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~person:"Lucarelli, Andrea"
~person:"Roy, Sanjit"
~subject:"Place marketing"
~type_genre:"Article in journal"
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Lucarelli, Andrea
Roy, Sanjit
Melewar, T. C.
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Warnaby, Gary
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Foroudi, Mohammad Mahdi
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Foroudi, Pantea
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1
Continuity and discontinuity in the historical trajectory of the commercialising of cities : storying Stockholm 1900-2020
Lucarelli, Andrea
;
Cassinger, Cecilia
;
Ågren, Karin
- In:
Business history
65
(
2023
)
8
,
pp. 1390-1416
Persistent link: https://www.econbiz.de/10014413877
Saved in:
2
Customer-based place brand equity and tourism : a regional identity perspective
Bose, Sunny
;
Pradhan, Sudeepta
;
Bashir, Makhmoor
;
Roy, …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
3
,
pp. 511-527
Persistent link: https://www.econbiz.de/10012880233
Saved in:
3
20 years of Nordic place branding research : a review and future research agenda
Cassinger, Cecilia
;
Gyimóthy, Szilvia
;
Lucarelli, Andrea
- In:
Scandinavian journal of hospitality and tourism
21
(
2021
)
1
,
pp. 70-77
Persistent link: https://www.econbiz.de/10012491829
Saved in:
4
Measuring customer based place brand equity (CBPBE) from a public diplomacy perspective : evidence from West Bengal
Bose, Sunny
;
Roy, Sanjit
;
Sharifah Faridah Syed Alwi
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 734-744
Persistent link: https://www.econbiz.de/10012257676
Saved in:
5
Measuring customer-based place brand equity (CBPBE) : an investment attractiveness perspective
Bose, Sunny
;
Roy, Sanjit
;
Tiwari, Abhay Kumar
- In:
Journal of strategic marketing
24
(
2016
)
7
,
pp. 617-634
Persistent link: https://www.econbiz.de/10011587840
Saved in:
6
Towards brand ecology : an analytical semiotic framework for interpreting the emergence of place brands
Giovanardi, Massimo
;
Lucarelli, Andrea
;
Pasquinelli, Cecilia
- In:
Marketing theory
13
(
2013
)
3
,
pp. 365-383
Persistent link: https://www.econbiz.de/10009790638
Saved in:
7
Problematising place branding research : a meta-theoretical analysis of the literatur
Lucarelli, Andrea
;
Brorström, Sara
- In:
The marketing review
13
(
2013
)
1
,
pp. 65-81
Persistent link: https://www.econbiz.de/10010247025
Saved in:
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