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~person:"Grewal, Dhruv"
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Search: subject:"Consumer Behavior"
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Consumer behaviour
69
Konsumentenverhalten
69
Einzelhandel
25
Retail trade
25
Beziehungsmarketing
15
Relationship marketing
15
Ladengestaltung
12
Store design
12
Preismanagement
9
Pricing strategy
9
Dienstleistungsqualität
7
Internet marketing
7
Online-Marketing
7
Service quality
7
USA
7
United States
7
Social Web
6
Social web
6
Advertising effects
5
Emotion
5
Online retailing
5
Online-Handel
5
Preis
5
Price
5
Theorie
5
Theory
5
Werbewirkung
5
Customer satisfaction
4
Einzelhandelspreis
4
Food retailing
4
Kundenzufriedenheit
4
Lebensmitteleinzelhandel
4
Meta-Analyse
4
Meta-analysis
4
Retail price
4
Advertising
3
Brand management
3
Cognition
3
Data Mining
3
Data mining
3
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Undetermined
31
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Article
63
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8
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60
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4
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4
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Graue Literatur
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research-article
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Language
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English
71
Author
All
Grewal, Dhruv
Han, Heesup
117
Belk, Russell W.
111
Mattila, Anna S.
99
Grunert, Klaus G.
92
Lusk, Jayson L.
83
Phau, Ian
83
Huber, Frank
79
Bauer, Hans H.
78
Gierl, Heribert
78
Herrmann, Andreas
76
Sheth, Jagdish N.
76
Usman, Osly
76
Wiedmann, Klaus-Peter
73
Foxall, Gordon R.
70
Khare, Arpita
69
Stavins, Joanna
69
Bagozzi, Richard P.
68
Dwivedi, Yogesh Kumar
68
Nayga, Rodolfo M.
68
Septianto, Felix
68
Agarwal, Sumit
67
Loureiro, Sandra Maria Correia
67
Wansink, Brian
64
Paul, Justin
59
Laroche, Michel
58
Jang, Soocheong
57
Ko, Eunju
56
Rajagopal
56
Janssen, Maarten C. W.
55
Verhoef, Peter C.
55
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Hollebeek, Linda D.
53
Warlop, Luk
53
Krishna, Aradhna
52
Walsh, Gianfranco
52
Rock, Bram de
51
Thøgersen, John
51
Cherchye, Laurens
50
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Published in...
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Journal of retailing
13
Journal of the Academy of Marketing Science
9
Journal of marketing
7
Journal of business research : JBR
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of marketing research
5
MSI reports : working paper series
4
Psychology & marketing
4
Journal of Product & Brand Management
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing research : JMR
2
Review of marketing research
2
Customer relationship management in electronic markets
1
Emerald insight
1
Fundamentals of marketing research ; Vol. 3
1
Handbook of research on customer engagement
1
Journal of Consumer Marketing
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
1
The Routledge companion to consumer behavior
1
The journal of consumer marketing
1
The journal of product & brand management
1
Tuck School of Business working paper / Tuck School of Business at Dartmouth
1
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Source
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ECONIS (ZBW)
69
Other ZBW resources
2
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71
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1
Understanding how music influences shopping on weekdays and weekends
Ahlbom, Carl-Philip
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
60
(
2023
)
5
,
pp. 987-1007
Persistent link: https://www.econbiz.de/10014384298
Saved in:
2
Effectiveness of engagement initiatives across engagement platforms : a meta-analysis
Blut, Markus
;
Kulikovskaja, Viktorija
;
Hubert, Marco
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 941-965
Persistent link: https://www.econbiz.de/10014336009
Saved in:
3
The impact of in-store inspirational (vs. deal-oriented) communication on spending : the importance of activating consumption goal completion
Grewal, Dhruv
;
Ahlbom, Carl-Philip
;
Noble, Stephanie M.
; …
- In:
Journal of marketing research
60
(
2023
)
6
,
pp. 1071-1094
Persistent link: https://www.econbiz.de/10014427276
Saved in:
4
Leveraging in-store sechnology and AI : increasing customer and employee efficiency and enhancing their experiences
Grewal, Dhruv
;
Benoit, Sabine
;
Noble, Stephanie M.
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 487-504
Persistent link: https://www.econbiz.de/10014465640
Saved in:
5
Perceived omnichannel customer experience (OCX) : concept, measurement, and impact
Rahman, Syed Mahmudur
;
Carlson, Jamie
;
Gudergan, Siegfried
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 611-632
Persistent link: https://www.econbiz.de/10013535715
Saved in:
6
Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies
Roggeveen, Anne L.
;
Grewal, Dhruv
;
Karsberg, John
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 81-98
Persistent link: https://www.econbiz.de/10012514575
Saved in:
7
Understanding the strategic consequences of customer privacy concerns : a meta-analytic review
Okazaki, Shintaro
;
Eisend, Martin
;
Plangger, Kirk
; …
- In:
Journal of retailing
96
(
2020
)
4
,
pp. 458-473
Persistent link: https://www.econbiz.de/10012495484
Saved in:
8
Face forward: how employees' digital presence on service websites affects customer perceptions of website and employee service quality
Herhausen, Dennis
;
Emrich, Oliver
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
57
(
2020
)
5
,
pp. 917-936
Persistent link: https://www.econbiz.de/10012271989
Saved in:
9
Categorical versus dimensional thinking : improving anti-stigma campaigns by matching health message frames and implicit worldviews
Meyer, Jan-Hinrich
;
Ruyter, Ko de
;
Grewal, Dhruv
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
2
,
pp. 222-245
Persistent link: https://www.econbiz.de/10012290947
Saved in:
10
Impulse buying : a meta-analytic review
Iyer, Gopalkrishnan R.
;
Blut, Markus
;
Xiao, Sarah Hong
; …
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
3
,
pp. 384-404
Persistent link: https://www.econbiz.de/10012290959
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