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~person:"Karray, Salma"
~subject:"Einzelhandel"
~subject:"Logistics"
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Einzelhandel
Logistics
Distribution channel
12
Vertriebsweg
12
Advertising
8
Werbung
8
Game theory
7
Spieltheorie
7
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6
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6
Retail trade
5
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4
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3
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Karray, Salma
Schramm-Klein, Hanna
17
Yan, Ruiliang
13
Chen, Jing
8
Geylani, Tansev
7
Wagner, Gerhard
7
Frasquet Deltoro, Marta
6
Gao, Fei
6
Li, Guo
6
Schröder, Hendrik
6
Acquila-Natale, Emiliano
5
Cai, Gangshu
5
Dukes, Anthony J.
5
Fransoo, Jan C.
5
Gallino, Santiago
5
He, Yong
5
Janssen, Maarten C. W.
5
Liu, Yunchuan
5
Pei, Zhi
5
Steenburgh, Thomas J.
5
Steinmann, Sascha
5
Swoboda, Bernhard
5
Verhoef, Peter C.
5
Bezes, Christophe
4
Breugelmans, Els
4
Cebollada, Javier
4
Cheng, T. C. E.
4
Emrich, Oliver
4
Gurnani, Haresh
4
Holzapfel, Andreas
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Hübner, Alexander
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Iglesias-Pradas, Santiago
4
Kuhn, Heinrich
4
Kushwaha, Tarun
4
Nan, Guofang
4
Neslin, Scott A.
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Reisinger, Markus
4
Sethi, Suresh
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Sethi, Suresh P.
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
European journal of operational research : EJOR
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International game theory review
1
International journal of production research
1
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ECONIS (ZBW)
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1
The profitability of store brand introductions by e-commerce platforms selling competing national brands
Karray, Salma
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 62-69)
.
2022
Persistent link: https://www.econbiz.de/10013281242
Saved in:
2
Offline retailers expanding online to compete with manufacturers : strategies and channel power
Karray, Salma
;
Sigué, Simon Pierre
- In:
Industrial marketing management : the international …
71
(
2018
),
pp. 203-214
Persistent link: https://www.econbiz.de/10011871451
Saved in:
3
Joint advertising of complementary products sold through an independent retailer
Karray, Salma
;
Sigué, Simon Pierre
- In:
International journal of production research
56
(
2018
)
15
,
pp. 5222-5233
Persistent link: https://www.econbiz.de/10011931109
Saved in:
4
Effectiveness of retail joint promotions under different channel structures
Karray, Salma
- In:
European journal of operational research : EJOR
210
(
2011
)
3
,
pp. 745-751
Persistent link: https://www.econbiz.de/10008990032
Saved in:
5
Effectiveness of coop advertising programs in competitive distribution channels
Karray, Salma
;
Zaccour, Georges
- In:
International game theory review
9
(
2007
)
2
,
pp. 151-167
Persistent link: https://www.econbiz.de/10003522877
Saved in:
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