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~source:"econis"
~subject:"B-to-B-Marketing"
~subject:"Customer satisfaction"
~subject:"Dienstleistungsmanagement"
~type_genre:"Collection of articles of several authors"
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B-to-B-Marketing
Customer satisfaction
Dienstleistungsmanagement
Customer integration
93
Kundenintegration
93
Beziehungsmarketing
28
Relationship marketing
28
Innovationsmanagement
27
Innovation management
26
Produktentwicklung
21
New product development
17
Betriebliche Wertschöpfung
15
Social Web
15
Social web
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Value creation
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Innovation
12
Consumer behaviour
11
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Germany
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Lieferantenmanagement
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Marketing
5
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5
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4
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4
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Collection of articles of several authors
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357
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357
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51
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51
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25
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10
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Bruhn, Manfred
4
Hadwich, Karsten
2
Huber, Margit
2
Stauss, Bernd
2
Abrell, Thomas
1
Altinay, Levent
1
Baglieri, Enzo
1
Ehret, Michael
1
Fließ, Sabine
1
Haase, Michaela
1
Hara, Yoshinori
1
Ivanova-Gongne, Maria
1
Jacob, Frank
1
Karagiannis, Dimitris
1
Kleinaltenkamp, Michael
1
Koporcic, Nikolina
1
Nyström, Anna-Greta
1
O'Gorman, Susanne
1
O’Gorman, Susanne
1
Poudel, Surya
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Spath, Dieter
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Törnroos, Jan-Åke
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ICServ <5., 2017, Wien>
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Forum Dienstleistungsmanagement
4
Wissenschaft & Praxis
2
Gabler Wissenschaft & Praxis
1
Lecture notes in computer science
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Management - Business for professionals
1
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ECONIS (ZBW)
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Developing insights on branding in the B2B context : case studies from business practice
Koporcic, Nikolina
(
ed.
);
Ivanova-Gongne, Maria
(
ed.
); …
-
2018
-
first edition
Persistent link: https://www.econbiz.de/10011867650
Saved in:
2
Serviceology for services : 5th International Conference, ICServ 2017, Vienna, Austria, July 12-14, 2017 : proceedings
Hara, Yoshinori
(
ed.
);
Karagiannis, Dimitris
(
ed.
)
-
ICServ <5., 2017, Wien>
-
2017
Persistent link: https://www.econbiz.de/10011664142
Saved in:
3
Customer knowledge and user knowledge in innovation of complex products in B2B firms
Abrell, Thomas
-
2017
Persistent link: https://www.econbiz.de/10011900941
Saved in:
4
Enhancing customer experience in the service industry : a global perspective
Altinay, Levent
(
ed.
);
Poudel, Surya
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011419571
Saved in:
5
Kundenintegration und Leistungslehre : integrative Wertschöpfung in Dienstleistungen, Solutions und Entrepreneurship
Fließ, Sabine
(
ed.
);
Haase, Michaela
(
ed.
); …
-
2015
Persistent link: https://www.econbiz.de/10010506440
Saved in:
6
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
Bruhn, Manfred
(
ed.
);
Hadwich, Karsten
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10014009737
Saved in:
7
Service Value als Werttreiber : Konzepte, Messung und Steuerung
Bruhn, Manfred
(
ed.
);
Hadwich, Karsten
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10010359585
Saved in:
8
Managing consumer services : factory or theater?
Baglieri, Enzo
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10010476951
Saved in:
9
Taking the pulse of economic development : service trends
Spath, Dieter
(
ed.
)
-
2011
Persistent link: https://www.econbiz.de/10009160522
Saved in:
10
Kundenintegration : Forum Dienstleistungsmanagement
Bruhn, Manfred
(
ed.
);
Stauss, Bernd
(
contributor
)
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003779880
Saved in:
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