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~person:"Casidy, Riza"
~person:"Klaus, Philipp"
~subject:"Brand image"
~subject:"Dienstleistungsqualität"
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Search: subject_exact:"Customer relationship management"
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Brand image
Dienstleistungsqualität
Beziehungsmarketing
42
Relationship marketing
42
Consumer behaviour
28
Konsumentenverhalten
28
Customer satisfaction
21
Kundenzufriedenheit
21
Service quality
18
Customer experience
13
Brand management
8
Markenführung
8
Lieferantenmanagement
7
Marketing management
7
Marketingmanagement
7
Supplier relationship management
7
B-to-B-Marketing
6
Business-to-business marketing
6
Higher education institution
5
Hochschule
5
Internet marketing
5
Online-Marketing
5
Relationship quality
5
Confidence
4
Loyalty
4
Trust
4
Vertrauen
4
Viral marketing
4
Virales Marketing
4
WOM
4
customer experience
4
Brand
3
Commitment
3
Customer experience management
3
Customer service
3
Einzelhandel
3
Emotion
3
Firm performance
3
Kundenservice
3
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21
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Casidy, Riza
Klaus, Philipp
Han, Heesup
27
Bruhn, Manfred
23
Gil Saura, Irene
23
Prentice, Catherine
23
Hollebeek, Linda D.
20
Loureiro, Sandra Maria Correia
20
Mattila, Anna S.
18
Japutra, Arnold
15
Hyun, Sunghyup Sean
14
McColl-Kennedy, Janet R.
13
Sreejesh, S.
13
Balaji, M. S.
12
Gong, Taeshik
12
Johnson, Lester W.
12
Kumar, Vikas
12
Quach, Sara
12
Rahman, Zillur
12
Gustafsson, Anders
11
Khan, Imran
11
King, Ceridwyn
11
Rather, Raouf Ahmad
11
Sarkar, Abhigyan
11
Usman, Osly
11
Šerić, Maja
11
Chahal, Hardeep
10
Qu, Hailin
10
Roy, Sanjit
10
Bang, Nguyen
9
Bilgihan, Anil
9
Fetscherin, Marc
9
Park, Jungkun
9
Prybutok, Victor R.
9
So, Kevin Kam Fung
9
Thaichon, Paramaporn
9
Wong, IpKin Anthony
9
Woratschek, Herbert
9
Bauer, Hans H.
8
Edvardsson, Bo
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The journal of services marketing
5
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of retailing and consumer services
2
Australasian marketing journal
1
International journal of market research
1
Journal of business research : JBR
1
Journal of nonprofit & public sector marketing
1
Journal of service management
1
Journal of service research
1
Services marketing quarterly
1
Technological forecasting & social change : an international journal
1
The international journal of bank marketing : IJBM
1
The journal of brand management : an international journal
1
The journal of product & brand management
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Tourism management : research, policies, practice
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ECONIS (ZBW)
21
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21
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1
Where is customer experience (CX) research heading? : a personal commentary
Klaus, Philipp
- In:
The journal of services marketing
37
(
2023
)
6
,
pp. 700-705
Persistent link: https://www.econbiz.de/10014314392
Saved in:
2
The effects of B2B sustainable brand positioning on relationship outcomes
Casidy, Riza
;
Lie, David Sugianto
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 245-256
Persistent link: https://www.econbiz.de/10014282237
Saved in:
3
Quantifying the influence of customer experience on consumer share-of-category
Klaus, Philipp
;
Kuppelwieser, Volker
;
Heinonen, Kristina
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014303364
Saved in:
4
Editorial: the "nip and tuck" service framework : bright and dark side of beautification/modification services
Tsiotsou, Rodoula H.
;
Klaus, Philipp
- In:
The journal of services marketing
36
(
2022
)
1
,
pp. 1-8
Persistent link: https://www.econbiz.de/10012798375
Saved in:
5
What matters most to ultra-high-net-worth individuals? : exploring the UHNWI luxury customer experience (ULCX)
Klaus, Philipp
- In:
The journal of product & brand management
31
(
2022
)
3
,
pp. 368-376
Persistent link: https://www.econbiz.de/10013164342
Saved in:
6
The role of customer experience in the perceived value-word-of-mouth relationship
Kuppelwieser, Volker
;
Klaus, Philipp
;
Manthiou, Aikaterini
- In:
The journal of services marketing
36
(
2022
)
3
,
pp. 364-378
Persistent link: https://www.econbiz.de/10013407509
Saved in:
7
The interplaying factors of the robotic tourism experience : the customer journey's touchpoints, context, and qualities
Manthiou, Aikaterini
;
Klaus, Philipp
- In:
Technological forecasting & social change : an …
177
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013345867
Saved in:
8
Measuring customer experience quality : the EXQ scale revisited
Kuppelwieser, Volker
;
Klaus, Philipp
- In:
Journal of business research : JBR
126
(
2021
),
pp. 624-633
Persistent link: https://www.econbiz.de/10012494329
Saved in:
9
Moving the customer experience field forward : introducing the touchpoints, context, qualities (TCQ) nomenclature
De Keyser, Arne
;
Verleye, Katrien
;
Lemon, Katherine N.
; …
- In:
Journal of service research
23
(
2020
)
4
,
pp. 433-455
Persistent link: https://www.econbiz.de/10012391607
Saved in:
10
The dawn of traditional CX metrics? : examining satisfaction, EXQ, and WAR
Imhof, Gustavo
;
Klaus, Philipp
- In:
International journal of market research
62
(
2020
)
6
,
pp. 673-688
Persistent link: https://www.econbiz.de/10012308994
Saved in:
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