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~person:"Eggers, Felix"
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Conjoint analysis
18
Conjoint-Analyse
17
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6
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5
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5
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4
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3
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conjoint analysis
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Eggers, Felix
Huber, Frank
39
Alberini, Anna
28
Herrmann, Andreas
28
Sattler, Henrik
28
Baier, Daniel
25
Gustafsson, Anders
24
Teichert, Thorsten
24
Goos, Peter
20
Green, Paul E.
19
Steiner, Winfried J.
18
Allenby, Greg M.
17
Helm, Roland
16
Hundsdoerfer, Jochen
16
Rao, Vithala R.
16
Lusk, Jayson L.
15
Toubia, Olivier
15
Vandebroek, Martina
15
Wedel, Michel
15
Bauer, Hans H.
14
Steiner, Michael
14
Blaufus, Kay
13
Brusch, Michael
13
DeSarbo, Wayne S.
13
Louviere, Jordan J.
12
Skiera, Bernd
12
Hauser, John R.
11
Jedidi, Kamel
11
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11
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11
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10
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10
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9
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9
Hu, Wuyang
9
Kohli, Rajeev
9
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9
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9
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9
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European journal of international management : EJIM
2
Marketing letters : a journal of research in marketing
2
GfK marketing intelligence review : Marketingforschung für die Praxis
1
International entrepreneurship and management journal
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Business Research
1
Journal of business research : JBR
1
Journal of marketing
1
Journal of the Academy of Marketing Science
1
Marketing : journal of research and management
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
1
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
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ECONIS (ZBW)
17
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1
Drivers of autonomous vehicles-analyzing consumer preferences for self-driving car brand extensions
Eggers, Felix
;
Eggers, Fabian
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
1
,
pp. 89-112
Persistent link: https://www.econbiz.de/10013184269
Saved in:
2
Competing standard-setting organizations : a choice experiment
Wiegmann, Paul Moritz
;
Eggers, Felix
;
Vries, Henk J. de
; …
- In:
Research policy : policy, management and economic …
51
(
2022
)
2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013191508
Saved in:
3
The strategic implications of scale in choice-based
conjoint
analysis
Hauser, John R.
;
Eggers, Felix
;
Selove, Matthew
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
6
,
pp. 1059-1081
Persistent link: https://www.econbiz.de/10012147200
Saved in:
4
Standardisation vs. adaption : a
conjoint
experiment on the influence of psychic, cultural and geographical distance on international marketing mix decisions
Kraus, Sascha
;
Meier, Fabian
;
Eggers, Felix
;
Bouncken, …
- In:
European journal of international management : EJIM
10
(
2016
)
2
,
pp. 127-156
Persistent link: https://www.econbiz.de/10011617696
Saved in:
5
Internationalisation of family and non-family firms : a
conjoint
experiment among CEOs
Mensching, Helge
;
Calabrò, Andrea
;
Eggers, Felix
; …
- In:
European journal of international management : EJIM
10
(
2016
)
5
,
pp. 581-604
Persistent link: https://www.econbiz.de/10011674134
Saved in:
6
Drivers of internationalization success : a
conjoint
choice experiment on German SME managers
Kraus, Sascha
;
Mitter, Christine
;
Eggers, Felix
;
Stieg, …
- In:
Review of managerial science
11
(
2017
)
3
,
pp. 691-716
Persistent link: https://www.econbiz.de/10011707789
Saved in:
7
Entrepreneurial branding : measuring consumer preferences through choice-based
conjoint
analysis
Eggers, Fabian
;
Eggers, Felix
;
Kraus, Sascha
- In:
International entrepreneurship and management journal
12
(
2016
)
2
,
pp. 427-444
Persistent link: https://www.econbiz.de/10011591369
Saved in:
8
Predicting new service adoption with
conjoint
analysis : external validity of BDM-based incentive-aligned and dual-response choice designs
Wlömert, Nils
;
Eggers, Felix
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
1
,
pp. 195-210
Persistent link: https://www.econbiz.de/10011445990
Saved in:
9
Distance and perceptions of risk in internationalization decisions
Kraus, Sascha
;
Ambos, Tina C.
;
Eggers, Felix
;
Cesinger, …
- In:
Journal of business research : JBR
68
(
2015
)
7
,
pp. 1501-1505
Persistent link: https://www.econbiz.de/10011297906
Saved in:
10
Preference measurement with
conjoint
analysis : overview of state-of-the-art approaches and recent developments
Eggers, Felix
;
Sattler, Henrik
- In:
GfK marketing intelligence review : Marketingforschung …
3
(
2011
)
1
,
pp. 36-47
Persistent link: https://www.econbiz.de/10009007731
Saved in:
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