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~person:"Phau, Ian"
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Consumer behaviour
80
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80
Brand management
36
Markenführung
36
Luxury goods
34
Luxusgüter
34
Brand image
33
Markenimage
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English
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Phau, Ian
Nijkamp, Peter
3,423
Eichengreen, Barry
2,315
McAleer, Michael
2,231
Zimmermann, Klaus F.
2,116
Frey, Bruno S.
2,102
Wagner, Joachim
2,028
Acemoglu, Daron
1,966
Aizenman, Joshua
1,925
Asongu, Simplice
1,923
Wittenberg, Erich
1,909
Caporale, Guglielmo Maria
1,896
Siebert, Horst
1,852
Banco de España
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Wagner, Gert G.
1,806
Güth, Werner
1,800
Stiglitz, Joseph E.
1,762
Heckman, James J.
1,733
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1,722
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1,652
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1,597
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Anderson, Kym
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1,522
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1,490
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1,486
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1,397
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1,361
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1,349
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1,348
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1,347
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1,323
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1,321
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1,319
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1,317
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Marketing intelligence & planning
28
Journal of fashion marketing and management
13
Journal of promotion management : JPM
12
Journal of retailing and consumer services
9
Australasian marketing journal
8
Journal of business research : JBR
7
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
7
Journal of international consumer marketing
6
Young consumers : insight and ideas for responsible marketers
6
European journal of marketing : EJM
4
Journal of vacation marketing : an international journal
4
The international review of retail, distribution and consumer research
4
The journal of brand management : an international journal
4
Asia-Pacific journal of business administration
3
Country of origin effect : looking back and moving forward
3
Direct marketing : an international journal
3
Journal of business ethics : JOBE
3
Psychology & Marketing
3
Tourism analysis : an interdisciplinary tourism & hospitality journal
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Tourism management : research, policies, practice
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Gender in management : an international journal
2
International journal of contemporary hospitality management
2
Journal of Business Ethics
2
Journal of global marketing
2
Journal of marketing communications
2
Journal of marketing management : MM
2
Journal of travel and tourism marketing
2
Journal of vacation marketing
2
Psychology & marketing
2
Strategic change
2
The journal of consumer marketing
2
Asia Pacific Journal of Marketing and Logistics
1
Asia Pacific Journal of Marketing and Logistics Ser.
1
Brand management ; Vol. 4
1
European Journal of Marketing
1
International Journal of Consumer Studies
1
International journal of bank marketing
1
International journal of consumer studies
1
International journal of wine business research : IJWBR
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ECONIS (ZBW)
140
OLC EcoSci
39
BASE
13
Other ZBW resources
11
RePEc
2
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1
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205
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1
AI marketing and AI-based promotions impact on consumer behavior and the avoidance of consumer autonomy threat
Spais, George
;
Phau, Ian
;
Jain, Varsha
- In:
Journal of consumer behaviour
23
(
2024
)
3
,
pp. 1053-1056
Persistent link: https://www.econbiz.de/10014575532
Saved in:
2
Examining the mediating role of consumer desire for luxury : can perceived sustainability and natural rarity evoke willingness to pay more?
Wang, Xujia
;
Sung, Billy
;
Phau, Ian
- In:
Journal of international consumer marketing
36
(
2024
)
4
,
pp. 301-319
Persistent link: https://www.econbiz.de/10014575068
Saved in:
3
Pursuing travel calculated hedonism : scale development and validation
Soldat, Zorana
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of travel and tourism marketing
41
(
2024
)
5
,
pp. 760-774
Persistent link: https://www.econbiz.de/10014566308
Saved in:
4
Adapting to the Instagram esthetic and exploring influencers of hedonic consumption
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014321470
Saved in:
5
Banking in the metaverse : a new frontier for financial institutions
Ooi, Keng-Boon
;
Tan, Garry Wei-Han
;
Eugene Cheng-xi Aw
; …
- In:
International journal of bank marketing
41
(
2023
)
7
,
pp. 1829-1846
Persistent link: https://www.econbiz.de/10014470744
Saved in:
6
Effects of tourism experiences on tourists' subjective well-being through recollection and storytelling
Su, LuJun
;
Pan, Lin
;
Wen, Jun
;
Phau, Ian
- In:
Journal of vacation marketing
29
(
2023
)
4
,
pp. 479-497
Persistent link: https://www.econbiz.de/10014382450
Saved in:
7
Examining the moderating role of principle-based entity of luxury brands and its effects on perceived CSR motives, consumer situational scepticism and brand resonance
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 784-809
Persistent link: https://www.econbiz.de/10014430514
Saved in:
8
Motivations, attitudes and intentions towards luxury dining in airplane themed restaurants : moderating roles of desire to fly, desire for luxury and FOMO
Lau, Kong Cheen
;
Lee, Sean
;
Phau, Ian
- In:
Journal of hospitality and tourism insights
6
(
2023
)
5
,
pp. 1967-1989
Persistent link: https://www.econbiz.de/10014445536
Saved in:
9
The role of brand self-congruence, brand love and brand attachment on brand advocacy : a serial mediation model
Shimul, Anwar Sadat
;
Phau, Ian
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 649-666
Persistent link: https://www.econbiz.de/10014313079
Saved in:
10
Vulnerable populations with psychological disorders in tourism : methodological challenges and recommended solutions for empirical research
Zheng, Danni
;
Wen, Jun
;
Kozak, Metin
;
Phau, Ian
;
Hou, …
- In:
Tourism management : research, policies, practice
98
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014304462
Saved in:
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