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~person:"Frenzen, Heiko"
~person:"Hohenberg, Sebastian"
~person:"Homburg, Christian"
~person:"Jaworski, Bernard J."
~person:"Krämer, Martin"
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Salespeople
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Verkaufspersonal
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Frenzen, Heiko
Hohenberg, Sebastian
Homburg, Christian
Jaworski, Bernard J.
Krämer, Martin
Ahearne, Michael
36
Agnihotri, Raj
35
Rapp, Adam
28
Bolander, Willy
22
Wieseke, Jan
22
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Alavi, Sascha
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Schwepker, Charles H. <Jr.>
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Rangarajan, Deva
19
Guenzi, Paolo
17
Habel, Johannes
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Itani, Omar S.
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Schmitz, Christian
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Singh, Ramendra
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Evans, Kenneth R.
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Lam, Son K.
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Marshall, Greg W.
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Verbeke, Willem J. M. I.
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Onyemah, Vincent
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Zablah, Alex R.
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Hochstein, Bryan
14
Mallin, Michael L.
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Mulki, Jay P.
14
Panagopoulos, Nikolaos G.
14
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Bush, Alan J.
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DeCarlo, Thomas E.
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of marketing
5
Journal of the Academy of Marketing Science
5
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
3
Gabler Edition Wissenschaft
1
Kompetenz in Wissenschaft & Management
1
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ECONIS (ZBW)
20
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1
A measurement model of the dimensions and types of informal organizational control : an empirical test in a B2B sales context
Malek, Stacey L.
;
Sarin, Shikhar
;
Jaworski, Bernard J.
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 415-442
Persistent link: https://www.econbiz.de/10013271759
Saved in:
2
The role of salespeople in industrial servitization : how to manage diminishing profit returns from salespeople’s increasing industrial service shares
Krämer, Martin
;
Desernot, Christina
;
Alavi, Sascha
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 1235-1252
Persistent link: https://www.econbiz.de/10013471088
Saved in:
3
Organizing for cross-selling : do it right, or not at all
Homburg, Christian
;
Böhler, Sina
;
Hohenberg, Sebastian
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
1
,
pp. 56-73
Persistent link: https://www.econbiz.de/10012288643
Saved in:
4
Self-selected sales incentives : evidence of their effectiveness, persistence, durability, and underlying mechanisms
Bommaraju, Raghu
;
Hohenberg, Sebastian
- In:
Journal of marketing
82
(
2018
)
5
,
pp. 106-124
Persistent link: https://www.econbiz.de/10011912142
Saved in:
5
The catbird seat of the sales force : how sales force integration leads to new product success
Kuester, Sabine
;
Homburg, Christian
;
Hildesheim, Andreas
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 462-479
Persistent link: https://www.econbiz.de/10011734893
Saved in:
6
Motivating sales reps for innovation selling in different cultures
Hohenberg, Sebastian
;
Homburg, Christian
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 101-120
Persistent link: https://www.econbiz.de/10011458675
Saved in:
7
Delusive perception : antecedents and consequences of salespeople's misperception of customer commitment
Homburg, Christian
;
Bornemann, Torsten
;
Kretzer, Max
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
2
,
pp. 137-153
Persistent link: https://www.econbiz.de/10010345196
Saved in:
8
How to organize pricing? : vertical delegation and horizontal dispersion of pricing authority
Homburg, Christian
;
Jensen, Ove
;
Hahn, Alexander
- In:
Journal of marketing
76
(
2012
)
5
,
pp. 49-69
Persistent link: https://www.econbiz.de/10009782920
Saved in:
9
When salespeople develop negative headquarters stereotypes : performance effects and managerial remedies
Homburg, Christian
;
Wieseke, Jan
;
Lukas, Bryan A.
; …
- In:
Journal of the Academy of Marketing Science
39
(
2011
)
5
,
pp. 664-682
Persistent link: https://www.econbiz.de/10009381733
Saved in:
10
When should the customer really be king? : on the optimum level of salesperson customer orientation in sales encounters
Homburg, Christian
;
Müller, Michael
;
Klarmann, Martin
- In:
Journal of marketing
75
(
2011
)
2
,
pp. 55-74
Persistent link: https://www.econbiz.de/10008935843
Saved in:
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