//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Internet marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: isPartOf:"Journal of Research in Interactive Marketing"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Internet marketing
Consumer behaviour
152
Konsumentenverhalten
152
Online-Marketing
100
Social Web
96
Social web
96
Relationship marketing
58
Beziehungsmarketing
57
Online retailing
49
Online-Handel
49
Brand management
42
Markenführung
42
E-commerce
40
Electronic Commerce
39
Advertising effects
34
Werbewirkung
34
Marketing management
33
Marketingmanagement
33
Viral marketing
32
Virales Marketing
32
USA
30
United States
30
Social media marketing
29
Brand image
27
Markenimage
27
Internet
23
Advertising
19
Werbung
18
Customer satisfaction
17
Kundenzufriedenheit
17
Einzelhandel
16
Retail trade
16
Facebook
14
Website
14
Social networking sites
13
Brand
12
Interactivity
12
Marketing
12
Virtual reality
11
Virtuelle Realität
11
more ...
less ...
Online availability
All
Undetermined
56
Free
2
Type of publication
All
Article
99
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
100
Aufsatz in Zeitschrift
100
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
100
Author
All
Peltier, James
6
Milne, George R.
3
Schibrowsky, John A.
3
Altobello, Suzanne A.
2
Banerjee, Syagnik
2
Bright, Laura F.
2
Coker, Kesha K.
2
Hartemo, Mari
2
Kabadayi, Sertan
2
Kim, Seeun
2
Lee, Hyun-hwa
2
Lepkowska-White, Elzbieta
2
Minor, Michael
2
Nill, Alexander F.
2
Schultz, Don E.
2
Yoon, Hye Jin
2
Adjei, Mavis T.
1
Aljuhmani, Hasan Yousef
1
Arcand, Manon
1
Baek, Tae Hyun
1
Bagherzadeh, Ramin
1
Balsubramanian, Siva K.
1
Barger, Victor
1
Barger, Victor A.
1
Barreto, Ana Margarida
1
Barzoki, Ali Shaemi
1
Bayram, Pelin
1
Bhatt, Anil
1
Bhattarai, Ashok
1
Bilro, Ricardo Godinho
1
Black, Hulda G.
1
Boateng, Henry
1
Boostrom, Robert
1
Borrero, Juan D.
1
Bozkurt, Sıddık
1
Brandt, Alan
1
Brettel, Malte
1
Brown, Brian P.
1
Castellanos Verdugo, Mario
1
Ceylan, Aylin
1
more ...
less ...
Published in...
All
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
100
Source
All
ECONIS (ZBW)
100
Showing
91
-
100
of
100
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
91
Location-based mobile advertisements and gender targeting
Banerjee, Syagnik
;
Dholakia, Ruby R.
- In:
Journal of research in interactive marketing : …
6
(
2012
)
3
,
pp. 198-214
Persistent link: https://www.econbiz.de/10009666646
Saved in:
92
Facebook versus television : advertising value perceptions among females
Logan, Kelty
;
Bright, Laura F.
;
Gangadharbatla, Harsha
- In:
Journal of research in interactive marketing : …
6
(
2012
)
3
,
pp. 164-179
Persistent link: https://www.econbiz.de/10009666649
Saved in:
93
Guest editorial: Introduction to the special issue on social media and mobile marketing
Dix, Steve
- In:
Journal of research in interactive marketing : …
6
(
2012
)
3
,
pp. 160-161
Persistent link: https://www.econbiz.de/10009666652
Saved in:
94
Deal or no Deal? : how number of buyers, purchase limit, and time-to-expiration impact purchase decisions on group buying websites
Coulter, Keith S.
;
Roggeveen, Anne
- In:
Journal of research in interactive marketing : …
6
(
2012
)
2
,
pp. 78-95
Persistent link: https://www.econbiz.de/10009630760
Saved in:
95
Consumer profiles in reality vs fantasy-based virtual worlds : implications for brand entry
Melancon, Joanna Phillips
- In:
Journal of research in interactive marketing : …
5
(
2011
)
4
,
pp. 298-312
Persistent link: https://www.econbiz.de/10009486390
Saved in:
96
Managing motives and design to influence web site revisits
Kabadayi, Sertan
;
Gupta, Reetika
- In:
Journal of research in interactive marketing : …
5
(
2011
)
2/3
,
pp. 153-169
Persistent link: https://www.econbiz.de/10009389600
Saved in:
97
Customer typology : 3D virtual world
Oyedele, Adesegun
;
Minor, Michael
- In:
Journal of research in interactive marketing : …
5
(
2011
)
1
,
pp. 29-49
Persistent link: https://www.econbiz.de/10009129942
Saved in:
98
Interactive marketing and computer-mediated communication
Harridge-March, Sally
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003982790
Saved in:
99
Sources of brand equity for online companies
Rios, Rosa E.
;
Riquelme, Hernan E.
- In:
Journal of research in interactive marketing : …
4
(
2010
)
3
,
pp. 214-240
Persistent link: https://www.econbiz.de/10008656153
Saved in:
100
Online advertising effectiveness : a cross-cultural comparison
Brettel, Malte
;
Spilker-Attig, Andrea Maria Renate
- In:
Journal of research in interactive marketing : …
4
(
2010
)
3
,
pp. 176-196
Persistent link: https://www.econbiz.de/10008656167
Saved in:
First
Prev
1
2
3
4
5
6
7
8
9
10
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->