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~subject:"Konsumentenverhalten"
~subject:"National culture"
~subject:"Transnational corporation"
~type_genre:"Article in journal"
~type_genre:"Hochschulschrift"
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Konsumentenverhalten
National culture
Transnational corporation
Rules of origin
463
Ursprungsregeln
463
Designation of origin
213
Herkunftsbezeichnung
213
Consumer behaviour
212
Brand image
150
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150
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Aiello, Gaetano
3
Basfirinci, Cigdem
3
Diamantopoulos, Adamantios
3
Donvito, Raffaele
3
Giraldi, Janaina de Moura Engracia
3
Hong, Sung-tai
3
Phau, Ian
3
Vescovi, Tiziano
3
Ahmed, Sadrudin A.
2
Astous, Alain d'
2
Balabanis, George
2
Carneiro, Jorge Manoel Teixeira
2
Cheah, Isaac
2
Checchinato, Francesca
2
De Nisco, Alessandro
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Deb, Madhurima
2
Dinnie, Keith
2
Disegna, Marta
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Felix, Reto
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Guina, Fernanda de Tavares Canto
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Harzing, Anne-Wil
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Herz, Marc
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Josiassen, Alexander
2
Lee, Sangwon
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Lee, Wei-Na
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Mainolfi, Giada
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Russell, Dale
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Tjiptono, Fandy
2
Tseng, Ting-Hsiang
2
Tung, Rosalie Lam
2
Vida, Irena
2
Zolfagharian, Mohammadali
2
Aali, Abdulrahman Yousef al-
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Journal of global marketing
14
Journal of international consumer marketing
14
Asia Pacific journal of marketing and logistics
12
International marketing review
10
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
10
Journal of business research : JBR
9
The journal of brand management : an international journal
6
Journal of international marketing
5
Journal of retailing and consumer services
5
Marketing letters : a journal of research in marketing
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of marketing management : MM
4
Journal of promotion management : JPM
4
Cross cultural management : an international journal
3
International business review : the official journal of the European International Business Academy
3
Journal of consumer behaviour : an international research review
3
Journal of food products marketing
3
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
3
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
2
Asia Pacific business review
2
Asian business & management
2
International business and economics research journal
2
International journal of business and globalisation : IJBG
2
International journal of commerce and management
2
International journal of consumer studies
2
International journal of emerging markets
2
Journal of euromarketing
2
Journal of targeting, measurement and analysis for marketing
2
Journal of the Academy of Marketing Science
2
Kyŏngje-yŏn'gu
2
Marketing intelligence & planning
2
The international journal of human resource management
2
The journal of consumer marketing
2
Thunderbird international business review
2
American economic journal : a journal of the American Economic Association
1
Annales Universitatis Mariae Curie-Skłodowska / H
1
Asian journal of marketing : the official journal of the Marketing Institute of Singapore
1
Australasian marketing journal
1
Baltic journal of management
1
Bizinfo (Blace) : časopis iz oblasti ekonomije menadžmenta i informatike
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ECONIS (ZBW)
248
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81
The challenge of publishing research about a never-ending subject for marketing scholars : the country of origin
Checchinato, Francesca
;
Disegna, Marta
;
Vescovi, Tiziano
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
2
,
pp. 160-165
Persistent link: https://www.econbiz.de/10011891430
Saved in:
82
Discovering Chinese product strategies on stimulating attitude and intention : involvement of innovation, country-of-origin and knowledge
Ramadania
;
Reswari, Rianti Ardana
;
Dhamayantie, Endang
- In:
Managing global transitions : international research journal
16
(
2018
)
3
,
pp. 215-234
Persistent link: https://www.econbiz.de/10012137086
Saved in:
83
Drivers of consumers' foreign products purchase : a test of an integrative model
Ur Rahman, Saleem
- In:
Journal for global business advancement : JGBA
11
(
2018
)
2
,
pp. 193-212
Persistent link: https://www.econbiz.de/10011979860
Saved in:
84
Cash-flow taxes in an international setting
Auerbach, Alan J.
;
Devereux, Michael P.
- In:
American economic journal : a journal of the American …
10
(
2018
)
3
,
pp. 69-94
Persistent link: https://www.econbiz.de/10011898985
Saved in:
85
Country of origin and diners' perceptions of a cuisine : the moderating effects of culinary and institutional factors
Yoo, Taeyoung
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
3
,
pp. 420-444
Persistent link: https://www.econbiz.de/10011900483
Saved in:
86
Do all roses smell equally sweet? : willingness to pay for flower attributes in specialized retail settings by German consumers
Rombach, Meike
;
Olynk, Nicole J.
;
Byrd, Elizabeth
; …
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 91-99
Persistent link: https://www.econbiz.de/10011801800
Saved in:
87
An exploration of US-made clothing in China
Shen, Dong
;
Wang, Qiuyue
- In:
Journal of fashion marketing and management
21
(
2017
)
2
,
pp. 247-261
Persistent link: https://www.econbiz.de/10011661983
Saved in:
88
An illustrative framework of country-of-origin reflexive brand image model : in context to consumer buying behaviour of electronic consumer appliances in India
Singh, Arora Gaurav
;
Singh, Simranjit
- In:
Indian journal of economics & business : IJEB
16
(
2017
)
1
,
pp. 193-205
Persistent link: https://www.econbiz.de/10011715168
Saved in:
89
Foreign languages in advertising as implicit country-of-origin cues : mechanism, associations, and effectiveness
Hornikx, Jos
;
Meurs, Frank van
- In:
Journal of international consumer marketing
29
(
2017
)
2
,
pp. 60-73
Persistent link: https://www.econbiz.de/10011690489
Saved in:
90
The country-of-origin lie : impact of foreign branding on customers' willingness to buy and willingness to pay when the product's actual origin is disclosed
Aichner, Thomas
;
Forza, Cipriano
;
Trentin, Alessio
- In:
The international review of retail, distribution and …
27
(
2017
)
1
,
pp. 43-60
Persistent link: https://www.econbiz.de/10011703177
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