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~subject:"Customer satisfaction"
~subject:"Konsumentenverhalten"
~subject:"Markenimage"
~type_genre:"Aufsatz im Buch"
~type_genre:"Textbook"
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Customer satisfaction
Konsumentenverhalten
Markenimage
Kundenzufriedenheit
802
Beziehungsmarketing
254
Relationship marketing
254
Dienstleistungsqualität
148
Service quality
148
Consumer behaviour
110
Deutschland
102
Germany
102
Measurement
69
Messung
69
Customer service
39
Kundenservice
39
Arbeitszufriedenheit
37
Job satisfaction
37
Online retailing
36
Online-Handel
36
Social Web
31
Social web
31
Theorie
30
Theory
30
Hotel industry
29
Hotellerie
29
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29
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29
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28
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28
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27
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27
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23
Holiday behaviour
23
Urlaubsverhalten
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Einzelhandel
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Retail trade
22
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21
Tourismuswirtschaft
21
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20
Supplier relationship management
20
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20
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794
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10,463
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10,463
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794
Graue Literatur
324
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324
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313
Thesis
225
Working Paper
225
Arbeitspapier
222
Case study
117
Fallstudie
117
Conference paper
107
Konferenzbeitrag
107
Collection of articles of several authors
86
Sammelwerk
86
Aufsatzsammlung
50
Article
30
Ratgeber
26
Guidebook
23
Konferenzschrift
22
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20
Sammlung
20
Conference proceedings
11
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10
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10
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9
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6
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5
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English
489
German
314
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1
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Homburg, Christian
12
Stauss, Bernd
10
Töpfer, Armin
10
Bruhn, Manfred
7
Klarmann, Martin
6
Matzler, Kurt
6
Pepels, Werner
6
Gouthier, Matthias H. J.
5
Stock-Homburg, Ruth
5
Coenen, Christian
4
Huber, Frank
4
Kenett, Ron
4
Krafft, Manfred
4
Kühlborn, Sven
4
Lüers, Thomas
4
Meyer, Anton
4
Salini, Silvia
4
Seidel, Wolfgang
4
Spiller, Achim
4
Wünschmann, Stefan
4
Bartsch, Silke
3
Bauer, Hans H.
3
Frey, Regina Viola
3
Fürst, Andreas
3
Grigoroudis, Evangelos
3
Götz, Oliver
3
Günter, Bernd
3
Herrmann, Andreas
3
Hinterhuber, Hans H.
3
Kaiser, Marc-Oliver
3
Klenk, Peter
3
Koschate, Nicole
3
Piller, Frank T.
3
Reinartz, Werner J.
3
Schmitz, Gertrud
3
Stahl, Heinz K.
3
Aggarwal, Anu Gupta
2
Aksoy, Lerzan
2
Backhaus, Klaus
2
Barua, Anitesh
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Springer Fachmedien Wiesbaden
3
Books on Demand GmbH <Norderstedt>
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Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
50
Modern analysis of customer surveys : with applications using R
19
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
14
From customer retention to a holistic stakeholder management system : living a vision
11
Kundenorientierte Unternehmensführung : Kundenorientierung - Kundenzufriedenheit - Kundenbindung
9
Erfolgsfaktor Kundenzufriedenheit : Handbuch für Strategie und Umsetzung
8
Kundenorientierung und Kundenservice in der Touristik : Reisende an allen Touchpoints begeistern und Urlaub zum ganzheitlichen Erlebnis machen
8
Kundenzufriedenheit im IT-Outsourcing : das Optimum realisieren
8
Service Design : innovative Services und exzellente Kundenerlebnisse gestalten
6
Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
6
Handbook of partial least squares : concepts, methods and applications
5
Service Value als Werttreiber : Konzepte, Messung und Steuerung
5
Grundlagen des After Sales Marketing
4
Grundlagen des CRM : Strategie, Geschäftsprozesse und IT-Unterstützung
