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~person:"Georgi, Dominik"
~person:"Huber, Frank"
~person:"Stock-Homburg, Ruth"
~subject:"Beziehungsmarketing"
~type_genre:"Aufsatz in Zeitschrift"
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Search: "Customer relationship management"
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Beziehungsmarketing
Relationship marketing
40
Consumer behaviour
14
Konsumentenverhalten
14
Theorie
11
Theory
11
Deutschland
10
Germany
10
Customer satisfaction
5
Kundenzufriedenheit
5
Dienstleistungsqualität
4
Service quality
4
Brand image
3
Brand management
3
Conjoint analysis
3
Conjoint-Analyse
3
Emotion
3
Kundenbindungsprogramm
3
Leistungsmotivation
3
Loyalty program
3
Markenführung
3
Markenimage
3
Work motivation
3
Arbeitskräfte
2
Arbeitsverhalten
2
Automotive services industry
2
Bank marketing
2
Bankmarketing
2
Betriebliche Kennzahl
2
Brand
2
Customer analysis
2
Customer-oriented behavior
2
Estimation
2
Experiment
2
Financial ratio
2
Kfz-Gewerbe
2
Markenartikel
2
Marketing
2
Perception
2
Physical distribution
2
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Undetermined
16
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Article
40
Type of publication (narrower categories)
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Aufsatz in Zeitschrift
Aufsatz im Buch
43
Book section
43
Article in journal
40
Graue Literatur
15
Non-commercial literature
15
Hochschulschrift
6
Thesis
6
Arbeitspapier
4
Working Paper
4
Aufsatzsammlung
2
Case study
2
Collection of articles of several authors
2
Fallstudie
2
Sammelwerk
2
Company information
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Language
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German
28
English
12
Author
All
Georgi, Dominik
Huber, Frank
Stock-Homburg, Ruth
Han, Heesup
53
Kumar, V.
48
Hollebeek, Linda D.
43
Mattila, Anna S.
37
Gil Saura, Irene
35
Verhoef, Peter C.
35
Prentice, Catherine
31
Smith, Alan D.
31
Palmatier, Robert W.
30
Svensson, Göran
30
Homburg, Christian
29
Loureiro, Sandra Maria Correia
28
Herrmann, Andreas
27
Bruhn, Manfred
26
Agnihotri, Raj
24
Grewal, Dhruv
24
Hyun, Sunghyup Sean
24
Walsh, Gianfranco
24
Bang, Nguyen
23
Klaus, Philipp
23
Thaichon, Park
23
Vrontis, Demetris
23
Rather, Raouf Ahmad
22
Evanschitzky, Heiner
21
Quach, Sara
21
Ruyter, Ko de
21
Wong, IpKin Anthony
21
Balaji, M. S.
20
Harrigan, Paul
20
Kumar, Vikas
20
So, Kevin Kam Fung
20
Wieseke, Jan
20
Karjaluoto, Heikki
19
Khan, Imran
19
Sesé, F. Javier
19
Ahn, Jiseon
18
Casidy, Riza
18
Gustafsson, Anders
18
Kim, Wansoo
18
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Published in...
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Journal of business economics : JBE
6
Die Betriebswirtschaft : DBW
4
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
4
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
4
Journal of business research : JBR
3
Marketing : ZFP ; journal of research and management
3
Die Bank
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of retailing and consumer services
1
Journal of service management
1
Journal of the Academy of Marketing Science
1
Kredit und Kapital
1
Psychology & marketing
1
Schmalenbach business review : sbr
1
The international review of retail, distribution and consumer research
1
The journal of personal selling & sales management : JPSSM
1
The journal of product & brand management
1
Tourismus-Journal : Zeitschrift für tourismuswissenschaftliche Forschung und Praxis
1
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
1
Zeitschrift Führung + Organisation : ZfO
1
Zeitschrift für Planung : ZP
1
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ECONIS (ZBW)
40
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1
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10
of
40
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1
How in-store sensor technologies can help retailers to understand their customers : overview on two decades of research
Knof, Merlind
;
Stock-Homburg, Ruth
;
Schurer, Jordin
- In:
The international review of retail, distribution and …
34
(
2024
)
3
,
pp. 381-398
Persistent link: https://www.econbiz.de/10014559045
Saved in:
2
The role of actual, ideal, and ought self-congruence in the consumption of hedonic versus utilitarian brands
Huber, Frank
;
Eisele, Anita
;
Meyer, Frederik
- In:
Psychology & marketing
35
(
2018
)
1
,
pp. 47-63
Persistent link: https://www.econbiz.de/10011970171
Saved in:
3
The enhanced loyalty drivers of customers acquired through referral reward programs
Ramaseshan, B.
;
Wirtz, Jochen
;
Georgi, Dominik
- In:
Journal of service management
28
(
2017
)
4
,
pp. 687-706
Persistent link: https://www.econbiz.de/10011731220
Saved in:
4
Understanding the relationship between frontline employee boreout and customer orientation
Stock-Homburg, Ruth
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4259-4268
Persistent link: https://www.econbiz.de/10011554145
Saved in:
5
Salespersons' empathy as a missing link in the customer orientation-loyalty chain : an investigation of drivers and age differences as a contingency
Gerlach, Gisela I.
;
Rödiger, Kai
;
Stock-Homburg, Ruth
; …
- In:
The journal of personal selling & sales management : JPSSM
36
(
2016
)
3
,
pp. 221-239
Persistent link: https://www.econbiz.de/10011565540
Saved in:
6
Brand love in progress : the interdependence of brand love antecedents in consideration of relationship duration
Huber, Frank
;
Meyer, Frederik
;
Schmid, David Alexander
- In:
The journal of product & brand management
24
(
2015
)
6
,
pp. 567-579
Persistent link: https://www.econbiz.de/10011481809
Saved in:
7
As they sow, so shall they reap : customers' influence on customer satisfaction at the customer interface
Stock-Homburg, Ruth
;
Bednarek, Marei
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
4
,
pp. 400-414
Persistent link: https://www.econbiz.de/10010383815
Saved in:
8
eCCIq : the quality of electronic customer-to-customer interaction
Georgi, Dominik
;
Mink, Moritz
- In:
Journal of retailing and consumer services
20
(
2013
)
1
,
pp. 11-19
Persistent link: https://www.econbiz.de/10009701602
Saved in:
9
Eine integrative Analyse der Treiber der Kundenbindung bei Banken : Systematisierung und empirische Befunde
Bruhn, Manfred
;
Georgi, Dominik
- In:
Kredit und Kapital
43
(
2010
)
3
,
pp. 407-436
Persistent link: https://www.econbiz.de/10008666160
Saved in:
10
Brand misconduct : consequences on consumer–brand relationships
Huber, Frank
;
Vollhardt, Kai
;
Matthes, Isabel
;
Vogel, …
- In:
Journal of business research : JBR
63
(
2010
)
11
,
pp. 1113-1120
Persistent link: https://www.econbiz.de/10008696693
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