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~subject:"Marketing"
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Search: subject:"Market turbulence"
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Marketing
Market turbulence
49
market turbulence
30
Innovation
28
Firm performance
27
Unternehmenserfolg
27
Innovation management
20
Innovationsmanagement
20
Marketing management
13
Marketingmanagement
13
Resource-based view
11
Ressourcenorientierter Ansatz
11
Technological turbulence
11
Dynamic capabilities
10
Dynamische Kompetenzen
10
Entrepreneurship
9
Entrepreneurship approach
9
Beziehungsmarketing
8
China
8
KMU
8
Relationship marketing
8
SME
8
Strategic management
8
Strategisches Management
8
technological turbulence
8
Business start-up
7
Globalisierung
7
Globalization
7
New product development
7
Produktentwicklung
7
Unternehmensgründung
7
Confidence
6
Organisatorischer Wandel
6
Organizational change
6
Technischer Fortschritt
6
Technological change
6
Vertrauen
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5
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6
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Akter, Shahriar
1
Bai, Xuan
1
Borzyszkowski, Jacek
1
Buccieri, Dominic
1
Budzanowska-Drzewiecka, Małgorzata
1
Chang, Jeanine
1
Chen, Fadong
1
Dwivedi, Yogesh Kumar
1
Gross, Andrew C.
1
Hani, Umme
1
Javalgi, Rajshekhar (Raj) G.
1
Li, Guoxin
1
Li, Xiaolin
1
Liang, Xiaoning
1
Lubowiecki-Vikuk, Adrian
1
Nolan, Eimear
1
Sharma, Anuj
1
Taheri, Babak
1
Wang, Changyu
1
Zhang, Hao
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Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
1
Asian business & management
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of contemporary hospitality management
1
Journal of business research : JBR
1
Journal of strategic marketing
1
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ECONIS (ZBW)
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1
Critical reflection on VUCA in tourism and hospitality marketing activities
Lubowiecki-Vikuk, Adrian
;
Budzanowska-Drzewiecka, …
- In:
International journal of contemporary hospitality management
35
(
2023
)
8
,
pp. 2983-3005
Persistent link: https://www.econbiz.de/10014314897
Saved in:
2
Innovation and differentiation of emerging market international new ventures the role of entrepreneurial marketing
Buccieri, Dominic
;
Javalgi, Rajshekhar (Raj) G.
;
Gross, …
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 549-577
Persistent link: https://www.econbiz.de/10014304915
Saved in:
3
Firm performance and marketing analytics in the Chinese context : a contingency model
Liang, Xiaoning
;
Li, Guoxin
;
Zhang, Hao
;
Nolan, Eimear
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 589-599
Persistent link: https://www.econbiz.de/10013168000
Saved in:
4
The future of marketing analytics in the sharing economy
Akter, Shahriar
;
Hani, Umme
;
Dwivedi, Yogesh Kumar
; …
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 85-100
Persistent link: https://www.econbiz.de/10013326917
Saved in:
5
Entrepreneurial bricolage and marketing capability : contingent roles of
market
turbulence
and strategic flexibility
Li, Xiaolin
;
Wang, Changyu
- In:
Asian business & management
21
(
2022
)
3
,
pp. 458-481
Persistent link: https://www.econbiz.de/10013433439
Saved in:
6
Corporate social responsibility and firm performance : the mediating role of marketing competence and the moderating role of market environment
Bai, Xuan
;
Chang, Jeanine
- In:
Asia Pacific journal of management : APJM ; a …
32
(
2015
)
2
,
pp. 505-530
Persistent link: https://www.econbiz.de/10011343676
Saved in:
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