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~person:"Walsh, Gianfranco"
~subject:"Beziehungsmarketing"
~subject:"Brand management"
~subject:"Vertrauen"
~type:"article"
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Search: subject_exact:"Consumer Behaviour"
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Beziehungsmarketing
Brand management
Vertrauen
Consumer behaviour
48
Konsumentenverhalten
48
Relationship marketing
12
Deutschland
11
Germany
11
Markenführung
6
Customer satisfaction
5
E-commerce
5
Electronic Commerce
5
Kundenzufriedenheit
5
Brand
4
Brand image
4
Decision under uncertainty
4
Entscheidung unter Unsicherheit
4
Markenartikel
4
Markenimage
4
Market research
4
Marktforschung
4
Measurement
4
Messung
4
Cluster analysis
3
Clusteranalyse
3
Cultural identity
3
Customer service
3
Dienstleistungsqualität
3
Dienstleistungssektor
3
Emotion
3
Information behaviour
3
Informationsverhalten
3
Innovation
3
Kulturelle Identität
3
Kundenservice
3
Marketing management
3
Marketingmanagement
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Online retailing
3
Online-Handel
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Personality psychology
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Persönlichkeitspsychologie
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English
13
German
6
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Walsh, Gianfranco
Han, Heesup
56
Hollebeek, Linda D.
33
Loureiro, Sandra Maria Correia
33
Mattila, Anna S.
33
Bang, Nguyen
32
Phau, Ian
32
Sarkar, Abhigyan
25
Ko, Eunju
24
Kumar, V.
24
Melewar, T. C.
23
Japutra, Arnold
22
Prentice, Catherine
22
Diamantopoulos, Adamantios
20
Klaus, Philipp
20
Hyun, Sunghyup Sean
19
Sreejesh, S.
19
Verhoef, Peter C.
19
Ahn, Jiseon
18
Balaji, M. S.
18
Grewal, Dhruv
18
Keller, Kevin Lane
18
Khan, Imran
18
Sarkar, Juhi Gahlot
18
Wong, IpKin Anthony
18
Dwivedi, Yogesh Kumar
17
Park, Jungkun
17
Paul, Justin
17
Rather, Raouf Ahmad
17
Swoboda, Bernhard
17
Vrontis, Demetris
17
Bagozzi, Richard P.
16
Casidy, Riza
16
Das, Gopal
16
Gil Saura, Irene
16
Guzman, Francisco
16
Herrmann, Andreas
16
Johnson, Lester W.
16
Kumar, Vikas
16
Pelsmacker, Patrick de
16
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Jahrbuch der Absatz- und Verbrauchsforschung
3
European management journal
2
Journal of business research : JBR
2
Journal of service research : JSR
2
Marketing : ZFP ; journal of research and management
2
European journal of marketing : EJM
1
Journal of service research
1
Journal of the Academy of Marketing Science
1
Psychology & marketing
1
The journal of product & brand management
1
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
1
Yearbook of marketing and consumer research
1
Zeitschrift für Energiewirtschaft : ZfE
1
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ECONIS (ZBW)
19
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1
Customer integration, fairness perceptions, and silent endurance in digital versus human service interactions
Schaarschmidt, Mario
;
Walsh, Gianfranco
;
Dose, David
; …
- In:
European management journal
41
(
2023
)
1
,
pp. 34-46
Persistent link: https://www.econbiz.de/10014281789
Saved in:
2
Customer ethnic bias in service encounters
Linzmajer, Marc
;
Brach, Simon
;
Walsh, Gianfranco
; …
- In:
Journal of service research
23
(
2020
)
2
,
pp. 194-210
Persistent link: https://www.econbiz.de/10012216633
Saved in:
3
Discount venture brands : self-congruity and perceived value-for-money?
Baker, Thomas L.
;
Chari, Simos
;
Daryanto, Ahmad
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 412-419
Persistent link: https://www.econbiz.de/10012257635
Saved in:
4
Consumer perceptions of luxury brands : an owner-based perspective
Bachmann, Frank
;
Walsh, Gianfranco
;
Hammes, Eva Katharina
- In:
European management journal
37
(
2019
)
3
,
pp. 287-298
Persistent link: https://www.econbiz.de/10012063171
Saved in:
5
Customer interaction and innovation in hybrid offerings : investigating moderation and mediation effects for goods and services innovation
Schaarschmidt, Mario
;
Walsh, Gianfranco
;
Evanschitzky, …
- In:
Journal of service research : JSR
21
(
2018
)
1
,
pp. 119-134
Persistent link: https://www.econbiz.de/10011855783
Saved in:
6
Perceptions of group versus individual service failures and their effects on customer outcomes : the role of attributions and customer entitlement
Albrecht, Arne Keno
;
Walsh, Gianfranco
;
Beatty, Sharon E.
- In:
Journal of service research : JSR
20
(
2017
)
2
,
pp. 188-203
Persistent link: https://www.econbiz.de/10011684846
Saved in:
7
The influence of service employees and other customers on customer unfriendliness : a social norms perspective
Albrecht, Arne Keno
;
Walsh, Gianfranco
;
Brach, Simon
; …
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
6
,
pp. 827-847
Persistent link: https://www.econbiz.de/10011779535
Saved in:
8
Developing and validating a scale of consumer brand embarrassment tendencies
Walsh, Gianfranco
;
Albrecht, Arne K.
;
Hofacker, Charles F.
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1138-1147
Persistent link: https://www.econbiz.de/10011440242
Saved in:
9
The impact of service scripts on customer citizenship behavior and the moderating role of employee customer orientation
Nguyen, Helena
;
Groth, Markus
;
Walsh, Gianfranco
; …
- In:
Psychology & marketing
31
(
2014
)
12
,
pp. 1096-1109
Persistent link: https://www.econbiz.de/10010465120
Saved in:
10
Investigating the drivers of consumer intention to buy manufacturer brands
Walsh, Gianfranco
;
Shiu, Edward
;
Hassen, Louise M.
- In:
The journal of product & brand management
21
(
2012
)
5
,
pp. 328-340
Persistent link: https://www.econbiz.de/10009625064
Saved in:
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