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~subject:"Beziehungsmarketing"
~subject:"Competition"
~subject:"Low-cost strategy"
~type:"article"
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Search: ("Rabatt") AND NOT isPartOf:Wirtschaftsdienst
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Beziehungsmarketing
Competition
Low-cost strategy
Rabatt
619
Rebate
597
Theorie
222
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222
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210
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210
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156
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91
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91
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90
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77
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71
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2
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Cai, Fengyan
2
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2
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2
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2
Denicolò, Vincenzo
2
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2
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2
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2
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2
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2
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2
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1
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1
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1
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1
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1
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1
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Journal of retailing and consumer services
13
International journal of industrial organization
6
Journal of business research : JBR
6
Journal of retailing
5
International journal of production economics
4
Journal of marketing
4
Psychology & marketing
3
European journal of marketing : EJM
2
European journal of operational research : EJOR
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of competition law & economics
2
Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of the Operational Research Society
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Marketing : ZFP ; journal of research and management
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Marketing letters : a journal of research in marketing
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Omega : the international journal of management science
2
Production and operations management : an international journal of the Production and Operations Management Society
2
The international review of retail, distribution and consumer research
2
American economic journal : a journal of the American Economic Association
1
Asia Pacific journal of marketing and logistics
1
Betriebs-Berater : BB
1
British journal of management : BJM
1
Decision sciences : DS
1
Demand Chain Management : eine experimentelle Studie
1
Die Bank
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Dienstleistungsmarketing : Impulse für Forschung und Management ; [Workshop Dienstleistungsmarketing im November 2003]
1
Gesellschaft im Wandel : aktuelle ökonomische Herausforderungen
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Gesundheits- und Sozialpolitik : Zeitschrift für das gesamte Gesundheitswesen
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Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
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Health care financing review
1
Information systems research : ISR
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International journal of advertising : the review of marketing communications
1
International journal of economics and business research
1
International journal of hospitality management
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International journal of the economics of business
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ECONIS (ZBW)
114
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1
Live shopping promotions : which categories should a retailer discount to shoppers already in the store?
Wamsler, Julia
;
Vuckovac, Denis
;
Natter, Martin
;
Ilic, …
- In:
OR spectrum : quantitative approaches in management
46
(
2024
)
1
,
pp. 135-174
Persistent link: https://www.econbiz.de/10014519164
Saved in:
2
Manufacturer rebate strategy under chain to chain competition
He, Haojia
;
Ai, Xingzheng
;
Wang, Ganfu
;
Zhong, Li
- In:
Journal of the Operational Research Society
74
(
2023
)
5
,
pp. 1316-1330
Persistent link: https://www.econbiz.de/10014334971
Saved in:
3
Revisiting the paradox of whether retail buyers behave more like consumers or industrial purchasers : the case of price discounts
Isojärvi, Jyrki
;
Aspara, Jaakko
;
Movarrei, Reza
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
3
,
pp. 499-521
Persistent link: https://www.econbiz.de/10013454587
Saved in:
4
Can a price discount backfire? : effects of the juxtaposition of add-on fees and price discounts on consumer evaluations
Burman, Bidisha
;
Verma, Swati
;
Guha, Abhijit
; …
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014547383
Saved in:
5
Can rounding up price discounts reduce sales?
Jha, Subhash
;
Biswas, Abhijit
;
Guha, Abhijit
;
Gauri, …
- In:
Journal of consumer psychology : JCP ; the official …
34
(
2024
)
2
,
pp. 343-350
Persistent link: https://www.econbiz.de/10014534704
Saved in:
6
The effect of discount discrepancy on purchase intention : the moderation of justification
Huertas, Melby Karina Zuniga
;
Lepre, Thais Rubia Ferreira
; …
- In:
Management research review
47
(
2024
)
7
,
pp. 1112-1126
Persistent link: https://www.econbiz.de/10014537150
Saved in:
7
Perspectives of two competing manufacturers : customer rebate vs. contract mechanism
Majumder, Sani
;
Nielsen, Izabela
;
Maity, Susanta
;
Saha, …
- In:
Journal of modelling in management
19
(
2024
)
2
,
pp. 581-604
Persistent link: https://www.econbiz.de/10014486837
Saved in:
8
Message assertiveness and price discounts : differences between hedonic and utilitarian consumption
Choi, Dongwon
;
Bang, Hye Jin
;
Yoon, Sukki
;
Baek, Tae Hyun
- In:
International journal of advertising : the review of …
43
(
2024
)
1
,
pp. 149-172
Persistent link: https://www.econbiz.de/10014450246
Saved in:
9
Playing when paying and what happens next : customer satisfaction and word-of-mouth intention in gambled price promotions
Akbari, Karl
;
Wagner, Udo
- In:
Schmalenbach journal of business research : SBUR
73
(
2021
)
2
,
pp. 243-271
Persistent link: https://www.econbiz.de/10012622905
Saved in:
10
Overage charge or loyalty discount : when should extra consumptions be penalized or rewarded?
Guo, Liang
- In:
Marketing science
42
(
2023
)
3
,
pp. 614-633
Persistent link: https://www.econbiz.de/10014317449
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