//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Stereotype"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Geschlechterrolle
207
Gender role
202
Stereotyp
193
Stereotype
160
Gender
106
Geschlecht
105
Weibliche Arbeitskräfte
80
Women workers
80
Frauen
66
Women
66
Experiment
54
Gender discrimination
54
Geschlechterdiskriminierung
54
USA
48
United States
43
Deutschland
40
Weibliche Führungskräfte
40
Women managers
40
stereotype
40
Gender equality
36
Gleichberechtigung
36
India
36
Indien
36
Consumer behaviour
35
Social group
35
Soziale Gruppe
35
Gender differences
32
Germany
32
Arbeitsmarktdiskriminierung
30
Labour market discrimination
30
Geschlechterunterschiede
29
Brand image
27
Diskriminierung
27
Markenimage
27
Discrimination
26
gender
25
Stereotype threat
24
stereotype threat
24
Brand management
23
more ...
less ...
Online availability
All
Undetermined
27
Free
3
Type of publication
All
Article
30
Book / Working Paper
5
Type of publication (narrower categories)
All
Article in journal
29
Aufsatz in Zeitschrift
29
Aufsatzsammlung
2
Case study
2
Fallstudie
2
Aufsatz im Buch
1
Book section
1
Collection of articles of several authors
1
Graue Literatur
1
Non-commercial literature
1
Sammelwerk
1
more ...
less ...
Language
All
English
34
Russian
1
Author
All
Diamantopoulos, Adamantios
4
Halkias, Georgios
3
Arslanagic-Kalajdzic, Maja
2
Avery, Jill
2
Jakubanecs, Alexander
2
Kolbl, Živa
2
Malefyt, Timothy de Waal
2
McCabe, Maryann
2
Abrantes, Bruno Fernandes
1
Ali, Rana Basit
1
Angle, Justin
1
Bae, Hyeyoon
1
Balqiah, Tengku Ezni
1
Baoku, Li
1
Bourdin, David
1
Chae, Myung-Su
1
Dandotiya, Gunjan
1
Davies, Gary
1
Davvetas, Vasileios
1
Dholakia, Ruby R.
1
Duan, Jingyi
1
Edelblum, Andrew B.
1
Gunter, Benjamin C.
1
Haugen, Hege Mathea
1
Hearn, Jeff
1
Hein, Wendy
1
Helgeson, James G.
1
Hur, Jungyun
1
Jo, Sang Hyun
1
Jones, Domenique
1
Kaartinen, Marjo
1
Kardes, Frank R.
1
Kim, Jong-Hyeong
1
Knudsen, Gry Høngsmark
1
Koo, Jayoung
1
Lee, Hyeri
1
Lew, Yong Kyu
1
Li, Shaobo
1
Lieberman, Matthew
1
Lim, Heejin
1
more ...
less ...
Published in...
All
Journal of business research : JBR
5
Anthropology and business
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Asia Pacific business review
1
Asia Pacific journal of marketing and logistics
1
Business ethics, the environment & responsibility
1
European journal of marketing
1
European research studies
1
International journal of advertising : the review of marketing communications
1
International journal of business and emerging markets : IJBEM
1
International journal of consumer studies
1
International journal of retail and distribution management
1
Journal of consumer behaviour : an international research review
1
Journal of consumer marketing
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of fashion marketing and management
1
Journal of global marketing
1
Journal of international consumer marketing
1
Journal of marketing
1
Journal of marketing analytics : JMA
1
Journal of promotion management : innovations in planning and applied research
1
Journal of retailing and consumer services
1
Research in consumer behavior
1
Routledge studies in cultural history
1
The Routledge companion to marketing and feminism
1
Tourism management perspectives : TMP
1
more ...
less ...
Source
All
ECONIS (ZBW)
35
Showing
1
-
10
of
35
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Real men don't share (online) : perceived neediness and the frequent-posting femininity
stereotype
Edelblum, Andrew B.
;
Warren, Nathan B.
- In:
European journal of marketing
58
(
2024
)
2
,
pp. 572-589
Persistent link: https://www.econbiz.de/10014482698
Saved in:
2
The impact of age
stereotype
threats on older consumers' intention to buy masstige brand products
Bae, Hyeyoon
;
Jo, Sang Hyun
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465427
Saved in:
3
Is Nestlé a lady? : the feminine brand name advantage
Pogacar, Ruth
;
Angle, Justin
;
Lowrey, Tina M.
;
Shrum, L. J.
- In:
Journal of marketing
85
(
2021
)
6
,
pp. 101-117
Persistent link: https://www.econbiz.de/10012662144
Saved in:
4
Do diverse frontline employees make a difference in customers' self-concept and store attitude? : the role of diversity in body size and ethnicity
Jones, Domenique
;
Lim, Heejin
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 925-943
Persistent link: https://www.econbiz.de/10014430530
Saved in:
5
Unpacking the influence of anthropomorphism and stereotypes on consumer attitude towards luxury brand
Malhotra, Gunjan
;
Dandotiya, Gunjan
- In:
International journal of retail and distribution management
51
(
2023
)
12
,
pp. 1719-1736
Persistent link: https://www.econbiz.de/10014484179
Saved in:
6
The impact of cultural variability on brand
stereotype
, emotion and purchase intention
Jakubanecs, Alexander
;
Supphellen, Magne
;
Helgeson, James G.
- In:
Journal of consumer marketing
40
(
2023
)
1
,
pp. 112-123
Persistent link: https://www.econbiz.de/10013536012
Saved in:
7
Perception of brand globalness and localness : the role of brand competence in
stereotype
-building and value consciousness
Abrantes, Bruno Fernandes
;
Ali, Rana Basit
- In:
Journal of marketing analytics : JMA
11
(
2023
)
4
,
pp. 722-737
Persistent link: https://www.econbiz.de/10014537380
Saved in:
8
National stereotypes as antecedents of country-of-origin image : the role of the
stereotype
content model
Motsi, Terence
;
Park, Ji Eun
- In:
Journal of international consumer marketing
32
(
2020
)
2
,
pp. 115-127
Persistent link: https://www.econbiz.de/10012200803
Saved in:
9
Does the model minority image work? : consumer responses to the model minority stereotypes in ads
Yoo, Jinyoung Jinnie
- In:
Journal of promotion management : innovations in …
26
(
2020
)
6
,
pp. 911-941
Persistent link: https://www.econbiz.de/10012258147
Saved in:
10
Do brand warmth and brand competence add value to consumers? : a stereotyping perspective
Kolbl, Živa
;
Diamantopoulos, Adamantios
; …
- In:
Journal of business research : JBR
118
(
2020
),
pp. 346-362
Persistent link: https://www.econbiz.de/10012288612
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->