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~person:"Ko, Eunju"
~person:"Park, Jungkun"
~person:"Verhoef, Peter C."
~person:"Wong, IpKin Anthony"
~subject:"Consumer behaviour"
~subject:"Dienstleistungsqualität"
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Article"
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Search: subject_exact:"Consumer Behaviour"
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Subject
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Consumer behaviour
Dienstleistungsqualität
Internet marketing
Konsumentenverhalten
Beziehungsmarketing
53
Relationship marketing
53
Brand management
42
Markenführung
42
Customer satisfaction
35
Kundenzufriedenheit
35
Brand image
30
Markenimage
30
Luxury goods
27
Luxusgüter
27
Fashion
21
Mode
21
Online-Marketing
20
Brand
19
Markenartikel
19
Service quality
18
Einzelhandel
17
Retail trade
17
Marketing management
14
Marketingmanagement
14
Online retailing
14
Online-Handel
14
Social Web
14
Social web
14
Customer value
12
Kundenwert
12
China
8
Distribution channel
8
Gambling
8
Glücksspiel
8
Hotel industry
8
Hotellerie
8
Vertriebsweg
8
Viral marketing
8
Virales Marketing
8
Customer retention
7
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Free
1
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Article
Book / Working Paper
3
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Article in journal
Article
Aufsatz in Zeitschrift
153
Aufsatz im Buch
3
Book section
3
Conference paper
1
Konferenzbeitrag
1
Language
All
English
152
German
1
Author
All
Ko, Eunju
Park, Jungkun
Verhoef, Peter C.
Wong, IpKin Anthony
Han, Heesup
113
Mattila, Anna S.
95
Lusk, Jayson L.
73
Gierl, Heribert
70
Phau, Ian
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
62
Loureiro, Sandra Maria Correia
59
Nayga, Rodolfo M.
59
Grewal, Dhruv
57
Jang, Soocheong
57
Septianto, Felix
56
Paul, Justin
52
Belk, Russell W.
51
Herrmann, Andreas
50
Walsh, Gianfranco
48
Bagozzi, Richard P.
47
Laroche, Michel
47
Kim, Jungkeun
44
Pelsmacker, Patrick de
44
Diamantopoulos, Adamantios
42
Hollebeek, Linda D.
41
Sharma, Piyush
41
Bang, Nguyen
39
Das, Gopal
39
Rajagopal
38
Thaichon, Park
38
Ko, Yong Jae
37
Kim, Seongseop
36
Vrontis, Demetris
36
Wiedmann, Klaus-Peter
36
Hyun, Sunghyup Sean
35
Moschis, George P.
34
Wu, Luorong
34
Balaji, M. S.
33
Haws, Kelly L.
33
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Journal of business research : JBR
29
Journal of retailing and consumer services
18
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
International journal of hospitality management
8
Journal of travel and tourism marketing
8
Asia Pacific journal of marketing and logistics
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of retailing
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
International journal of advertising : the quarterly review of marketing communications
3
International journal of advertising : the review of marketing communications
3
International journal of contemporary hospitality management
3
Journal of marketing
3
Journal of the Academy of Marketing Science
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
The journal of services marketing
3
International journal of retail and distribution management
2
International marketing review
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of interactive marketing
2
Marketing letters : a journal of research in marketing
2
The Cornell hospitality quarterly
2
Tourism management : research, policies, practice
2
Cross-cultural buyer behavior
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
International journal of business innovation and research : IJBIR
1
International journal of consumer studies
1
International journal of management reviews : IJMR
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of sports marketing & sponsorship
1
International journal of wine business research
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of air transport management
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of hospitality & leisure marketing : the international forum for research, theory & practice
1
Journal of service research : JSR
1
Journal of strategic marketing
1
Journal of vacation marketing
1
MSI reports : working paper series
1
Psychology & marketing
1
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ECONIS (ZBW)
153
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153
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1
The way to generate customer citizenship behavior with customer experience
Le, Hoang T. P. M.
;
Kim, Dongyoup
;
Park, Jungkun
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460861
Saved in:
2
The effect of luxury brand erotic capital on luxury brand consumption value and purchase intention : focus on VIP customers
Pang, Wonbae
;
Ko, Eunju
;
Cho, Minjung
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 123-142
Persistent link: https://www.econbiz.de/10014511622
Saved in:
3
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
4
Omni-channel retailing : some reflections
Verhoef, Peter C.
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 608-616
Persistent link: https://www.econbiz.de/10012608881
Saved in:
5
Gaining resilience through transformative services in cause-related events : an interaction ritual chain perspective
Wong, IpKin Anthony
;
Lin, Xueying (Linda)
;
Lin, Zhiwei
; …
- In:
International journal of contemporary hospitality management
35
(
2023
)
9
,
pp. 3235-3262
Persistent link: https://www.econbiz.de/10014334293
Saved in:
6
Service attribute prioritization based on the marginal utility of attribute performance
Pan, Mengqiang
;
Li, Nao
;
Law, Chun Hung Roberts
;
Huang, …
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014440006
Saved in:
7
The market for privacy : understanding how consumers trade off privacy practices
Eggers, Felix
;
Beke, Frank T.
;
Verhoef, Peter C.
; …
- In:
Journal of interactive marketing
58
(
2023
)
4
,
pp. 341-360
Persistent link: https://www.econbiz.de/10014424484
Saved in:
8
The effects of brand collaboration with the online game on customer equity and purchase intention : moderating effect of fashion brand type
Kim, Sang Jin
;
Yoo, Jiwon
;
Ko, Eunju
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
9
,
pp. 2282-2299
Persistent link: https://www.econbiz.de/10014430228
Saved in:
9
The metaverse experience in luxury brands
Jiang, Qi
;
Kim, Miyea
;
Ko, Eunju
;
Kim, Kyung Hoon
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2501-2520
Persistent link: https://www.econbiz.de/10014430263
Saved in:
10
The perceived value of digital fashion product and purchase intention : the mediating role of the flow experience in metaverse platforms
Park, Yeonseo
;
Ko, Eunju
;
Do, Boram
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2645-2665
Persistent link: https://www.econbiz.de/10014430272
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