//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Gil Saura, Irene"
~subject:"Beziehungsmarketing"
~subject:"Führungsstil"
~type_genre:"Article in journal"
~type_genre:"Glossary included"
~type_genre:"Mehrbändiges Werk"
~type_genre:"Working Paper"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: knowledge OR management
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
Führungsstil
Relationship marketing
35
Customer satisfaction
21
Einzelhandel
21
Kundenzufriedenheit
21
Retail trade
21
Consumer behaviour
20
Konsumentenverhalten
20
Brand image
15
Markenimage
15
Dienstleistungsqualität
14
Service quality
14
Spain
14
Spanien
14
Lieferantenmanagement
13
Supplier relationship management
13
Brand management
10
Markenführung
10
Betriebliche Wertschöpfung
8
Hotel industry
8
Hotellerie
8
Information technology
8
Informationstechnik
8
Value creation
8
Customer value
7
Kundenwert
7
Brand equity
6
Innovation
6
Satisfaction
6
B-to-B-Marketing
5
Business-to-business marketing
5
Confidence
5
Marketing management
5
Marketingmanagement
5
Vertrauen
5
Brand loyalty
4
Croatia
4
Kroatien
4
Retailing
4
Structural equation model
4
more ...
less ...
Online availability
All
Undetermined
17
Free
1
Type of publication
All
Article
35
Type of publication (narrower categories)
All
Article in journal
Glossary included
Mehrbändiges Werk
Working Paper
Aufsatz in Zeitschrift
35
Aufsatz im Buch
2
Book section
2
Language
All
English
35
Author
All
Gil Saura, Irene
Han, Heesup
54
Kumar, V.
53
Homburg, Christian
46
Knippenberg, Daan van
45
Verhoef, Peter C.
40
Hollebeek, Linda D.
38
Luu Trong Tuan
37
Mattila, Anna S.
36
Mumford, Michael D.
36
Vrontis, Demetris
33
Quaquebeke, Niels van
32
Svensson, Göran
32
Van den Poel, Dirk
32
Smith, Alan D.
31
Palmatier, Robert W.
30
Prentice, Catherine
30
Bruhn, Manfred
28
Agnihotri, Raj
27
Herrmann, Andreas
27
Loureiro, Sandra Maria Correia
27
Yammarino, Francis J.
27
Bang, Nguyen
26
Hannah, Sean T.
26
Kets de Vries, Manfred F. R.
26
Wieseke, Jan
26
Avolio, Bruce J.
25
Edwards, Gareth
25
Liden, Robert C.
25
Walsh, Gianfranco
25
Walumbwa, Fred O.
25
Gardner, William L.
24
Grewal, Dhruv
24
Huber, Frank
24
Hyun, Sunghyup Sean
24
Waldman, David A.
24
Bauer, Hans H.
23
Klaus, Philipp
23
Neslin, Scott A.
23
Wong, IpKin Anthony
23
more ...
less ...
Published in...
All
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
4
The journal of brand management : an international journal
3
International journal of hospitality management
2
Journal of hospitality marketing & management
2
Journal of vacation marketing : an international journal
2
Management decision : MD
2
The international review of retail, distribution and consumer research
2
The journal of services marketing
2
The service industries journal
2
European retail research
1
International journal of retail & distribution management
1
International journal of retail and distribution management
1
Journal of electronic commerce research : JECR
1
Journal of industrial and business economics
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of retailing and consumer services
1
Journal of service management
1
Journal of service theory and practice : JSTP
1
Service business
1
The journal of business & industrial marketing
1
The journal of product & brand management
1
Tourism economics : the business and finance of tourism and recreation
1
Tourism review : the official journal of the AIEST
1
more ...
less ...
Source
All
ECONIS (ZBW)
35
Showing
1
-
10
of
35
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How to generate economic satisfaction in B2B contexts? : the role of value co-creation and relationship quality
Berenguer Contrí, Gloria
;
Gil Saura, Irene
; …
- In:
Journal of industrial and business economics
51
(
2024
)
1
,
pp. 189-209
Persistent link: https://www.econbiz.de/10014512487
Saved in:
2
The impact of value co-creation in sustainable services : understanding generational differences
Bordian, Mariia
;
Gil Saura, Irene
;
Šerić, Maja
- In:
The journal of services marketing
37
(
2023
)
2
,
pp. 155-167
Persistent link: https://www.econbiz.de/10013542917
Saved in:
3
Does sustainability drive to create store equity? : a proposal through image, quality and loyalty
Sánchez-González, Irene
;
Gil Saura, Irene
; …
- In:
International journal of retail and distribution management
50
(
2022
)
6
,
pp. 708-727
Persistent link: https://www.econbiz.de/10013398102
Saved in:
4
The role of retail equity, value and relational benefits in building B2B relationships in retailing
Gil Saura, Irene
;
Ruiz-Molina, M. Eugenia
;
Berenguer …
- In:
Journal of relationship marketing : innovations and …
19
(
2020
)
4
,
pp. 253-286
Persistent link: https://www.econbiz.de/10012312405
Saved in:
5
E-loyalty formation : a cross-cultural comparison of Spain and Colombia
Peña-García, Nathalie
;
Gil Saura, Irene
; …
- In:
Journal of electronic commerce research : JECR
19
(
2018
)
4
,
pp. 336-356
Persistent link: https://www.econbiz.de/10011956515
Saved in:
6
Innovation as a key to strengthen the effect of relationship benefits on loyalty in retailing
Ruiz-Molina, Maria-Eugenia
;
Gil Saura, Irene
; …
- In:
The journal of services marketing
31
(
2017
)
2
,
pp. 131-141
Persistent link: https://www.econbiz.de/10011654602
Saved in:
7
Influence of environmental practices on brand equity, satisfaction and word of mouth
Moise, Mihaela Simona
;
Gil Saura, Irene
;
Šerić, Maja
; …
- In:
The journal of brand management : an international journal
26
(
2019
)
6
,
pp. 646-657
Persistent link: https://www.econbiz.de/10012120864
Saved in:
8
Latent segmentation in business-to-business based on information and communication technology and relationship variables
Fuentes-Blasco, Maria
;
Moliner-Velázquez, Beatriz
;
Gil …
- In:
Tourism economics : the business and finance of tourism …
23
(
2017
)
2
,
pp. 460-468
Persistent link: https://www.econbiz.de/10011646491
Saved in:
9
Customer segmentation based on store equity : what explains customer store preference?
Gil Saura, Irene
;
Berenguer Contrí, Gloria
;
Ruiz …
- In:
The journal of brand management : an international journal
24
(
2017
)
6
,
pp. 546-561
Persistent link: https://www.econbiz.de/10011771417
Saved in:
10
Role of marketing and technological innovation on store equity, satisfaction and word-of-mouth in retailing
Fuentes-Blasco, María
;
Moliner-Velázquez, Beatriz
; …
- In:
The journal of product & brand management
26
(
2017
)
6
,
pp. 650-666
Persistent link: https://www.econbiz.de/10011801144
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->