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~subject:"Compensation system"
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Search: subject_exact:"Loyalty program"
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Compensation system
Loyalty program
892
Kundenbindungsprogramm
883
Beziehungsmarketing
465
Relationship marketing
462
Consumer behaviour
420
Konsumentenverhalten
419
Einzelhandel
139
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136
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95
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91
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90
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87
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87
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85
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84
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82
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76
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76
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74
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67
United States
67
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62
Marketingmanagement
62
Loyalty programs
57
Preismanagement
50
Pricing strategy
50
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43
Service quality
43
Kundenkarte
41
Customer retention
38
Hotel industry
38
Hotellerie
38
Internet marketing
36
Online-Marketing
36
Online retailing
35
Online-Handel
35
Mobile Business
32
Mobile business
32
loyalty program
31
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30
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9
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Abeler, Johannes
2
Blair, Roger D.
1
Flores, Constanza
1
Hanks, Lydia
1
Hareendrakumar VR
1
Mattila, Anna S.
1
Meyer-Waarden, Lars
1
Montoya, Ricardo
1
Nizar Hussain, M.
1
Piette, Christine A.
1
Shi, Mengze
1
Soman, Dilip
1
Subramoniam, Suresh
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Wang, Jingwen
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Wu, Luorong
1
Zhang, Jun
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Asia Pacific journal of marketing and logistics
1
International journal of hospitality management
1
Journal of retailing and consumer services
1
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Rotman working papers series
1
The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
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ECONIS (ZBW)
9
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1
A study of loyalty programs in the Chinese market : the impacts of reward type, reward characteristic and product involvement
Zhang, Jun
;
Wang, Jingwen
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
4
,
pp. 908-919
Persistent link: https://www.econbiz.de/10014285918
Saved in:
2
Redesigning rewards for improved fairness perception and loyalty
Hareendrakumar VR
;
Subramoniam, Suresh
;
Nizar Hussain, M.
- In:
Vision : the journal of business perspective
24
(
2020
)
4
,
pp. 481-495
Persistent link: https://www.econbiz.de/10012388331
Saved in:
3
Buying free rewards : the impact of a points-plus-cash promotion on purchase and reward redemption
Montoya, Ricardo
;
Flores, Constanza
- In:
Marketing letters : a journal of research in marketing
30
(
2019
)
1
,
pp. 107-118
Persistent link: https://www.econbiz.de/10012017470
Saved in:
4
Effects of loyalty program rewards on store loyalty
Meyer-Waarden, Lars
- In:
Journal of retailing and consumer services
24
(
2015
),
pp. 22-32
Persistent link: https://www.econbiz.de/10010528622
Saved in:
5
Investigating the impact of surprise rewards on consumer responses
Wu, Luorong
;
Mattila, Anna S.
;
Hanks, Lydia
- In:
International journal of hospitality management
50
(
2015
),
pp. 27-35
Persistent link: https://www.econbiz.de/10011387907
Saved in:
6
Multi-medium reward programs
Shi, Mengze
(
contributor
);
Soman, Dilip
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002569369
Saved in:
7
Essays in behavioral economics
Abeler, Johannes
-
2008
Persistent link: https://www.econbiz.de/10003733109
Saved in:
8
Essays in behavioral economics
Abeler, Johannes
-
2008
Persistent link: https://www.econbiz.de/10003733110
Saved in:
9
Coupon settlements : compensation and deterrence
Blair, Roger D.
;
Piette, Christine A.
- In:
The antitrust bulletin : the journal of American and …
51
(
2006
)
3
,
pp. 661-685
Persistent link: https://www.econbiz.de/10003411229
Saved in:
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