4
Handbook of research on retailer-consumer relationship development
4
Predicting trends and building strategies for consumer engagement in retail environments
4
Qualitative Marktforschung : Konzepte - Methoden - Analysen
4
Aktuelle Forschungsfragen im Dienstleistungsmarketing : [Workshop Dienstleistungsmarketing 2008]
3
Capturing, analyzing, and managing word-of-mouth in the digital marketplace
3
Consumer behaviour in hospitality and tourism
3
Customer engagement marketing
3
E-manufacturing and E-service strategies in contemporary organizations
3
E-marketing in developed and developing countries : emerging practices
3
Enhancing customer engagement through location-based marketing
3
Handbook of research on customer engagement
3
Interdisciplinary management research XVI ; 1
3
Kundenorientierung im Touristikmanagement
3
LISS 2012 ; Vol. 1
3
Management, Prozessgestaltung, Kundenperspektive
3
Managing learning organization in industry 4.0 : proceedings of the International Seminar and Conference on Learning Organization (ISCLO 2019), Bandung, Indonesia, October 9-10, 2019
3
Marketing and management sciences : proceedings of the International Conference on ICMMS 2008
3
Marketing in Forschung und Praxis : [Jubiläumsausgabe zum 40-jährigen Bestehen der Arbeitsgemeinschaft für Marketing]
3
Marketing in the new global order : challenges and opportunities
3
Marketing und Innovation in disruptiven Zeiten
3
Neue Herausforderungen an das Dienstleistungsmarketing
3
Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
3
Strategic information systems ; Vol. 3
3
Strategic system assurance and business analytics
3
The Cornell School of hotel administration handbook of applied hospitality strategy
3
Advances in banking technology and management : impacts of ICT and CRM
2
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ECONIS (ZBW)
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81
Customer satisfaction on social media marketing in Malaysian hospitality industry
Kong, Joanna Pei Yi
;
Ng, Alex Hou Hong
- In:
Impact of globalization and advanced technologies on …
,
(pp. 228-263)
.
2021
Persistent link: https://www.econbiz.de/10012517969
Saved in:
82
Was will der Kunde?
Bauer, Wilhelm
;
Warschat, Joachim
;
Ardilio, Antonino
- In:
Smart Innovation durch Natural Language Processing : …
,
(pp. 39-45)
.
2021
Persistent link: https://www.econbiz.de/10012497403
Saved in:
83
Customer satisfaction
Bolton, Ruth N.
- In:
The Routledge companion to strategic marketing
,
(pp. 91-106)
.
2021
Persistent link: https://www.econbiz.de/10012498435
Saved in:
84
The impact of augmented reality experiential marketing on tourist experience satisfaction
Kavran, Andrijana Kos
;
Trstenjak, Bruno
- In:
Handbook of research on applied AI for international …
,
(pp. 432-454)
.
2021
Persistent link: https://www.econbiz.de/10012303508
Saved in:
85
Health services delivery and satisfaction
Altan, Fatih
;
Ekiyor, Aykut
;
Unalan, Demet
- In:
Quality management for competitive advantage in global …
,
(pp. 95-108)
.
2021
Persistent link: https://www.econbiz.de/10012438155
Saved in:
86
Satisfaction in higher education : a multi-dimensional and fuzzy approach
Gagliardi, Francesca
;
Neri, Laura
;
Shahu, Edmira
; …
- In:
Analysis of socio-economic conditions : insights from a …
,
(pp. 290-301)
.
2021
Persistent link: https://www.econbiz.de/10013093325
Saved in:
87
A comprehensive review of antecedents of frontline employees’ customer orientation : the state of the art
Hüttel, Björn Armin
- In:
Three essays on success factors of digital and …
,
(pp. 69-114)
.
2017
Persistent link: https://www.econbiz.de/10011894439
Saved in:
88
The influence of customer characteristics on frontline employees’ customer need knowledge
Hüttel, Björn Armin
;
Schumann, Jan Hendrik
;
Büttgen, …
- In:
Three essays on success factors of digital and …
,
(pp. 116-155)
.
2017
Persistent link: https://www.econbiz.de/10011894444
Saved in:
89
Handling private label customer complaints to improve customer satisfaction : qualitative evidence from Turkish retailers
Okan, Elif Yolbulan
;
Salman, Gulberk Gultekin
- In:
Improving marketing strategies for private label products
,
(pp. 135-156)
.
2020
Persistent link: https://www.econbiz.de/10012125528
Saved in:
90
Sentiment analysis : an effective way of interpreting consumer's inclinations towards a brand
Tiruwa, Anurag
;
Yadav, Rajan
;
Suri, P. K.
- In:
Transforming organizations through flexible systems …
,
(pp. 205-219)
.
2020
Persistent link: https://www.econbiz.de/10012127718
Saved in:
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