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~person:"Chan, Ricky Y. K."
~person:"Chaudhry, Peggy E."
~subject:"Gewerblicher Rechtsschutz"
~subject:"IT-Recht"
~subject:"Konsumentenverhalten"
~subject:"Markenimage"
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Search: subject_exact:"Product piracy"
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Gewerblicher Rechtsschutz
IT-Recht
Konsumentenverhalten
Markenimage
Product counterfeiting
21
Produktpiraterie
21
Consumer behaviour
12
Welt
6
World
6
Immaterialgüterrechte
5
Intellectual property rights
5
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IT crime
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IT-Kriminalität
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Illegaler Handel
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Illicit trade
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Theorie
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Theory
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Arzneimittel
2
Außenwirtschaftspolitik
2
Brasilien
2
Brazil
2
Counterfeit proneness
2
Counterfeiting
2
Foreign economic policy
2
Führungskräfte
2
Geistiges Eigentum
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International economy
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Internationale Wirtschaft
2
Internet
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Marketing
2
Marketing management
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Marketingmanagement
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Meinung
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2
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12
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Chan, Ricky Y. K.
Chaudhry, Peggy E.
Andrés, Antonio R.
10
Asongu, Simplice A.
10
Stöttinger, Barbara
9
Asongu, Simplice
8
Phau, Ian
8
Bian, Xuemei
7
Gistri, Giacomo
5
Penz, Elfriede
5
Sharma, Piyush
5
Stumpf, Stephen A.
5
Cesareo, Ludovica
4
Gabrielli, Veronica
4
Grappi, Silvia
4
Martínez Sánchez, Francisco
4
Tjiptono, Fandy
4
Arli, Denni
3
Baghi, Ilaria
3
Bashir, Irfan
3
Bobrie, François
3
Bourreau, Marc
3
Budiman, Santi
3
Cui, Annie Peng
3
Dördrechter, Nikolai
3
Eisend, Martin
3
Fazili, Asif Iqbal
3
Jiang, Ling
3
Khan, Sameeullah
3
Koh, Byungwan
3
Le Roux, André
3
Loken, Barbara
3
Moutinho, Luiz
3
Niemand, Thomas
3
Pace, Stefano
3
Qian, Yi
3
Raghunathan, Srinivasan
3
Romani, Simona
3
Sang Hoo Bae
3
Shan, Juan
3
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Marketing intelligence & planning
3
Business horizons
2
Journal of business strategy
2
Enterprise information systems
1
Journal of marketing management : MM
1
Measurement and research methods in international marketing
1
Psychology & marketing
1
The journal of consumer marketing
1
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ECONIS (ZBW)
12
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1
Cultural differences in deliberate counterfeit purchase behavior
Sharma, Piyush
;
Chan, Ricky Y. K.
;
St. Davčik, Nebojša
; …
- In:
Marketing intelligence & planning
40
(
2022
)
1
,
pp. 121-137
Persistent link: https://www.econbiz.de/10013172901
Saved in:
2
Dupe influencers exploiting social media to peddle luxury fakes
Chaudhry, Peggy E.
- In:
Business horizons
65
(
2022
)
6
,
pp. 719-727
Persistent link: https://www.econbiz.de/10013438516
Saved in:
3
Fake and pirated : do consumers care?
Chaudhry, Peggy E.
;
Cesareo, Ludovica
- In:
Journal of business strategy
38
(
2017
)
6
,
pp. 11-19
Persistent link: https://www.econbiz.de/10011757444
Saved in:
4
Exploring the role of attitudinal functions in counterfeit purchase behavior via an extended conceptual framework
Sharma, Piyush
;
Chan, Ricky Y. K.
- In:
Psychology & marketing
34
(
2017
)
3
,
pp. 294-308
Persistent link: https://www.econbiz.de/10011658379
Saved in:
5
Demystifying deliberate counterfeit purchase behaviour : towards a unified conceptual framework
Sharma, Piyush
;
Chan, Ricky Y. K.
- In:
Marketing intelligence & planning
34
(
2016
)
3
,
pp. 318-335
Persistent link: https://www.econbiz.de/10011570774
Saved in:
6
Using spotlight effect to curb counterfeit consumption : an experimental investigation
Zhan, Lingjing
;
Sharma, Piyush
;
Chan, Ricky Y. K.
- In:
Marketing intelligence & planning
33
(
2015
)
4
,
pp. 556-574
Persistent link: https://www.econbiz.de/10011381687
Saved in:
7
Fake: can business stanch the flow of counterfeit products?
Stumpf, Stephen A.
;
Chaudhry, Peggy E.
;
Perretta, Leeann
- In:
Journal of business strategy
32
(
2011
)
2
,
pp. 4-12
Persistent link: https://www.econbiz.de/10008988942
Saved in:
8
Consumer complicity across emerging markets
Chaudhry, Peggy E.
;
Hill, Ronald Paul
;
Stumpf, Stephen A.
; …
- In:
Measurement and research methods in international marketing
,
(pp. 223-239)
.
2011
Persistent link: https://www.econbiz.de/10009377901
Saved in:
9
Piracy in cyber space : consumer complicity, pirates and enterprise enforcement
Chaudhry, Peggy E.
;
Chaudhry, Sohail S.
;
Lamkin, Melissa K.
- In:
Enterprise information systems
5
(
2011
)
2
,
pp. 255-271
Persistent link: https://www.econbiz.de/10009154772
Saved in:
10
Counterfeit proneness : conceptualisation and scale development
Sharma, Piyush
;
Chan, Ricky Y. K.
- In:
Journal of marketing management : MM
27
(
2011
)
5/6
,
pp. 602-626
Persistent link: https://www.econbiz.de/10009159898
Saved in:
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