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~subject:"Dienstleistungsqualität"
~subject:"Marketingmanagement"
~type_genre:"Article in journal"
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Dienstleistungsqualität
Marketingmanagement
New product development
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Perks, Helen
4
Witell, Lars
2
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1
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1
Jaakkola, Elina
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International journal of innovation management
1
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1
Journal of service management
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The journal of services marketing
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ECONIS (ZBW)
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Characterizing customer experience management in business markets
Witell, Lars
;
Kowalkowski, Christian
;
Perks, Helen
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 420-430
Persistent link: https://www.econbiz.de/10012257638
Saved in:
2
Reflections on context in service research
Voss, Christopher A.
;
Perks, Helen
;
Sousa, Rui
;
Witell, Lars
- In:
Journal of service management
27
(
2016
)
1
,
pp. 30-36
Persistent link: https://www.econbiz.de/10011482107
Saved in:
3
Fresh perspectives on customer experience
McColl-Kennedy, Janet R.
;
Gustafsson, Anders
;
Jaakkola, …
- In:
The journal of services marketing
29
(
2015
)
6/7
,
pp. 430-435
Persistent link: https://www.econbiz.de/10011418250
Saved in:
4
The nature of R&D-marketing integration in Chinese high-tech companies
Perks, Helen
;
Kahn, Kenneth B.
;
Zhang, Cong
- In:
International journal of innovation management
14
(
2010
)
1
,
pp. 19-40
Persistent link: https://www.econbiz.de/10003967405
Saved in:
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