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~person:"Gerhäusser, Klaus"
~person:"Monroe, Kent B."
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Preis
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Gerhäusser, Klaus
Monroe, Kent B.
Ashenfelter, Orley
29
Freeman, Alan
29
Chaloupka, Frank J.
27
Graddy, Kathryn
26
Asche, Frank
22
Knittel, Christopher R.
20
McAleer, Michael
20
Berndt, Ernst R.
19
Janda, Karel
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Saffer, Henry
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Chang, Chia-Lin
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Cramon-Taubadel, Stephan von
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Oglend, Atle
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Tauras, John A.
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Grossman, Michael
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Vance, Colin
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Zettelmeyer, Florian
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Bessler, David A.
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Gorodnichenko, Yuriy
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Arbeitspapiere zur Strukturanalyse
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AMS review : official publication of the Academy of Marketing Science
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Jahrbücher für Nationalökonomie und Statistik
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Legends in marketing
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Industrial marketing management : the international journal for industrial and high-tech firms
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Marketing-mix strategies - distribution strategy and pricing strategy
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ECONIS (ZBW)
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1
Examining the application of behavioral price research in business-to-business markets
Monroe, Kent B.
;
Rikala, Veli-Matti
;
Somervuori, Outi
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 17-25
Persistent link: https://www.econbiz.de/10011313581
Saved in:
2
Some reflections on an appraisal of behavioral price research (part 1)
Cheng, Lillian L.
;
Monroe, Kent B.
- In:
AMS review : official publication of the Academy of …
3
(
2013
)
3
,
pp. 155-159
Persistent link: https://www.econbiz.de/10010187189
Saved in:
3
A closer look at reference price : a commentary
Lee, Angela Y.
- In:
AMS review : official publication of the Academy of …
3
(
2013
)
3
,
pp. 151-154
Persistent link: https://www.econbiz.de/10010187196
Saved in:
4
How and why is price perceived : a commentary on Cheng and Monroe
Rao, Akshay R.
- In:
AMS review : official publication of the Academy of …
3
(
2013
)
3
,
pp. 146-150
Persistent link: https://www.econbiz.de/10010187198
Saved in:
5
Commentary on behavioral price research : the role of subjective experiences in price cognition
Thomas, Manoj
- In:
AMS review : official publication of the Academy of …
3
(
2013
)
3
,
pp. 141-145
Persistent link: https://www.econbiz.de/10010187199
Saved in:
6
An appraisal of behavioral price research (part 1) : price as a physical stimulus
Cheng, Lillian L.
;
Monroe, Kent B.
- In:
AMS review : official publication of the Academy of …
3
(
2013
)
3
,
pp. 103-129
Persistent link: https://www.econbiz.de/10010187208
Saved in:
7
Price fairness
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238855
Saved in:
8
Processing of price information
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238858
Saved in:
9
Is a good deal always fair? : examining the concepts of transaction value and price fairness
Xia, Lan
;
Monroe, Kent B.
- In:
Journal of economic psychology : research in economic …
31
(
2010
)
6
,
pp. 884-894
Persistent link: https://www.econbiz.de/10009273587
Saved in:
10
Buyers' subjective perceptions of price
Monroe, Kent B.
-
2009
Persistent link: https://www.econbiz.de/10003836529
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