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~person:"Tanford, Sarah"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Einkaufsverhalten"
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Consumer behaviour
26
Konsumentenverhalten
26
Beziehungsmarketing
13
Relationship marketing
13
Hotel industry
8
Hotellerie
8
Kundenbindungsprogramm
8
Loyalty program
8
Customer satisfaction
7
Kundenzufriedenheit
7
USA
6
United States
6
loyalty
5
Perception
4
Wahrnehmung
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commitment
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Brand management
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Dienstleistungsqualität
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Experiment
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Holiday behaviour
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Leistungsbündel
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Loyalty
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Markenführung
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Online retailing
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Online-Handel
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Reisevermittler
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Urlaubsverhalten
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Viral marketing
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Virales Marketing
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Wechselverhalten
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reward programs
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social influence
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Aufsatz in Zeitschrift
Article in journal
26
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26
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Tanford, Sarah
Han, Heesup
113
Mattila, Anna S.
97
Lusk, Jayson L.
75
Phau, Ian
73
Gierl, Heribert
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Loureiro, Sandra Maria Correia
62
Grewal, Dhruv
60
Nayga, Rodolfo M.
60
Septianto, Felix
59
Jang, Soocheong
57
Belk, Russell W.
55
Paul, Justin
54
Herrmann, Andreas
50
Ko, Eunju
49
Laroche, Michel
48
Walsh, Gianfranco
48
Bagozzi, Richard P.
47
Hollebeek, Linda D.
46
Pelsmacker, Patrick de
45
Kim, Jungkeun
44
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Das, Gopal
39
Thaichon, Park
39
Rajagopal
38
Ko, Yong Jae
37
Park, Jungkun
37
Verhoef, Peter C.
37
Vrontis, Demetris
37
Wiedmann, Klaus-Peter
37
Kim, Seongseop
36
Eisend, Martin
35
Hyun, Sunghyup Sean
35
Wong, IpKin Anthony
35
Dens, Nathalie
34
Moschis, George P.
34
Wu, Luorong
34
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
International journal of hospitality management
4
Journal of hospitality marketing & management
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
International journal of contemporary hospitality management
2
European journal of marketing : EJM
1
Journal of hospitality and tourism insights
1
Journal of retailing and consumer services
1
Journal of vacation marketing
1
The Cornell hospitality quarterly
1
Tourism management : research, policies, practice
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Tourism management perspectives : TMP
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ECONIS (ZBW)
26
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11
Style before substance? : building loyalty through marketing communication congruity
Berezan, Orie
;
Krishen, Anjala Selena
;
Tanford, Sarah
; …
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1332-1352
Persistent link: https://www.econbiz.de/10011725683
Saved in:
12
Casino loyalty : the influence of loyalty program, switching costs, and trust
Baloglu, Seyhmus
;
Zhong, Yun Ying
;
Tanford, Sarah
- In:
Journal of hospitality & tourism research : JHTR ; the …
41
(
2017
)
7
,
pp. 846-868
Persistent link: https://www.econbiz.de/10011747085
Saved in:
13
Festival attributes and perceptions : a meta-analysis of relationships with satisfaction and loyalty
Tanford, Sarah
;
Jung, Shinyong
- In:
Tourism management : research, policies, practice
61
(
2017
),
pp. 209-220
Persistent link: https://www.econbiz.de/10011708210
Saved in:
14
What drives Facebook fans to "like" hotel pages : a comparison of three competing models
Leung, Xi Y.
;
Tanford, Sarah
- In:
Journal of hospitality marketing & management
25
(
2016
)
3/4
,
pp. 314-345
Persistent link: https://www.econbiz.de/10011499221
Saved in:
15
Back to the future : progress and trends in hotel loyalty marketing
Tanford, Sarah
;
Shoemaker, Stowe
;
Dinca, Alexandra
- In:
International journal of contemporary hospitality management
28
(
2016
)
9
,
pp. 1937-1967
Persistent link: https://www.econbiz.de/10011624195
Saved in:
16
Understanding the impact of negative and positive traveler reviews : social influence and price anchoring effects
Book, Laura A.
;
Tanford, Sarah
;
Chen, Yang-Su
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
8
,
pp. 993-1007
Persistent link: https://www.econbiz.de/10011607994
Saved in:
17
Antecedents of mandatory customer participation in service encounters : an empirical study
Chen, Sandy C.
;
Raab, Carola
;
Tanford, Sarah
- In:
International journal of hospitality management
46
(
2015
),
pp. 65-75
Persistent link: https://www.econbiz.de/10011301996
Saved in:
18
Evaluating loyalty constructs among hotel reward program members using eWOM
Berezan, Orie
;
Raab, Carola
;
Tanford, Sarah
;
Kim, Yen-Soon
- In:
Journal of hospitality & tourism research : JHTR ; the …
39
(
2015
)
2
,
pp. 198-224
Persistent link: https://www.econbiz.de/10011282979
Saved in:
19
Segmentation of reward program members to increase customer loyalty : the role of attitudes towards green hotel practices
Tanford, Sarah
;
Malek, Kristin
- In:
Journal of hospitality marketing & management
24
(
2015
)
3/4
,
pp. 314-343
Persistent link: https://www.econbiz.de/10011292862
Saved in:
20
The effects of social influence and cognitive dissonance on travel purchase decisions
Tanford, Sarah
;
Montgomery, Rhonda
- In:
Journal of travel research : a quarterly publication of …
54
(
2015
)
5
,
pp. 596-610
Persistent link: https://www.econbiz.de/10011348809
Saved in:
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