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~source:"econis"
~subject:"EU countries"
~subject:"Innovationsmanagement"
~subject:"Kundenzufriedenheit"
~subject:"Online-Marketing"
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Expert journal of marketing
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Electronic markets : EM ; the international journal of electronic commerce and business media
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International journal of advertising : the quarterly review of marketing communications
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of management information systems : JMIS
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Journal of marketing for higher education
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ECONIS (ZBW)
Showing
1
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102
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date (oldest first)
1
Effectiveness
of
mobile
marketing
on the customer's experience in Kingdom
of
Saudi Arabia : a social media perspective
Khalufi, Nasser
;
Khairul Anuar Mohammad Shah
;
Qaisar Iqbal
- In:
Expert journal of marketing
7
(
2019
)
2
,
pp. 100-111
Persistent link: https://www.econbiz.de/10012217311
Saved in:
2
Experiential
marketing
impact on experiential value and customer satisfaction : case
of
Winter Wonderland amusement park in Saudi Arabia
Naser Alsaid, Khaloud
;
Ben Amor, Nour El Houda
- In:
Expert journal of marketing
8
(
2020
)
2
,
pp. 118-128
Persistent link: https://www.econbiz.de/10012613034
Saved in:
3
Inbound
marketing
vs. outbound
marketing
: independent or complementary strategies
Dakouan, Chouaib
;
Benabdelouahed, Redouane
;
Anabir, Hajar
- In:
Expert journal of marketing
7
(
2019
)
1
,
pp. 1-6
Persistent link: https://www.econbiz.de/10012217280
Saved in:
4
The preference for users to experts in the domain
of
online product ratings
Essig, Richard A.
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014547887
Saved in:
5
The effect
of
marketing
mix, service quality, Islamic values and institutional image on students' satisfaction and loyalty
Radiman
;
Gunawan, Ade
;
Sri Fitri Wahyuni
;
Jufrizen
- In:
Expert journal of marketing
6
(
2018
)
2
,
pp. 95-105
Persistent link: https://www.econbiz.de/10012217244
Saved in:
6
Consumers on the job : contextualization crafting in
expert
services
Azzari, Courtney Nations
;
Anderson, Laurel
;
Mende, Martin
; …
- In:
Journal of service research
24
(
2021
)
4
,
pp. 520-541
Persistent link: https://www.econbiz.de/10012662583
Saved in:
7
Social media
marketing
efforts
of
luxury brands on Instagram
Vinerean, Simona
;
Opreana, Alin
- In:
Expert journal of marketing
7
(
2019
)
2
,
pp. 144-152
Persistent link: https://www.econbiz.de/10012217318
Saved in:
8
Entrepreneurship, innovation, and value creation : customer benefits entrepreneurs and innovators build into new products
Dlamini, Sebenzile
;
Barnard, Brian
- In:
Expert journal of marketing
8
(
2020
)
1
,
pp. 9-40
Persistent link: https://www.econbiz.de/10012612953
Saved in:
9
The digital sales transformation featured by precise retail
marketing
strategy
Zhu, Guoan
;
Gao, Xue
- In:
Expert journal of marketing
7
(
2019
)
1
,
pp. 72-76
Persistent link: https://www.econbiz.de/10012217302
Saved in:
10
Relationships between social media promotion, attention, interest, search, action, and share
of
tourists in Kei Island
Lutur, Nellyn
;
Santoso, Singgih
- In:
Expert journal of marketing
8
(
2020
)
1
,
pp. 1-8
Persistent link: https://www.econbiz.de/10012612971
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