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Customer experience
Künstliche Intelligenz
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Journal of business research : JBR
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Reshaping Power Dynamics Between Sustainable Growth and Technical Disruption : 6th International Conference on Economics and Social Sciences, ICESS 2023, Bucharest, Romania
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1
Artificial empathy in marketing interactions : bridging the human-AI gap in affective and social customer experience
Liu-Thompkins, Yuping
;
Okazaki, Shintaro
;
Li, Hairong
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
6
,
pp. 1198-1218
Persistent link: https://www.econbiz.de/10013463910
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2
Personal touch in digital customer service : a conceptual framework of relational personalization for conversational AI
Blümel, Jan Hendrik
;
Zaki, Mohamed
- In:
Journal of service theory and practice
34
(
2024
)
1
,
pp. 33-65
Persistent link: https://www.econbiz.de/10014525998
Saved in:
3
AI and new forms of market interaction to enhance customer experience : a management perspective
Pugna, Irina-Bogdana
;
Popescu, Ioana-Cecilia
;
Henson, Martin
- In:
Reshaping Power Dynamics Between Sustainable Growth and …
,
(pp. 35-47)
.
2024
Persistent link: https://www.econbiz.de/10014555814
Saved in:
4
Disruptive artificial intelligence : augmenting consumer experience through chatbot banking
Makudza, Forbes
;
Jaravaza, Divaries C.
;
Makandwa, Godfrey
; …
- In:
Digital influence on consumer habits : marketing …
,
(pp. 1-18)
.
2024
Persistent link: https://www.econbiz.de/10014552079
Saved in:
5
Customer experiences in the era of artificial intelligence (AI) in context to FinTech : a fuzzy AHP approach
Arora, Anchal
;
Gupta, Sanjay
;
Devi, Chandrika
;
Walia, Nidhi
- In:
Benchmarking : an international journal
30
(
2023
)
10
,
pp. 4342-4369
Persistent link: https://www.econbiz.de/10014502538
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6
Effective integration of artificial intelligence : key axes for business strategy
Alet, Josep
- In:
The journal of business strategy
45
(
2023
)
2
,
pp. 107-114
Persistent link: https://www.econbiz.de/10014483003
Saved in:
7
More than machines : the role of the future retail salesperson in enhancing the customer experience
Pappas, Alec
;
Fumagalli, Elena
;
Rouziou, Maria
; …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 518-531
Persistent link: https://www.econbiz.de/10014465643
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8
Assessing the impact of Artificial Intelligence in e-commerce portal : a comparative study of Amazon and Flipkart
Gupta, Sachin
;
Singhvi, Shreya
;
Granata, Giuseppe
- In:
Industry 4.0 and the Digital Transformation of …
,
(pp. 173-187)
.
2023
Persistent link: https://www.econbiz.de/10014245247
Saved in:
9
Wow, the make-up AR app is impressive : a comparative study between China and South Korea
Butt, Asad
;
Ahmad, Hassan
;
Muzaffar, Asif
;
Ali, Fayaz
; …
- In:
The journal of services marketing
36
(
2022
)
1
,
pp. 73-88
Persistent link: https://www.econbiz.de/10012798384
Saved in:
10
The TRISEC framework for optimizing conversational agent design across search, experience and credence service contexts
Blazevic, Vera
;
Sidaoui, Karim
- In:
Journal of service management
33
(
2022
)
4/5
,
pp. 733-746
Persistent link: https://www.econbiz.de/10013325755
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