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~person:"Pang, Augustine"
~person:"Puncheva-Michelotti, Petya"
~subject:"Öffentlichkeitsarbeit"
~type_genre:"Article in journal"
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Search: subject_exact:"Corporate reputation"
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Öffentlichkeitsarbeit
Corporate reputation
7
Firmenimage
7
Public relations
6
Crisis management
4
Krisenmanagement
4
Advertising
2
Corporate Social Responsibility
2
Corporate social responsibility
2
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2
Werbung
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corporate reputation
2
Advertising effects
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Australia
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Australien
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China
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Corporate advertising
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Corporate culture
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Decision
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Emotion
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Employer attractiveness
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Employer branding
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Entscheidung
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Factor analysis
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Faktorenanalyse
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Financial crisis
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Finanzkrise
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Fonterra
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Food safety
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National culture
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Pang, Augustine
Puncheva-Michelotti, Petya
Melewar, T. C.
20
Bang, Nguyen
8
Balmer, John M. T.
7
Foroudi, Pantea
7
Dennis, Charles
5
Kitchen, Philip J.
4
Balmer, John M.T.
3
Carroll, Craig E.
3
Chung, Angie
3
Huang-Horowitz, Nell C.
3
Komodromos, Marcos
3
Pfarrer, Michael D.
3
Podnar, Klement
3
Pérez, Andrea
3
Sharifah Faridah Syed Alwi
3
Szwajca, Danuta
3
Ageeva, Elena
2
Arli, Denni
2
Atlı, Dinçer
2
Balmern, John M. T.
2
Bartholmé, Roland H.
2
Becker, Kip
2
Berens, Guido A. J. M.
2
Bravo, Rafael
2
Brooks, Alison Wood
2
Cabiddu, Francesca
2
Claeys, An-Sofie
2
Coelho, Arnaldo
2
Coombs, W. Timothy
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Crisafulli, Benedetta
2
De Roeck, Kenneth
2
Devereux, Luke
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Dinnie, Keith
2
Dowling, Grahame R.
2
Eisenegger, Mark
2
Floreddu, Paola Barbara
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Frâncu, Laurenţiu Gabriel
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Gaines-Ross, Leslie
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Business horizons
1
Corporate communications : an international journal
1
International journal of business communication : IJBC ; a publication of the Association of Business Communication
1
Journal of marketing communications
1
Journal of strategic marketing
1
Marketing intelligence & planning
1
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ECONIS (ZBW)
6
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1
Emotions in social media : an analysis of tweet responses to MH370 search suspension announcement
Yeo, Su Lin
;
Pang, Augustine
;
Cheong, Michelle
;
Yeo, …
- In:
International journal of business communication : IJBC …
57
(
2020
)
2
,
pp. 194-211
Persistent link: https://www.econbiz.de/10012193526
Saved in:
2
Corporate patriotism as a source of corporate reputation : a comparative multi-stakeholder approach
Puncheva-Michelotti, Petya
;
McColl, Rod
;
Vocino, Andrea
; …
- In:
Journal of strategic marketing
22
(
2014
)
6
,
pp. 471-493
Persistent link: https://www.econbiz.de/10010489696
Saved in:
3
Employer branding and CSR communication in online recruitment advertising
Puncheva-Michelotti, Petya
;
Hudson, Sarah
;
Jin, Gewen
- In:
Business horizons
61
(
2018
)
4
,
pp. 643-651
Persistent link: https://www.econbiz.de/10011883640
Saved in:
4
Corporate crisis advertising : a framework examining the use and effects of corporate advertising before and after crises
Ho, Benjamin
;
Shin, Wonsun
;
Pang, Augustine
- In:
Journal of marketing communications
23
(
2017
)
6
,
pp. 537-551
Persistent link: https://www.econbiz.de/10011852892
Saved in:
5
Towards a crisis pre-emptive image management model
Pang, Augustine
- In:
Corporate communications : an international journal
17
(
2012
)
3
,
pp. 358-378
Persistent link: https://www.econbiz.de/10009621646
Saved in:
6
The role of the stakeholder perspective in measuring corporate reputation
Puncheva-Michelotti, Petya
;
Michelotti, Marco
- In:
Marketing intelligence & planning
28
(
2010
)
2/3
,
pp. 249-274
Persistent link: https://www.econbiz.de/10003989420
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