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~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~subject:"Statistical office"
~type_genre:"Aufsatz im Buch"
~type_genre:"Government document"
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Internet marketing
Konsumentenverhalten
Statistical office
Data protection
559
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559
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128
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128
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113
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112
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90
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90
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2
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1
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1
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1
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1
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Handbook of research on effective advertising strategies in the social media age
3
Digital advertising : theory and research
2
Online Targeting und Controlling : Grundlagen - Anwendungsfelder - Praxisbeispiele
2
Online consumer behavior : theory and research in social media, advertising, and e-tail
2
Pervasive advertising
2
RFID in operations and supply chain management : research and applications
2
The economics of information security and privacy : [this volume contains a selection of 13 revised contributions to the 11th WEIS, which took place in Berlin, Germany, on 25 - 26 June 2012.]
2
AI-driven marketing research and data analytics
1
Adoption of innovation : balancing internal and external stakeholders in the marketing of innovation
1
Aktuelle Themen der Wirtschaftspsychologie ; Bd. 1
1
Artificial intelligence in marketing
1
Breaking new ground in theory and practice
1
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1
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1
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1
Diginomics Research Perspectives : The Role of Digitalization in Business and Society
1
Digitalisierung: Menschen zählen : Beiträge und Positionen 2016
1
E-marketing ; Vol. 2
1
Enterprise information systems : 13th international conference, ICEIS 2011 ; Beijing, China, June 8 - 11, 2011 ; revised selected papers
1
Essays on contracts, mechanisms and information revelation
1
Essays on imperfect insurance markets
1
Eurostat / Theme 0
1
Eurostat / Theme 9, Research and development
1
Fundamentals of marketing research ; Vol. 4
1
Global observations of the influence of culture on consumer buying behavior
1
Handbook on ethics and marketing
1
Information technology risk management and compliance in modern organizations
1
Institute for Prospective Technological Studies digital economy working paper
1
Leitfaden Online-Marketing ; [Bd. 1]
1
Management strategies to survive in a competitive environment : how to improve company performance
1
Managerial issues in digital transformation of global modern corporations
1
Market orientation : transforming food and agribusiness around the customer
1
Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
1
Methoden zur erfolgreichen Marktsegmentbearbeitung
1
Metodi e norme / Nuova serie / Istituto Nazionale di Statistica
1
Motherhoods, markets and consumption : the making of mothers in contemporary Western cultures
1
NEK-rapport
1
NORD
1
New Developments in Online Marketing
1
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ECONIS (ZBW)
63
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1
Security and
privacy
challenges in digital marketing
Tshuma, Sinothando
;
Masengu, Reason
;
Dube, Mercy
- In:
AI-driven marketing research and data analytics
,
(pp. 325-341)
.
2024
Persistent link: https://www.econbiz.de/10014559105
Saved in:
2
Understanding
privacy
violation and fairness perception of job seekers using social media
Subbarao, N. V.
;
Chhabra, Bindu
;
Mishra, Manit
- In:
Paradigm Shift in Business : Critical Appraisal of …
,
(pp. 25-50)
.
2023
Persistent link: https://www.econbiz.de/10014429280
Saved in:
3
Beitrag zum Tagungsband: Resilienz-Interventionen und ihre Anwendung im Bereich Verbraucherschutz
Schäfer, Sarah K.
;
Göritz, Anja
- In:
Verbraucherresilienz : Risikofaktoren, …
,
(pp. 85-107)
.
2023
Persistent link: https://www.econbiz.de/10014423698
Saved in:
4
The impact of e-commerce on consumer online purchase intention : an evidence from Pakistani consumers
Ashraf, Sadia
;
Iqbal, Muhammad Zahid
- In:
Research on Islamic Business Concepts : Proceedings of …
,
(pp. 189-202)
.
2023
Persistent link: https://www.econbiz.de/10013541926
Saved in:
5
Managing change related to consumer
privacy
laws : targeting and personal data use in a more regulated environment
Mueller, Sophia
;
Taylor, Charles Raymond
;
Mueller, Barbara
- In:
Media and change management : creating a path for new …
,
(pp. 267-288)
.
2022
Persistent link: https://www.econbiz.de/10013167382
Saved in:
6
The right to be informed and the right to be forgotten : welfare implications in presence of myopic consumers
Capuano, Carlo
;
Grassi, Iacopo
;
Valletta, Giacomo
- In:
The law and economics of privacy, personal data, …
,
(pp. 3-28)
.
2022
Persistent link: https://www.econbiz.de/10013206590
Saved in:
7
Marketing in a digital world
Klein, Kristina
;
Eisenbeiß, Maik
;
Dulle, Maik
; …
- In:
Diginomics Research Perspectives : The Role of …
,
(pp. 13-33)
.
2022
Persistent link: https://www.econbiz.de/10013426270
Saved in:
8
Facebook data breach : a systematic review of its consequences on consumers' behaviour towards advertising
Lulandala, Emmanuel Elioth
- In:
Strategic system assurance and business analytics
,
(pp. 45-68)
.
2020
Persistent link: https://www.econbiz.de/10012240762
Saved in:
9
Digital marketing in the context of consumer
privacy
: an insight
Vasagan, V. T.
- In:
Managerial issues in digital transformation of global …
,
(pp. 89-101)
.
2021
Persistent link: https://www.econbiz.de/10012623635
Saved in:
10
The evolution of big data in marketing : trust, security and data ownership
McColl, Julie
;
Ritch, Elaine L.
- In:
New perspectives on critical marketing and consumer society
,
(pp. 53-62)
.
2021
Persistent link: https://www.econbiz.de/10012497248
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