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~person:"Das, Manish"
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Search: subject:"Uniqueness"
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Consumer behaviour
4
Konsumentenverhalten
4
Consumer need for uniqueness
2
Luxury goods
2
Luxusgüter
2
Social comparison
2
Altrusim
1
Bandwagon luxury.
1
Beziehungsmarketing
1
Biosphere
1
Consumer attitudes
1
Consumers' need for uniqueness
1
Consumption theory
1
Customer susceptibility to interpersonal influence
1
Emerging economies
1
Emerging market
1
Green purchase
1
India
1
Indien
1
Inspiration
1
Interdependent preferences
1
Konsumtheorie
1
Leadership
1
Leistungsmotivation
1
Luxury consumption
1
Masstige
1
Materialism
1
Mediation
1
Mixed-method
1
Moderated mediation
1
Nachfrageinterdependenz
1
Personalführung
1
Product quality
1
Product uniqueness
1
Produktqualität
1
Psychological entitlement
1
Relationship marketing
1
Schwellenländer
1
Snob luxury
1
Social values
1
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Das, Manish
Ewerhart, Christian
20
Covarrubias, Enrique
10
Penta, Antonio
10
Holden, Tom D.
9
Tian, Guoqiang
8
Allouch, Nizar
7
Cao, Xiaoyong
6
Guha, Brishti
6
Hefti, Andreas
6
Quartieri, Federico
6
Schmidt, Martin
6
Sándor, Zsolt
6
Wang, Liang
6
Wildenbeest, Matthijs R.
6
Clark, Simon
5
Hellmann, Tim
5
Linnemann, Ludger
5
Ollár, Mariann
5
Schabert, Andreas
5
Bayer, Christian
4
Gentina, Elodie
4
Govindan, T.E.
4
Hillebrand, Marten
4
Hirata, Daisuke
4
Julien, Benoît
4
Kasuya, Yusuke
4
Krebs, Vanessa
4
Lindsey, Robin
4
Loi, Andrea
4
Mathevet, Laurent
4
Matsushima, Hitoshi
4
Matta, Stefano
4
Morris, Stephen
4
Nendel, Max
4
Schewe, Lars
4
Tan, Guofu
4
Yilankaya, Okan
4
Ásgerdur Pétursdóttir
4
Amir, Rabah
3
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Journal of retailing and consumer services
3
International journal of consumer studies
1
The journal of product & brand management
1
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ECONIS (ZBW)
5
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Product specific values and personal values together better explains green purchase
Bhardwaj, Seema
;
Sreen, Naman
;
Das, Manish
;
Chitnis, Asmita
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014364529
Saved in:
2
Inspired and engaged : decoding MASSTIGE value in engagement
Das, Manish
;
Saha, Victor
;
Roy, Abhirupa
- In:
International journal of consumer studies
46
(
2022
)
3
,
pp. 781-802
Persistent link: https://www.econbiz.de/10013176929
Saved in:
3
"Standing out" and "fitting in" : understanding inspiration value of masstige in an emerging market context
Das, Manish
;
Saha, Victor
;
Balaji, M. S.
- In:
The journal of product & brand management
31
(
2022
)
4
,
pp. 521-535
Persistent link: https://www.econbiz.de/10013393657
Saved in:
4
Bandwagon vs snob luxuries : targeting consumers based on
uniqueness
dominance
Das, Manish
;
Habib, Mohshin
;
Saha, Victor
; …
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012581936
Saved in:
5
Uniqueness
and luxury : a moderated mediation approach
Jebarajakirthy, Charles
;
Das, Manish
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012502718
Saved in:
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