//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Marketingtheorie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Wind, Yoram Jerry"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketingtheorie
Marketing management
10
Marketingmanagement
10
Marktforschung
10
Marketing
8
International marketing
7
Internationales Marketing
7
Marketing theory
7
Theorie
7
Theory
7
Consumer behaviour
6
Konsumentenverhalten
6
Market research
6
Market segmentation
6
Marktsegmentierung
6
Werbung
6
Advertising
5
Business network
4
Innovation
4
Scientific method
4
Unternehmensnetzwerk
4
Wissenschaftliche Methode
4
Innovation management
3
Innovationsmanagement
3
Organizational behaviour
3
Product management
3
Produktmanagement
3
Verbraucher
3
Verhalten in Organisationen
3
Beziehungsmarketing
2
Conjoint analysis
2
Conjoint-Analyse
2
Customer integration
2
Electronic Commerce
2
Empirical method
2
Empirische Methode
2
Fertigungsprogramm
2
Globalisierung
2
Globalization
2
Inter-firm cooperation
2
more ...
less ...
Type of publication
All
Book / Working Paper
5
Article
2
Type of publication (narrower categories)
All
Collection of articles of several authors
4
Collection of articles written by one author
4
Sammelwerk
4
Sammlung
4
Festschrift
2
Article in journal
1
Aufsatz im Buch
1
Aufsatz in Zeitschrift
1
Aufsatzsammlung
1
Bibliografie enthalten
1
Bibliography included
1
Book section
1
Konferenzschrift
1
Reprint
1
more ...
less ...
Language
All
English
7
Author
All
Wind, Yoram
7
Sheth, Jagdish N.
4
Green, Paul E.
2
Arabie, Phipps
1
Carmone, Frank J.
1
Day, George S.
1
Jain, Arun K.
1
Moskowitz, Howard R.
1
Reibstein, David J.
1
more ...
less ...
Published in...
All
Legends in marketing
4
International series in quantitative marketing : ISQM
1
Journal of the Academy of Marketing Science
1
The impact of theory on representations of the consumer and the marketing organisation
1
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Clustering and segmentation
Green, Paul E.
;
Moskowitz, Howard R.
;
Arabie, Phipps
; …
-
2017
Persistent link: https://www.econbiz.de/10011634248
Saved in:
2
Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010336664
Saved in:
3
The future of marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337116
Saved in:
4
Marketing strategy
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337120
Saved in:
5
Rethinking marketing : Peter Drucker's challenge
Wind, Yoram
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
1
,
pp. 28-34
Persistent link: https://www.econbiz.de/10003830098
Saved in:
6
Blurring the lines : is there a need to rethink industrial marketing?
Wind, Yoram
-
2008
Persistent link: https://www.econbiz.de/10003611770
Saved in:
7
Marketing research and modeling : progress and prospects; a tribute to Paul E. Green
Wind, Yoram
(
ed.
);
Green, Paul E.
(
honouree
)
-
2004
Persistent link: https://www.econbiz.de/10013391457
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->