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~subject:"Customer satisfaction"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Aufsatzsammlung"
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Customer satisfaction
Consumer behaviour
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125
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38
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38
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Personality psychology
32
Persönlichkeitspsychologie
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Beziehungsmarketing
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Kundenzufriedenheit
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26
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Barnes, Donald C.
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Journal of marketing theory and practice
20
Journal of marketing theory and practice : JMTP
10
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30
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1
Exploring the relationship between co-creation (DART), brand experience strength, and brand satisfaction : a brand engagement perspective
Oklevik, Ove
;
Nysveen, Herbjørn
;
Pedersen, Per Egil
- In:
Journal of marketing theory and practice : JMTP
32
(
2024
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10014447767
Saved in:
2
Observers' complaint language perceptions : a new measure to aid social media service recovery evaluations
Bacile, Todd J.
- In:
Journal of marketing theory and practice : JMTP
32
(
2024
)
2
,
pp. 210-232
Persistent link: https://www.econbiz.de/10014514631
Saved in:
3
Understanding special requests as drivers of customer citizenship behaviors : the mediating role of gratitude and satisfaction
Fernandes, Teresa
;
Cruzeiro, Beatriz
- In:
Journal of marketing theory and practice : JMTP
31
(
2023
)
3
,
pp. 368-382
Persistent link: https://www.econbiz.de/10014301292
Saved in:
4
Satisfaction in clinics and hospitals : does context matter?
James, Kevin
;
Camp, Kerri M.
;
Parker, Janna
;
Hong, JungHwa
- In:
Journal of marketing theory and practice : JMTP
30
(
2022
)
3
,
pp. 312-324
Persistent link: https://www.econbiz.de/10013358777
Saved in:
5
Performance implications of marketing agreement, cooperation, and control in franchising
Matthes, Joseph M.
;
Saini, Amit
;
Dubey, Vivek K.
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
3
,
pp. 387-408
Persistent link: https://www.econbiz.de/10012607663
Saved in:
6
After-service gifts : evaluating how presence, context and value impact customer satisfaction and customer delight
Barnes, Donald C.
;
Krämer, Tobias
;
Gouthier, Matthias
; …
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
3
,
pp. 343-357
Persistent link: https://www.econbiz.de/10012607658
Saved in:
7
Knowledge-based resources in explaining service recovery performance : a multilevel investigation
Hammami, Samiha Mjahed
;
Souiden, Nizar
;
Bennour, Khaled
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
2
,
pp. 189-209
Persistent link: https://www.econbiz.de/10012515117
Saved in:
8
Perceived market orientation in the product return experience and its impact on post-purchase behavior
Moore, Robert S.
;
Collier, Joel E.
;
Williams, Zachary
; …
- In:
Journal of marketing theory and practice : JMTP
28
(
2020
)
3
,
pp. 213-225
Persistent link: https://www.econbiz.de/10012483456
Saved in:
9
The impact of electronic word-of-mouth on customer satisfaction
Kuo, Hsiao-Ching
;
Nakhata, Chinintorn
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
3
,
pp. 331-348
Persistent link: https://www.econbiz.de/10012181624
Saved in:
10
Listening to the consumer : exploring review topics on Airbnb and their impact on listing performance
Zhang, Jurui
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
4
,
pp. 371-389
Persistent link: https://www.econbiz.de/10012181627
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