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~subject:"Kundenintegration"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Konferenzbeitrag"
~type_genre:"Lehrbuch"
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Kundenintegration
Services marketing
711
Dienstleistungsmarketing
703
Beziehungsmarketing
208
Relationship marketing
208
Dienstleistungsqualität
188
Service quality
188
Consumer behaviour
169
Konsumentenverhalten
169
Dienstleistung
119
Customer satisfaction
118
Kundenzufriedenheit
118
Dienstleistungssektor
103
Service industry
102
Services
79
Service-Dominant Logic
77
Service-dominant logic
77
Customer integration
64
Marketing
60
Betriebliche Wertschöpfung
59
Value creation
59
Theory
58
Lieferantenmanagement
57
Marketing theory
57
Marketingtheorie
57
Supplier relationship management
57
Theorie
56
USA
56
United States
56
Brand management
54
Markenführung
54
Dienstleistungsmanagement
53
Marketingmanagement
52
Service management
52
Marketing management
48
services marketing
39
B-to-B-Marketing
36
Business-to-business marketing
36
Deutschland
32
Germany
32
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1
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62
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Aufsatz in Zeitschrift
Konferenzbeitrag
Lehrbuch
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62
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16
Book section
16
Hochschulschrift
7
Thesis
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Collection of articles of several authors
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Sammelwerk
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62
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Akaka, Melissa Archpru
3
Grönroos, Christian
3
Vargo, Stephen L.
3
Barrutia, José M.
2
Echebarria, Carmen
2
Furrer, Olivier
2
Hughes, Tim
2
Jaakkola, Elina
2
Paredes, Mario R.
2
Aali, Samad
1
Aarikka-Stenroos, Leena
1
Albinsson, Pia A.
1
Alexander Joseph Ibnu Wibowo
1
Alford, John
1
Amelia, Novi
1
Ang, Chinhui
1
Athanasula-Reppa, Anastasia
1
Auruskeviciene, Vilte
1
Bacile, Todd J.
1
Baek, Wooyeul
1
Balaraman, Pravin
1
Barrios, Andrés
1
Bateman, Nicola
1
Beatty, Sharon E.
1
Bowden, Jana
1
Bridson, Kerrie
1
Brozovic, Danilo
1
Bueddefeld, Jill N. H.
1
Buxton, Rosamnd Chester
1
Byon, Kevin K.
1
Camacho, Sonia
1
Ceric, Arnela
1
Chan, Eric S. W.
1
Chathoth, Prakash K.
1
Chen, Ja-Shen
1
Chen, Tom
1
Cheung, Lilliemay
1
Chirumalla, Koteshwar
1
Chou, Cindy Yunhsin
1
Chowdhury, Naushaba
1
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The journal of services marketing
9
Journal of business research : JBR
5
Journal of service management
5
Public management review
3
The service industries journal
3
International journal of contemporary hospitality management
2
Journal of service theory and practice : JSTP
2
Tourism management : research, policies, practice
2
Baltic journal of management : BJM
1
Business Development and Economic Governance in Southeastern Europe : 13th International Conference on the Economies of the Balkan and Eastern European Countries (EBEEC), Pafos, Cyprus, 2021
1
Electronic commerce research
1
European journal of marketing
1
European journal of marketing : EJM
1
European management journal
1
Information systems and e-business management : ISeB
1
International business and economics research journal
1
International journal of Islamic and Middle Eastern finance and management
1
International journal of event and festival management
1
International journal of quality and service sciences
1
International journal of retail & distribution management
1
International journal of services and operations management
1
Inventi impact: service sector
1
Journal of business venturing
1
Journal of business-to-business marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of management analytics
1
Journal of marketing management : MM
1
Journal of marketing theory and practice
1
Journal of retailing and consumer services
1
Journal of service research : JSR
1
Journal of strategic marketing
1
Journal of strategy and management
1
Journal of the Academy of Marketing Science
1
Management decision : MD
1
Managing service quality : MSQ ; an international journal
1
Marketing theory
1
Service business
1
Service science
1
The TQM journal : the international review of organizational improvement
1
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
1
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ECONIS (ZBW)
64
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1
The effects of innovation types and customer participation on organizational performance in complex services
Samuelsson, Peter
- In:
European journal of marketing
57
(
2023
)
13
,
pp. 27-55
Persistent link: https://www.econbiz.de/10014448617
Saved in:
2
Types of consumer operant resources and co-creation in dialogical service relationships
Tarı Kasnakoğlu, Berna
;
Kalender, Yunus
;
Gökkaya, Hatice
- In:
Service science
14
(
2022
)
3
,
pp. 254-271
Persistent link: https://www.econbiz.de/10013373237
Saved in:
3
Enhancing education service outcomes through value co-creation
Survilaite, Eimante
;
Auruskeviciene, Vilte
;
Židonis, …
- In:
Baltic journal of management : BJM
19
(
2024
)
1
,
pp. 103-122
Persistent link: https://www.econbiz.de/10014490092
Saved in:
4
Well-being co-creation in service ecosystems : a systematic literature review
Landry, Mikèle
;
Furrer, Olivier
- In:
The journal of services marketing
37
(
2023
)
7
,
pp. 862-882
Persistent link: https://www.econbiz.de/10014333403
Saved in:
5
The evolution of B2B strategies in the rise of value co-creation and service management
Chowdhury, Naushaba
;
Balaraman, Pravin
;
Liu, Jonathan
- In:
Journal of strategy and management
16
(
2023
)
4
,
pp. 708-732
Persistent link: https://www.econbiz.de/10014433014
Saved in:
6
From service to social innovation with a service-dominant logic approach
Barrios, Andrés
;
Camacho, Sonia
;
Estrada-Mejia, Catalina
- In:
The journal of services marketing
37
(
2023
)
2
,
pp. 201-215
Persistent link: https://www.econbiz.de/10013542925
Saved in:
7
Service-dominant logic : the road map to value co-creation in place marketing
Daskou, Sofia
;
Masouras, Andreas
;
Athanasula-Reppa, …
- In:
Business Development and Economic Governance in …
,
(pp. 369-382)
.
2022
Persistent link: https://www.econbiz.de/10013415100
Saved in:
8
Exploring customer engagement value from relationship benefits
Tourchian, Alireza
;
Aali, Samad
;
Sanoubar, Naser
; …
- In:
International journal of Islamic and Middle Eastern …
15
(
2022
)
5
,
pp. 986-1005
Persistent link: https://www.econbiz.de/10013375385
Saved in:
9
Institutions and technology in the value co-creation process of restaurant consumers : a service-dominant logic perspective
Scarlett, Gabriella
;
Reksoprawiro, Ricky
;
Amelia, Novi
; …
- In:
The TQM journal : the international review of …
34
(
2022
)
3
,
pp. 357-376
Persistent link: https://www.econbiz.de/10013338036
Saved in:
10
Nonverbal communication in hotels as a medium of experience co-creation
Shahidul Islam, Mohammad
;
Kirillova, Ksenia
- In:
Tourism management : research, policies, practice
87
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012648372
Saved in:
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