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~person:"Shuv-Ami, Avichai"
~subject:"Ballsport"
~subject:"Beziehungsmarketing"
~subject:"Markenimage"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Reprint"
~type_genre:"Systematic review"
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Beziehungsmarketing
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4
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3
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3
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Shuv-Ami, Avichai
Gil Saura, Irene
7
Guzman, Francisco
7
Lévy Mangin, Jean-Pierre
6
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5
Calvo-Porral, Cristina
5
Liu, Chih-Hsing
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Wong, IpKin Anthony
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Berenguer Contrí, Gloria
4
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4
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3
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Barrio-García, Salvador del
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Chahal, Hardeep
3
Dwivedi, Abhishek
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Ekinci, Yuksel
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Gray, David
3
Iglesias, Oriol
3
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Luce, Fernando Bins
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Markovic, Stefan
3
Mathur, Manisha
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Mirzaei, Abas
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Mishra, Abhishek
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Oliveira, Marta Olivia Rovedder de
3
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Tran Trung Vinh
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Verma, Priyanka
3
Šerić, Maja
3
Abdul Rahman Zahari
2
Abratt, Russell
2
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EuroMed journal of business
1
International journal of organizational analysis
1
Journal of transnational management : the official journal of the International Management Development Association
1
The marketing review
1
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ECONIS (ZBW)
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New measure of brand equity status of a basketball club
Shuv-Ami, Avichai
;
Papasolomou, Ioanna
;
Vrontis, Demetris
- In:
Journal of transnational management : the official …
23
(
2018
)
1
,
pp. 39-63
Persistent link: https://www.econbiz.de/10011848454
Saved in:
2
A new market brand equity model (MBE)
Shuv-Ami, Avichai
- In:
EuroMed journal of business
11
(
2016
)
3
,
pp. 322-346
Persistent link: https://www.econbiz.de/10011609001
Saved in:
3
Brand equity for football club organizations
Shuv-Ami, Avichai
- In:
International journal of organizational analysis
24
(
2016
)
4
,
pp. 706-724
Persistent link: https://www.econbiz.de/10011619198
Saved in:
4
Contemporary sports club branding : empirical findings on basketball and value-based conceptual constructs
Shuv-Ami, Avichai
;
Thrassou, Alkis
;
Vrontis, Demetris
- In:
The marketing review
15
(
2015
)
4
,
pp. 503-524
Persistent link: https://www.econbiz.de/10011551572
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