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~person:"Donthu, Naveen"
~person:"Ruschinski, Monika"
~person:"Wicker, Pamela"
~subject:"Big data"
~subject:"Consumer behaviour"
~subject:"Deutschland"
~type_genre:"Aufsatz in Zeitschrift"
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Donthu, Naveen
Ruschinski, Monika
Wicker, Pamela
Laroche, Michel
20
Filieri, Raffaele
19
Nierhaus, Wolfgang
19
Dwivedi, Yogesh Kumar
16
Flavián Blanco, Carlos
16
Loureiro, Sandra Maria Correia
16
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14
Meister, Wolfgang
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13
Law, Chun Hung Roberts
13
Rita, Paulo
13
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Maennig, Wolfgang
12
Akram, Umair
11
Belk, Russell W.
11
Bigné Alcañiz, J. Enrique
11
Casaló, Luis V.
11
Hoffmann, Dieter
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Ko, Eunju
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Quach, Sara
11
Rana, Nripendra P.
11
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10
Funk, Daniel C.
10
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Ko, Yong Jae
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9
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9
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9
Paul, Justin
9
Wagner, Joachim
9
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8
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ECONIS (ZBW)
24
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1
Dealing with statistical significance in big data : the social media value of game outcomes in professional football
Weimar, Daniel
;
Schoebbing, Brian P.
;
Wicker, Pamela
- In:
Journal of sport management : the official journal of …
35
(
2021
)
3
,
pp. 266-277
Persistent link: https://www.econbiz.de/10012658732
Saved in:
2
The effects of training satisfaction and weather on revisiting sport events and their monetary value : the role of attribute non-attendance
Whitehead, John C.
;
Wicker, Pamela
- In:
Tourism management perspectives : TMP
35
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012296713
Saved in:
3
The usefulness of online reviews in financial services
Guillory, Monica D.
;
Lohtia, Ritu
;
Donthu, Naveen
- In:
International journal of electronic marketing and …
7
(
2016
)
1
,
pp. 66-90
Persistent link: https://www.econbiz.de/10011595029
Saved in:
4
Estimating willingness to pay for a cycling event using a willingness to travel approach
Whitehead, John C.
;
Wicker, Pamela
- In:
Tourism management : research, policies, practice
65
(
2018
),
pp. 160-169
Persistent link: https://www.econbiz.de/10011775112
Saved in:
5
What messages to post? Evaluating the popularity of social media communications in business versus consumer markets
Swani, Kunal
;
Milne, George R.
;
Brown, Brian P.
;
Assaf, …
- In:
Industrial marketing management : the international …
62
(
2017
),
pp. 77-87
Persistent link: https://www.econbiz.de/10011707068
Saved in:
6
The trickle-down effect : how elite sporting success affects amateur participation in German football
Frick, Bernd
;
Wicker, Pamela
;
Gamskjaer, Ken
- In:
Applied economics letters
23
(
2016
)
4/6
,
pp. 259-263
Persistent link: https://www.econbiz.de/10011430441
Saved in:
7
The fluent online shopping experience
Mosteller, Jill
;
Donthu, Naveen
;
Eroglu, Sevgin
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2486-2493
Persistent link: https://www.econbiz.de/10010402745
Saved in:
8
Gender differences in trust formation in virtual communities
Porter, Constance Elise
;
Donthu, Naveen
;
Baker, Andrew M.
- In:
Journal of marketing theory and practice
20
(
2012
)
1
,
pp. 39-58
Persistent link: https://www.econbiz.de/10009509176
Saved in:
9
Estimating the value of national sporting success
Wicker, Pamela
;
Prinz, Joachim
;
Hanau, Tassilo von
- In:
Sport management review
15
(
2012
)
2
,
pp. 200-210
Persistent link: https://www.econbiz.de/10009526799
Saved in:
10
The value of Olympic success and the intangible effects of sport events : a contingent valuation approach in Germany
Wicker, Pamela
;
Hallmann, Kristin
;
Breuer, Christoph
; …
- In:
European Sport management quarterly : ESMQ
12
(
2012
)
4
,
pp. 337-355
Persistent link: https://www.econbiz.de/10009618046
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