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~person:"Ko, Eunju"
~person:"Paul, Justin"
~person:"Verhoef, Peter C."
~person:"Wong, IpKin Anthony"
~subject:"Consumer behaviour"
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Article"
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Search: subject_exact:"Consumer Behaviour"
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Subject
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Consumer behaviour
Internet marketing
Konsumentenverhalten
Beziehungsmarketing
50
Relationship marketing
50
Brand management
43
Markenführung
43
Customer satisfaction
34
Kundenzufriedenheit
34
Brand image
31
Markenimage
31
Luxury goods
27
Luxusgüter
27
Brand
22
Markenartikel
22
Einzelhandel
21
Fashion
21
Mode
21
Online-Marketing
21
Retail trade
21
Online retailing
18
Online-Handel
18
Dienstleistungsqualität
16
Service quality
16
Marketing management
14
Marketingmanagement
14
Social Web
14
Social web
14
Customer value
12
Kundenwert
12
Viral marketing
10
Virales Marketing
10
Bibliometrics
8
Bibliometrie
8
Distribution channel
8
Gambling
8
Glücksspiel
8
Innovation adoption
8
Innovationsakzeptanz
8
Satisfaction
8
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Undetermined
122
Free
3
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Book / Working Paper
3
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Article in journal
Article
Aufsatz in Zeitschrift
170
Aufsatz im Buch
3
Book section
3
Conference paper
1
Konferenzbeitrag
1
Language
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English
169
German
1
Author
All
Ko, Eunju
Paul, Justin
Verhoef, Peter C.
Wong, IpKin Anthony
Han, Heesup
113
Mattila, Anna S.
95
Lusk, Jayson L.
73
Gierl, Heribert
70
Phau, Ian
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
62
Loureiro, Sandra Maria Correia
59
Nayga, Rodolfo M.
59
Grewal, Dhruv
57
Jang, Soocheong
57
Septianto, Felix
56
Belk, Russell W.
51
Herrmann, Andreas
50
Walsh, Gianfranco
48
Bagozzi, Richard P.
47
Laroche, Michel
47
Kim, Jungkeun
44
Pelsmacker, Patrick de
44
Diamantopoulos, Adamantios
42
Hollebeek, Linda D.
41
Sharma, Piyush
41
Bang, Nguyen
39
Das, Gopal
39
Rajagopal
38
Thaichon, Park
38
Ko, Yong Jae
37
Kim, Seongseop
36
Vrontis, Demetris
36
Wiedmann, Klaus-Peter
36
Hyun, Sunghyup Sean
35
Park, Jungkun
35
Moschis, George P.
34
Wu, Luorong
34
Balaji, M. S.
33
Haws, Kelly L.
33
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Published in...
All
Journal of business research : JBR
34
Journal of retailing and consumer services
13
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
International journal of hospitality management
7
Journal of travel and tourism marketing
7
Asia Pacific journal of marketing and logistics
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of retailing
6
International journal of consumer studies
5
International journal of contemporary hospitality management
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Business strategy and the environment
3
European management journal
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of advertising : the review of marketing communications
3
International journal of market research
3
Journal of marketing
3
Journal of the Academy of Marketing Science
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Psychology & marketing
3
Technological forecasting & social change : an international journal
3
The journal of services marketing
3
International marketing review
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of interactive marketing
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of strategic marketing
2
Marketing letters : a journal of research in marketing
2
Tourism management : research, policies, practice
2
Asian journal of business ethics : AJBE
1
Cross-cultural buyer behavior
1
European management review : EMR
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
International business review : the official journal of the European International Business Academy
1
International journal of Indian culture and business management
1
International journal of management reviews : IJMR
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of consumer behaviour
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of marketing communications
1
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ECONIS (ZBW)
170
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1
Factors affecting green purchase behavior : a systematic literature review
Sharma, Kavita
;
Aswal, Chandni
;
Paul, Justin
- In:
Business strategy and the environment
32
(
2023
)
4
,
pp. 2078-2092
Persistent link: https://www.econbiz.de/10014328869
Saved in:
2
The role of sensory marketing and brand experience in building emotional attachment and brand loyalty in luxury retail stores
Shahid, Shadma
;
Paul, Justin
;
Gilal, Faheem Gul
; …
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1398-1412
Persistent link: https://www.econbiz.de/10013280107
Saved in:
3
Consumer ethics : a review and research agenda
Hassan, Syed Masroor
;
Rahman, Zillur
;
Paul, Justin
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 111-130
Persistent link: https://www.econbiz.de/10012796079
Saved in:
4
The effect of luxury brand erotic capital on luxury brand consumption value and purchase intention : focus on VIP customers
Pang, Wonbae
;
Ko, Eunju
;
Cho, Minjung
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 123-142
Persistent link: https://www.econbiz.de/10014511622
Saved in:
5
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
6
The impact of brand transparency of food delivery apps in interactive brand communication
Chopdar, Prasanta Kr
;
Paul, Justin
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 238-256
Persistent link: https://www.econbiz.de/10014521197
Saved in:
7
Omni-channel retailing : some reflections
Verhoef, Peter C.
- In:
Journal of strategic marketing
29
(
2021
)
7
,
pp. 608-616
Persistent link: https://www.econbiz.de/10012608881
Saved in:
8
Healthcare apps' purchase intention : a consumption values perspective
Chakraborty, Debarun
;
Paul, Justin
- In:
Technovation : the international journal of …
120
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014476559
Saved in:
9
Gaining resilience through transformative services in cause-related events : an interaction ritual chain perspective
Wong, IpKin Anthony
;
Lin, Xueying (Linda)
;
Lin, Zhiwei
; …
- In:
International journal of contemporary hospitality management
35
(
2023
)
9
,
pp. 3235-3262
Persistent link: https://www.econbiz.de/10014334293
Saved in:
10
Service attribute prioritization based on the marginal utility of attribute performance
Pan, Mengqiang
;
Li, Nao
;
Law, Chun Hung Roberts
;
Huang, …
- In:
International journal of hospitality management
114
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014440006
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