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~person:"Chaudhry, Peggy E."
~person:"Le Roux, André"
~subject:"Gewerblicher Rechtsschutz"
~subject:"IT-Recht"
~subject:"Konsumentenverhalten"
~subject:"Markenimage"
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Search: subject_exact:"Product piracy"
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Gewerblicher Rechtsschutz
IT-Recht
Konsumentenverhalten
Markenimage
Product counterfeiting
19
Produktpiraterie
19
Consumer behaviour
10
Welt
7
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7
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5
Intellectual property rights
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Außenwirtschaftspolitik
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Chaudhry, Peggy E.
Le Roux, André
Andrés, Antonio R.
10
Asongu, Simplice A.
10
Stöttinger, Barbara
9
Asongu, Simplice
8
Phau, Ian
8
Bian, Xuemei
7
Chan, Ricky Y. K.
5
Gistri, Giacomo
5
Penz, Elfriede
5
Sharma, Piyush
5
Stumpf, Stephen A.
5
Cesareo, Ludovica
4
Gabrielli, Veronica
4
Grappi, Silvia
4
Martínez Sánchez, Francisco
4
Tjiptono, Fandy
4
Arli, Denni
3
Baghi, Ilaria
3
Bashir, Irfan
3
Bobrie, François
3
Bourreau, Marc
3
Budiman, Santi
3
Cui, Annie Peng
3
Dördrechter, Nikolai
3
Eisend, Martin
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Fazili, Asif Iqbal
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Jiang, Ling
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Khan, Sameeullah
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Koh, Byungwan
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Loken, Barbara
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Moutinho, Luiz
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Niemand, Thomas
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Pace, Stefano
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Qian, Yi
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Raghunathan, Srinivasan
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Romani, Simona
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Sang Hoo Bae
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Business horizons
2
Journal of business strategy
2
Ancrages culturels dans un monde en mutation
1
Enterprise information systems
1
Journal of business research : JBR
1
Measurement and research methods in international marketing
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ECONIS (ZBW)
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1
Dupe influencers exploiting social media to peddle luxury fakes
Chaudhry, Peggy E.
- In:
Business horizons
65
(
2022
)
6
,
pp. 719-727
Persistent link: https://www.econbiz.de/10013438516
Saved in:
2
Fake and pirated : do consumers care?
Chaudhry, Peggy E.
;
Cesareo, Ludovica
- In:
Journal of business strategy
38
(
2017
)
6
,
pp. 11-19
Persistent link: https://www.econbiz.de/10011757444
Saved in:
3
A typology of brand counterfeiting and imitation based on a semiotic approach
Le Roux, André
;
Bobrie, François
;
Thebault, Marinette
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 349-356
Persistent link: https://www.econbiz.de/10011417739
Saved in:
4
Brand typicality impact on brand imitations evaluation and categorization
Le Roux, André
;
Thebault, Marinette
;
Roy, Yves
; …
- In:
The journal of product & brand management
25
(
2016
)
6
,
pp. 600-612
Persistent link: https://www.econbiz.de/10011587868
Saved in:
5
Une comparaison internationale des freins et motivations des consommateurs face à la contrefaçon
Le Roux, André
;
Thebault, Marinette
;
Müller, Brigitte
; …
- In:
Ancrages culturels dans un monde en mutation
,
(pp. 247-265)
.
2016
Persistent link: https://www.econbiz.de/10011619364
Saved in:
6
Fake: can business stanch the flow of counterfeit products?
Stumpf, Stephen A.
;
Chaudhry, Peggy E.
;
Perretta, Leeann
- In:
Journal of business strategy
32
(
2011
)
2
,
pp. 4-12
Persistent link: https://www.econbiz.de/10008988942
Saved in:
7
Consumer complicity across emerging markets
Chaudhry, Peggy E.
;
Hill, Ronald Paul
;
Stumpf, Stephen A.
; …
- In:
Measurement and research methods in international marketing
,
(pp. 223-239)
.
2011
Persistent link: https://www.econbiz.de/10009377901
Saved in:
8
Piracy in cyber space : consumer complicity, pirates and enterprise enforcement
Chaudhry, Peggy E.
;
Chaudhry, Sohail S.
;
Lamkin, Melissa K.
- In:
Enterprise information systems
5
(
2011
)
2
,
pp. 255-271
Persistent link: https://www.econbiz.de/10009154772
Saved in:
9
Consumer complicity with counterfeit products
Chaudhry, Peggy E.
;
Stumpf, Stephen A.
- In:
The journal of consumer marketing
28
(
2011
)
2
,
pp. 139-151
Persistent link: https://www.econbiz.de/10009162017
Saved in:
10
Country matters : executives weigh in on the causes and counter measures of counterfeit trade
Stumpf, Stephen A.
;
Chaudhry, Peggy E.
- In:
Business horizons
53
(
2010
)
3
,
pp. 305-314
Persistent link: https://www.econbiz.de/10003981059
Saved in:
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