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~person:"Coulter, Robin A."
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Brand management
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Coulter, Robin A.
Price, Linda L.
65
Epp, Amber M.
13
Strizhakova, Yuliya
11
Arnould, Eric J.
8
Price, Linda L
7
Feick, Lawrence F.
6
Campbell, Margaret C.
4
Feick, Lawrence
4
Schau, Hope Jensen
4
Thomas, Tandy Chalmers
4
Arnould, Eric J
3
Curasi, Carolyn Folkman
3
Higie, Robin A.
3
Inman, J. Jeffrey
3
Kirmani, Amna
3
Belk, Russell W.
2
Epp, Amber M
2
Hamilton, Rebecca W.
2
Coulter, Robin A
1
Coulter, Robin Higie
1
Fisher, Robert J
1
Folkman Curasi, Carolyn
1
Godfrey, D. Matthew
1
Guskey, Audrey
1
Hartman, Cathy L.
1
Hartmann, Cathy L.
1
Hatfield, Hunter N.
1
Hewett, Kelly
1
Hunt, Shelby D.
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Jensen Schau, Hope
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Lusch, Robert F.
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MacInnis, Deborah J
1
MacInnis, Deborah J.
1
Madhavaram, Sreedhar
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Micu, Camelia
1
Micu, Camelia C.
1
Moorman, Christine
1
Okazaki, Shintaro
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PRICE, LINDA L
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of international marketing
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
European journal of marketing : EJM
1
Journal of Consumer Psychology
1
Journal of advertising : official publication of the American Academy of Advertising
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Journal of the Academy of Marketing Science
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1
The fresh start mindset : a cross-national investigation and implications for environmentally friendly global brands
Strizhakova, Yuliya
;
Coulter, Robin A.
;
Price, Linda L.
- In:
Journal of international marketing
29
(
2021
)
4
,
pp. 45-61
Persistent link: https://www.econbiz.de/10012660728
Saved in:
2
Crossing Bridges: Assembling Culture into Brands and Brands into Consumers' Global Local Cultural Lives
Price, Linda L.
;
Coulter, Robin A.
- In:
Journal of Consumer Psychology
29
(
2019
)
3
,
pp. 547-554
Persistent link: https://www.econbiz.de/10012083050
Saved in:
3
The fresh start mindset : transforming consumers’ lives
Price, Linda L.
;
Coulter, Robin A.
;
Strizhakova, Yuliya
; …
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
1
,
pp. 21-48
Persistent link: https://www.econbiz.de/10011883873
Saved in:
4
The young adult cohort in emerging markets : assessing their global cultural identity in a global marketplace
Strizhakova, Yuliya
;
Coulter, Robin A.
;
Price, Linda L.
- In:
International journal of research in marketing : IJRM ; …
29
(
2012
)
1
,
pp. 43-54
Persistent link: https://www.econbiz.de/10009553460
Saved in:
5
The young adult cohort in emerging markets: Assessing their glocal cultural identity in a global marketplace
Strizhakova, Yuliya
;
Coulter, Robin A.
;
Price, Linda L.
- In:
International journal of research in marketing : IJRM ; …
29
(
2012
)
1
,
pp. 43-55
Persistent link: https://www.econbiz.de/10009846343
Saved in:
6
Branding in a global marketplace : the mediating effects of quality and self-identity brand signals
Strizhakova, Yuliya
;
Coulter, Robin A.
;
Price, Linda L.
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
4
,
pp. 342-351
Persistent link: https://www.econbiz.de/10009406664
Saved in:
7
Branding in a global marketplace: The mediating effects of quality and self-identity brand signals
Strizhakova, Yuliya
;
Coulter, Robin A.
;
Price, Linda L.
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
4
,
pp. 342-352
Persistent link: https://www.econbiz.de/10009801796
Saved in:
8
How product trial alters the effects of model attractiveness : an adapted etic approach in Romania
Micu, Camelia C.
;
Coulter, Robin A.
;
Price, Linda L.
- In:
Journal of advertising : official publication of the …
38
(
2009
)
2
,
pp. 69-81
Persistent link: https://www.econbiz.de/10003863803
Saved in:
9
Branded products as a passport to global citizenship : perspectives from developed and developing countries
Strizhakova, Yuliya
;
Coulter, Robin A.
;
Price, Linda L.
- In:
Journal of international marketing
16
(
2008
)
4
,
pp. 57-85
Persistent link: https://www.econbiz.de/10003813590
Saved in:
10
The meanings of branded products: a cross-national scale development and meaning assessment
Strizhakova, Yuliya
;
Coulter, Robin A.
;
Price, Linda L.
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
2
,
pp. 82-93
Persistent link: https://www.econbiz.de/10003735953
Saved in:
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