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~person:"Monroe, Kent B."
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Preis
12
Price
12
Consumer behaviour
6
Konsumentenverhalten
6
Preismanagement
6
Pricing strategy
6
Behavioral price research
3
Börsenkurs
3
Perception
3
Preistheorie
3
Price theory
3
Reference price
3
Share price
3
Theorie
3
Theory
3
USA
3
United States
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Differential price threshold
2
Gerechtigkeit
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Information
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Justice
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Price information processing
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Wahrnehmung
2
Absolute price threshold
1
Acceptable price range
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Behavioral economics
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Cognition
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Differential price thresholds
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Emotional side of price
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Experiment
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Handelskette
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Information value
1
Informationswert
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Monroe, Kent B.
Ashenfelter, Orley
29
Freeman, Alan
29
Chaloupka, Frank J.
27
Graddy, Kathryn
26
Asche, Frank
22
Knittel, Christopher R.
20
McAleer, Michael
20
Berndt, Ernst R.
19
Janda, Karel
19
Saffer, Henry
19
Chang, Chia-Lin
18
Cramon-Taubadel, Stephan von
18
Oglend, Atle
18
Tauras, John A.
17
Grossman, Michael
16
Newell, Richard G.
16
Vance, Colin
16
Yilmazkuday, Hakan
16
Aizcorbe, Ana M.
15
Zettelmeyer, Florian
15
Bessler, David A.
14
Brümmer, Bernhard
14
Clements, Kenneth W.
14
Gerhäusser, Klaus
14
Gorodnichenko, Yuriy
14
Irwin, Scott H.
14
Kaiser, Ulrich
14
Peterson, Sonja
14
Stavins, Robert N.
14
Busse, Meghan R.
13
Chavas, Jean-Paul
13
Hüschelrath, Kai
13
Levy, Daniel C.
13
Markowitz, Sara
13
Neumann, Anne
13
Osmundsen, Petter
13
Baldwin, Richard E.
12
Chevallier, Julien
12
Gautier, Erwan
12
Hackl, Franz
12
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AMS review : official publication of the Academy of Marketing Science
5
Legends in marketing
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of the Academy of Marketing Science
1
Marketing-mix strategies - distribution strategy and pricing strategy
1
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ECONIS (ZBW)
12
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1
Examining the application of behavioral price research in business-to-business markets
Monroe, Kent B.
;
Rikala, Veli-Matti
;
Somervuori, Outi
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 17-25
Persistent link: https://www.econbiz.de/10011313581
Saved in:
2
Some reflections on an appraisal of behavioral price research (part 1)
Cheng, Lillian L.
;
Monroe, Kent B.
- In:
AMS review : official publication of the Academy of …
3
(
2013
)
3
,
pp. 155-159
Persistent link: https://www.econbiz.de/10010187189
Saved in:
3
A closer look at reference price : a commentary
Lee, Angela Y.
- In:
AMS review : official publication of the Academy of …
3
(
2013
)
3
,
pp. 151-154
Persistent link: https://www.econbiz.de/10010187196
Saved in:
4
How and why is price perceived : a commentary on Cheng and Monroe
Rao, Akshay R.
- In:
AMS review : official publication of the Academy of …
3
(
2013
)
3
,
pp. 146-150
Persistent link: https://www.econbiz.de/10010187198
Saved in:
5
Commentary on behavioral price research : the role of subjective experiences in price cognition
Thomas, Manoj
- In:
AMS review : official publication of the Academy of …
3
(
2013
)
3
,
pp. 141-145
Persistent link: https://www.econbiz.de/10010187199
Saved in:
6
An appraisal of behavioral price research (part 1) : price as a physical stimulus
Cheng, Lillian L.
;
Monroe, Kent B.
- In:
AMS review : official publication of the Academy of …
3
(
2013
)
3
,
pp. 103-129
Persistent link: https://www.econbiz.de/10010187208
Saved in:
7
Price fairness
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238855
Saved in:
8
Processing of price information
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238858
Saved in:
9
Is a good deal always fair? : examining the concepts of transaction value and price fairness
Xia, Lan
;
Monroe, Kent B.
- In:
Journal of economic psychology : research in economic …
31
(
2010
)
6
,
pp. 884-894
Persistent link: https://www.econbiz.de/10009273587
Saved in:
10
Buyers' subjective perceptions of price
Monroe, Kent B.
-
2009
Persistent link: https://www.econbiz.de/10003836529
Saved in:
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