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~subject:"Impoverished consumers"
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Impoverished consumers
Consumer behaviour
5
Konsumentenverhalten
5
Armut
2
BoP marketing
2
Business ethics
2
CSR in Marketing
2
Economic ethics
2
Ethics
2
Ethik
2
Impoverished consumers: vulnerable market segments
2
Institutional Theory
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Marketing ethics
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Poverty
2
Transformative Justice
2
Unternehmensethik
2
Wirtschaftsethik
2
Altruism
1
Altruismus
1
Basket size
1
Behaviour
1
Corporate Social Responsibility
1
Corporate social responsibility
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Coupon redemption
1
Developing countries
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Entwicklungsländer
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Ethical consumption
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Finanzdienstleistung
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Gerechtigkeit
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Income
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Income effects
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Justice
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Kundenbindungsprogramm
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Low income
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Loyalty program
1
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Hill, Ronald Paul
2
Autry, Chad W.
1
Dahl, Darren W.
1
Lee, Kang Bok
1
McFerran, Brent
1
Morales, Andrea C.
1
Noble, Stephanie M.
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Olson, Jenny G.
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Zaretzki, Russell
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of marketing management : MM
1
Marketing theory
1
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ECONIS (ZBW)
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1
How income shapes moral judgments of prosocial behavior
Olson, Jenny G.
;
McFerran, Brent
;
Morales, Andrea C.
; …
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 120-135
Persistent link: https://www.econbiz.de/10012506521
Saved in:
2
Theory of marketplace morality and
impoverished
consumers
Hill, Ronald Paul
- In:
Marketing theory
18
(
2018
)
3
,
pp. 411-420
Persistent link: https://www.econbiz.de/10011926139
Saved in:
3
Coupon clipping by
impoverished
consumers
: linking demographics, basket size, and coupon redemption rates
Noble, Stephanie M.
;
Lee, Kang Bok
;
Zaretzki, Russell
; …
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
2
,
pp. 553-571
Persistent link: https://www.econbiz.de/10011734920
Saved in:
4
Poverty as we never knew it : THE source of vulnerability for most of humankind
Hill, Ronald Paul
- In:
Journal of marketing management : MM
32
(
2016
)
3/4
,
pp. 365-370
Persistent link: https://www.econbiz.de/10011546247
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