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~person:"Kim, Jinkyung Jenny"
~subject:"Markenführung"
~subject:"Österreich"
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Markenführung
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Beziehungsmarketing
6
Brand management
6
Consumer behaviour
6
Konsumentenverhalten
6
Relationship marketing
6
Brand
4
Brand image
4
Brand loyalty
4
Customer satisfaction
4
Hotel industry
4
Hotellerie
4
Kundenzufriedenheit
4
Markenartikel
4
Markenimage
4
Markentreue
4
COVID-19
3
Coronavirus
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Brand attachment
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Robot
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Roboter
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brand loyalty
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Behavioral intentions
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Kim, Jinkyung Jenny
Loureiro, Sandra Maria Correia
22
Veloutsou, Cleopatra
14
Fetscherin, Marc
13
Hollebeek, Linda D.
13
Khan, Imran
13
Fournier, Susan
11
Japutra, Arnold
11
Kumar, Vikas
11
Rahman, Zillur
11
Rather, Raouf Ahmad
11
Guzman, Francisco
10
Han, Heesup
10
King, Ceridwyn
10
Sarkar, Abhigyan
10
Šerić, Maja
10
Ahn, Jiseon
9
Gil Saura, Irene
9
Huber, Frank
9
Kunkel, Thilo
9
Burmann, Christoph
8
Hinterhuber, Hans H.
8
Kaufmann, Hans Rüdiger
8
Ko, Eunju
8
MacInnis, Deborah J.
8
Sarkar, Juhi Gahlot
8
Theobald, Elke
8
Vrontis, Demetris
8
Augusto, Mário Gomes
7
Back, Ki-Joon
7
Casidy, Riza
7
Ekinci, Yuksel
7
Fatma, Mobin
7
Iglesias, Oriol
7
Kaushik, Arun Kumar
7
Leckie, Civilai
7
Bruhn, Manfred
6
Hyun, Sunghyup Sean
6
Johnson, Lester W.
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International journal of hospitality management
2
International journal of contemporary hospitality management
1
Journal of retailing and consumer services
1
Journal of travel and tourism marketing
1
Journal of vacation marketing
1
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ECONIS (ZBW)
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1
Brand personality of global chain hotels, self-congruity, and self-discrepancy on customer responses
Kim, Jinkyung Jenny
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014439970
Saved in:
2
The psychology of vacationers' hotel brand choice in a post-pandemic world
Kim, Jinkyung Jenny
;
Lee, Myong Jae
;
Han, Heesup
- In:
Journal of vacation marketing
29
(
2023
)
2
,
pp. 206-221
Persistent link: https://www.econbiz.de/10014246967
Saved in:
3
Tangible and intangible hotel in-room amenities in shaping customer experience and the consequences in the with-corona era
Kim, Jinkyung Jenny
;
Lee, Jin-soo
;
Han, Heesup
- In:
International journal of contemporary hospitality management
35
(
2023
)
2
,
pp. 657-681
Persistent link: https://www.econbiz.de/10013546072
Saved in:
4
The antecedents and consequences of brand authenticity in the restaurant industry : robot service employees versus human service employees
Hwang, Jinsoo
;
Kim, Heather Markham
;
Joo, Kyu-Hyeon
; …
- In:
Journal of travel and tourism marketing
39
(
2022
)
2
,
pp. 256-270
Persistent link: https://www.econbiz.de/10013352878
Saved in:
5
The impact of hotel attributes, well-being perception, and attitudes on brand loyalty : examining the moderating role of COVID-19 pandemic
Kim, Jinkyung Jenny
;
Han, Heesup
;
Ariza-Montes, Antonio
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012648895
Saved in:
6
Human baristas and robot baristas : how does brand experience affect brand satisfaction, brand attitude, brand attachment, and brand loyalty?
Hwang, Jinsoo
;
Choe, Ja Young
;
Kim, Heather Markham
; …
- In:
International journal of hospitality management
99
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013327964
Saved in:
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