
6
Moutinho, Luiz
6
Roper, Stuart
6
Tsang, Alex S. L.
6
Carrillat, François A.
5
Dwivedi, Yogesh Kumar
5
Grace, Debra
5
Kaushik, Geetanjali
5
O'Shaughnessy, Nicholas Jackson
5
Oppewal, Harmen
5
Prendergast, Gerard P.
5
Rana, Nripendra P.
5
Romaniuk, Jenni
5
Simintiras, Antonis C.
5
Aspara, Jaakko
4
Canniford, Robin
4
Cavusgil, S. Tamer
4
Dagger, Tracey S.
4
Dant, Rajiv P.
4
Davies, Gary
4
Delgado-Ballester, Elena
4
Gilmore, Audrey
4
Grönroos, Christian
4
Hamilton, Kathy
4
Hammervoll, Trond
4
He, Hongwei
4
Hogg, Margaret K.
4
Jayawardhena, Chanaka
4
Kerrane, Ben
4
Leeflang, Peter
4
Lindgreen, Adam
4
Maklan, Stan
4
more ...
less ...
Published in...
All
European journal of marketing : EJM
20
Source
All
ECONIS (ZBW)
20
Showing
1
-
10
of
20
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Troubled waters : the transformation of marketing in a digital world
Quinn, Lee
;
Dibb, Sally
;
Simkin, Lyndon
;
Canhoto, Ana …
- In:
European journal of marketing : EJM
50
(
2016
)
12
,
pp. 2103-2133
Persistent link: https://www.econbiz.de/10011629298
Saved in:
2
Establishing the scope of marketing practice : insights from practitioners
Dibb, Sally
;
Simões, Cláudia
;
Wensley, Robin
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 380-404
Persistent link: https://www.econbiz.de/10010344071
Saved in:
3
Consumers' self-congruence with a "Liked" brand : cognitive network influence and brand outcomes
Wallace, Elaine
;
Buil, Isabel
;
De Chernatony, Leslie
- In:
European journal of marketing : EJM
51
(
2017
)
2
,
pp. 367-390
Persistent link: https://www.econbiz.de/10011661710
Saved in:
4
Unpacking brand management superiority : examining the interplay of brand management capability, brand orientation and formalisation
Lee, Wai Jin
;
O'Cass, Aron
;
Sok, Phyra
- In:
European journal of marketing : EJM
51
(
2017
)
1
,
pp. 177-199
Persistent link: https://www.econbiz.de/10011626461
Saved in:
5
When does "liking" a charity lead to donation behaviour? : exploring conspicuous donation behaviour on social media platforms
Wallace, Elaine
;
Buil, Isabel
;
De Chernatony, Leslie
- In:
European journal of marketing : EJM
51
(
2017
)
11/12
,
pp. 2002-2029
Persistent link: https://www.econbiz.de/10011773816
Saved in:
6
Why doesn't our branding pay off : optimising the effects of branding through innovation
Lee, Wai Jin
;
O'Cass, Aron
;
Sok, Phyra
- In:
European journal of marketing : EJM
50
(
2016
)
3/4
,
pp. 509-529
Persistent link: https://www.econbiz.de/10011574456
Saved in:
7
Social marketing transformed : Kotler, Polonsky and Hastings reflect on social marketing in a period of social change ; guest editorial
Dibb, Sally
;
Carrigan, Marylyn
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1376-1398
Persistent link: https://www.econbiz.de/10010189555
Saved in:
8
Social marketing : social change
Dibb, Sally
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010189559
Saved in:
9
Factors influencing consumer evaluations of gift promotions
Buil, Isabel
;
De Chernatony, Leslie
;
Montaner, Teresa
- In:
European journal of marketing : EJM
47
(
2013
)
3/4
,
pp. 574-595
Persistent link: https://www.econbiz.de/10009733007
Saved in:
10
Service employee clusters in banking : exploring Ind’s typology considering behaviour, commitment and attitude about leadership
Wallace, Elaine
;
De Chernatony, Leslie
;
Buil, Isabel
- In:
European journal of marketing : EJM
47
(
2013
)
11/12
,
pp. 1781-1803
Persistent link: https://www.econbiz.de/10010205982
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->