//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Diamantopoulos, Adamantios"
~person:"Huber, Frank"
~person:"Japutra, Arnold"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Conference proceedings"
~type_genre:"Graue Literatur"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Product image"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Brand image
64
Markenimage
64
Consumer behaviour
52
Konsumentenverhalten
52
Brand management
46
Markenführung
46
Brand
29
Markenartikel
29
Beziehungsmarketing
20
Relationship marketing
20
Designation of origin
14
Herkunftsbezeichnung
14
International marketing
11
Internationales Marketing
11
Theorie
8
Theory
8
Personality psychology
7
Persönlichkeitspsychologie
7
Customer satisfaction
6
Deutschland
6
Germany
6
Kundenzufriedenheit
6
Advertising effects
4
Brand loyalty
4
Emotion
4
Vertrauen
4
Werbewirkung
4
Brand attachment
3
Confidence
3
Consumer-brand identification
3
Destination management
3
Destinationsmanagement
3
Dienstleistungsqualität
3
Estimation
3
Global brands
3
Perceived brand globalness
3
Rules of origin
3
Satisfaction
3
Schätzung
3
Service quality
3
more ...
less ...
Online availability
All
Undetermined
37
Free
1
Type of publication
All
Article
56
Book / Working Paper
8
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Conference proceedings
Graue Literatur
Article in journal
56
Non-commercial literature
8
Arbeitspapier
1
Case study
1
Fallstudie
1
Working Paper
1
more ...
less ...
Language
All
English
51
German
13
Author
All
Diamantopoulos, Adamantios
Huber, Frank
Japutra, Arnold
Burmann, Christoph
41
Melewar, T. C.
29
Loureiro, Sandra Maria Correia
27
Phau, Ian
25
Bang, Nguyen
24
Guzman, Francisco
22
Han, Heesup
22
Foroudi, Pantea
19
Keller, Kevin Lane
19
Romaniuk, Jenni
19
Gierl, Heribert
18
Fetscherin, Marc
17
Sarkar, Abhigyan
17
Bauer, Hans H.
16
Christodoulides, George
16
Ekinci, Yuksel
16
Khan, Imran
16
King, Ceridwyn
16
Rahman, Zillur
16
Veloutsou, Cleopatra
16
Gil Saura, Irene
15
Gupta, Suraksha
15
Paul, Justin
15
Sreejesh, S.
15
Wong, IpKin Anthony
15
De Chernatony, Leslie
14
Kumar, Vikas
14
Pelsmacker, Patrick de
14
Sattler, Henrik
14
Ko, Eunju
13
Merrilees, Bill
13
Pike, Steven
13
Sarkar, Juhi Gahlot
13
Valette-Florence, Pierre
13
Das, Gopal
12
Giraldi, Janaina de Moura Engracia
12
Hollebeek, Linda D.
12
more ...
less ...
Institution
All
Center of Market Oriented Product and Production Management
1
Published in...
All
Journal of business research : JBR
17
Journal of international marketing
6
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
6
International marketing review
3
Journal of retailing and consumer services
3
Journal of strategic marketing
3
Journal of business economics : JBE
2
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
2
The journal of product & brand management
2
Asia-Pacific journal of business administration
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
British journal of management
1
Die Betriebswirtschaft : DBW
1
European journal of marketing
1
European journal of marketing : EJM
1
International journal of market research
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of retailing
1
Journal of service research : JSR
1
Journal of the Academy of Marketing Science
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Management international review : mir ; journal of international business
1
Marketing intelligence & planning
1
Psychology & marketing
1
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
1
The journal of brand management : an international journal
1
The marketing review
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
Wissenschaftliche Arbeitspapiere / P / Center of Market-Oriented Product and Production Management
1
more ...
less ...
Source
All
ECONIS (ZBW)
64
Showing
1
-
10
of
64
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The interplay of brand, brand origin and brand user stereotypes in forming value perceptions
Gidaković, Petar
;
Szőcs, Ilona
;
Diamantopoulos, Adamantios
- In:
British journal of management
33
(
2022
)
4
,
pp. 1924-1949
Persistent link: https://www.econbiz.de/10013463552
Saved in:
2
Role of brand attachment and satisfaction in driving customer behaviors for durables : a longitudinal study
Guru, Ramesh Roshan Das
;
Paulssen, Marcel
;
Japutra, Arnold
- In:
European journal of marketing
58
(
2024
)
1
,
pp. 217-254
Persistent link: https://www.econbiz.de/10014466299
Saved in:
3
Extension and validation of a novel destination brand equity model
Ekinci, Yuksel
;
Japutra, Arnold
;
Molinillo, Sebastian
; …
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
6
,
pp. 1257-1276
Persistent link: https://www.econbiz.de/10014295315
Saved in:
4
Circle the wagons : measuring the strength of consumers' brand defense
Roy, Sanjit
;
Gaganpreet Singh
;
Japutra, Arnold
;
Javed, …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 817-837
Persistent link: https://www.econbiz.de/10014304973
Saved in:
5
The role of online channel in influencing perceived firm size and brand authenticity in international marketing
Septianto, Felix
;
Japutra, Arnold
;
Putra, Pragea Geldoffy
; …
- In:
International marketing review
40
(
2023
)
2
,
pp. 246-264
Persistent link: https://www.econbiz.de/10014266945
Saved in:
6
Discovering the dark side of brand attachment : impulsive buying, obsessive-compulsive buying and trash talking
Japutra, Arnold
;
Ekinci, Yuksel
;
Simkin, Lyndon
- In:
Journal of business research : JBR
145
(
2022
),
pp. 442-453
Persistent link: https://www.econbiz.de/10013197919
Saved in:
7
Building brand credibility : the role of involvement, identification, reputation and attachment
Molinillo, Sebastian
;
Japutra, Arnold
;
Ekinci, Yuksel
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209567
Saved in:
8
Brand display magnitudes and young children's brand recognition
Wang, Shasha
;
Japutra, Arnold
- In:
Australasian marketing journal : AMJ ; official journal …
30
(
2022
)
1
,
pp. 19-27
Persistent link: https://www.econbiz.de/10012698465
Saved in:
9
Does brand concept mapping determine destination brand associations and image?
Çifci, Sertaç
;
Japutra, Arnold
;
Ekinci, Yuksel
; …
- In:
Tourism analysis : an interdisciplinary tourism & …
27
(
2022
)
4
,
pp. 515-528
Persistent link: https://www.econbiz.de/10013552590
Saved in:
10
Relating brand anxiety, brand hatred and obsess : moderating role of age and brand affection
Japutra, Arnold
;
Roy, Sanjit
;
Pham, Tram-Anh N.
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012502671
Saved in:
1
2
3
4
5
6
7
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->