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~subject:"Markenimage"
~subject:"Russia"
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Markenimage
Russia
Boycott
59
Consumer boycott
35
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32
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32
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boycott
29
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buycott
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Die Positionierung Deutschlands in der Internationalisierung der Agrar- und Ernährungswirtschaft
1
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1
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1
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ECONIS (ZBW)
14
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1
Consumer hate and boycott communications of socially irresponsible fashion brands : applying complexity theory in psychology and marketing research
Woodside, Arch G.
;
Akrout, Houcine
;
Mrad, Mona
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 1986-2015
Persistent link: https://www.econbiz.de/10014338454
Saved in:
2
Stop business with Russia! : exploring the representation and perceived authenticity of corporate activism in response to Russia-Ukraine war
D’Arco, Mario
;
Marino, Vittoria
;
Resciniti, Riccardo
- In:
Italian journal of marketing : ITJM
2024
(
2024
)
1
,
pp. 55-76
Persistent link: https://www.econbiz.de/10014512445
Saved in:
3
An empirical examination of brand hate influence on negative consumer behaviors through NeWOM intensity : oes consumer personality matter?
Sameeni, Maleeha Shahid
;
Qadeer, Faisal
;
Ahmad, Wasim
; …
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014547899
Saved in:
4
Effects of consumer animosity on boycotts : the role of cognitive-affective evaluations and xenocentrism
Xie, Jiali
;
Choo, Ho Jung
;
Lee, Ha Kyung
- In:
Journal of fashion marketing and management
28
(
2024
)
1
,
pp. 45-60
Persistent link: https://www.econbiz.de/10014495501
Saved in:
5
Private sanctions
Hart, Oliver D.
;
Thesmar, David
;
Zingales, Luigi
- In:
Economic policy
39
(
2024
)
117
,
pp. 203-268
Persistent link: https://www.econbiz.de/10014526052
Saved in:
6
What drives Muslims to boycott French brands? : the moderating role of brand judgement and counterargument
Salma, Shofiya Yusri
;
Aji, Hendy Mustiko
- In:
Journal of Islamic marketing
14
(
2023
)
5
,
pp. 1346-1368
Persistent link: https://www.econbiz.de/10014314547
Saved in:
7
The chopsticks debacle : how brand hate flattened Dolce & Gabbana in China
Atwal, Glyn
;
Bryson, Douglas
;
Kaiser, Maya
- In:
The journal of business strategy
43
(
2022
)
1
,
pp. 37-43
Persistent link: https://www.econbiz.de/10012798457
Saved in:
8
Economic effects of voluntary religious castration on the informal provision of cooperation : the case of the Russian Skoptsy sect
Maltsev, Vladimir Vladimirovich
- In:
European economic review : EER
145
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013348901
Saved in:
9
Will consumers silence themselves when brands speak up about sociopolitical issues? : applying the spiral of silence theory to consumer boycott and buycott behaviors
Hong, Cheng
;
Li, Cong
- In:
Journal of nonprofit & public sector marketing
33
(
2021
)
2
,
pp. 193-211
Persistent link: https://www.econbiz.de/10012498324
Saved in:
10
Collateral damage : the impact of the Russia sanctions on sanctioning countries' exports
Crozet, Matthieu
;
Hinz, Julian
-
2016
Persistent link: https://www.econbiz.de/10011507324
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