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ECONIS (ZBW)
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1
Consumer perception on basic spice : a comparative study between branded & open spice
Roy, Mihir Kumar
;
Mouri, Rezuana Sharmin
- In:
Bangladesh journal of political economy
31
(
2016
)
4
,
pp. 259-280
Persistent link: https://www.econbiz.de/10011847360
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2
Role of nonprice variables in intertier competition
Sivakumar, K.
;
Nakata, Cheryl
;
Aggarwal, Praveen
; …
- In:
Journal of marketing theory and practice
17
(
2009
)
4
,
pp. 351-367
Persistent link: https://www.econbiz.de/10003897743
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3
Homogeneous and latent class versions of the neural net-multinomial logit model (NN-NML) : a semiparametric approach to analyze brand choice
Hruschka, Harald
;
Probst, Markus
;
Fettes, Werner
-
2001
Persistent link: https://www.econbiz.de/10001619754
Saved in:
4
Consumers' extent of evaluation in brand choice
Murthi, B. P. S.
;
Srinivasan, Kannan
- In:
The journal of business : B
72
(
1999
)
2
,
pp. 229-256
Persistent link: https://www.econbiz.de/10001364035
Saved in:
5
Henry Heinz and brand creation in the late nineteenth century : making markets for processed food
Koehn, Nancy F.
- In:
Business history review
73
(
1999
)
3
,
pp. 349-393
Persistent link: https://www.econbiz.de/10001452045
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