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~subject:"Betriebliche Wertschöpfung"
~subject:"Service quality"
~type_genre:"Aufsatz im Buch"
~type_genre:"Graue Literatur"
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Search: subject:"Kundenwert"
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Betriebliche Wertschöpfung
Service quality
Kundenwert
393
Customer value
390
Beziehungsmarketing
192
Relationship marketing
192
Theorie
66
Theory
66
Consumer behaviour
36
Konsumentenverhalten
36
Deutschland
33
Germany
33
Marketing management
30
Marketingmanagement
30
Value creation
29
USA
26
United States
26
Messung
20
Measurement
19
Controlling
18
Customer satisfaction
18
Kundenzufriedenheit
18
Management control
18
Customer integration
17
Kundenintegration
17
B-to-B-Marketing
16
Business-to-business marketing
16
Preismanagement
16
Pricing strategy
16
Lieferantenmanagement
14
Supplier relationship management
14
Dienstleistungsmanagement
12
Marketing
12
Service management
12
Dienstleistungsqualität
11
E-commerce
11
Electronic Commerce
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Internet marketing
11
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639
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639
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33
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6
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Aflaki, Sam
2
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2
Popescu, Ioana
2
Akutsu, Satoshi
1
Alexander, Keith
1
Ancarani, Fabio
1
Bauer, Hans H.
1
Bhatia, Deepa
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Haapio, Heidi
1
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1
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1
Hogg, Johannes
1
Huber, Frank
1
Hvolková, Lenka
1
Jahn, Steffen
1
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1
Katsifaraki, Georgia
1
Kerstens, Pieter Jan
1
Kleinaltenkamp, Michael
1
Klement, Ladislav
1
Klementová, Vladimíra
1
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1
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Panepistēmio Kypru / Department of Economics
1
Universität Leipzig
1
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Innovation in pricing : contemporary theories and best practices
3
Strategic value management : a dynamic perspective
3
Faculty & research / Insead : working paper series
2
Service Value als Werttreiber : Konzepte, Messung und Steuerung
2
21st century business practices : the evolving trends in India
1
Co-creation : reshaping business and society in the era of bottom-up Economics
1
Competitiveness und Ethik : mit 12 Tabellen
1
Contemporary issues in digital marketing
1
Corporate Practices: Policies, Methodologies, and Insights in Organizational Management : International Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2023
1
Creating and managing superior customer value
1
ECARES working paper
1
ERIM report series research in management
1
Enhancing enterprise competitiveness : (marketing, people, IT and entrepreneurship)
1
Global perspectives on service science: Japan
1
Handbook of strategic account management : a comprehensive resource
1
Health economics and healthcare reform : breakthroughs in research and practice
1
Innovation and entrepreneurship : theory and practice
1
Managing organizational ecologies : space, management and organization
1
Marketing-mix strategies - product strategy and promotion strategy
1
Meddelanden från Svenska Handelshögskolan
1
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
1
Research at the marketing-entrepreneurship interface
1
The Routledge handbook of service research insights and ideas
1
The power of one : gaining business value from personalization technologies
1
Theorie und Praxis des Dienstleistungsmarketing : aktuelle Konzepte und Entwicklungen
1
Wissenschaftliche Arbeitspapiere / F / Center of Market-Oriented Product and Production Management
1
Working paper / Department of Economics, University of Cyprus
1
Working paper / National Bureau of Economic Research, Inc.
1
Working papers on finance
1
Österreichs Hidden Champions - Customer Value Management - Psychologische Aspekte der Online-Werbung - Gender Marketing - Fokussierter Online-Vertrieb
1
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ECONIS (ZBW)
39
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Towards an integrated model of value co-creation for enterprises
Thi Bich Hanh Tran
- In:
Corporate Practices: Policies, Methodologies, and …
,
(pp. 305-319)
.
2024
Persistent link: https://www.econbiz.de/10014564250
Saved in:
2
Service-dominant logic and sustainable development
Hogg, Johannes
-
2021
Persistent link: https://www.econbiz.de/10012613551
Saved in:
3
A DEA-based approach to customer value analysis
Cherchye, Laurens
;
Rock, Bram de
;
Dierynck, Bart
; …
-
2021
Persistent link: https://www.econbiz.de/10012614632
Saved in:
4
"Experience" in service : reconstructing an elusive concept through a multi-method triangulation
Fischer, Lukas
-
2021
Persistent link: https://www.econbiz.de/10012653558
Saved in:
5
A framework for servitization : enhance value proposition through customer engagement
Jiang, Xin
-
2020
Persistent link: https://www.econbiz.de/10012294476
Saved in:
6
"Interesting but scary" : customers' perceived value of MyData
Haapio, Heidi
;
Uusitalo, Outi
- In:
Contemporary issues in digital marketing
,
(pp. 152-162)
.
2022
Persistent link: https://www.econbiz.de/10012698316
Saved in:
7
Value creation in the market ecosystem : a Service-Dominant logic perspective
Katsifaraki, Georgia
-
Panepistēmio Kypru / Department of Economics
-
2018
Persistent link: https://www.econbiz.de/10012041746
Saved in:
8
Value co-creation and its meaning for customers
Gallan, Andrew S.
;
Go Jefferies, Josephine
- In:
The Routledge handbook of service research insights and …
,
(pp. 322-343)
.
2020
Persistent link: https://www.econbiz.de/10012238673
Saved in:
9
Values obtained from customer relationship management
Danielak, Wiesław
- In:
Innovation and entrepreneurship : theory and practice
,
(pp. 9-17)
.
2020
Persistent link: https://www.econbiz.de/10012257558
Saved in:
10
Screening in contract design : evidence from the ACA Health Insurance Exchanges
Geruso, Michael
;
Layton, Timothy J.
;
Prinz, Daniel
-
2016
Persistent link: https://www.econbiz.de/10011574929
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