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~subject:"Marktforschung"
~type_genre:"Bibliografie enthalten"
~type_genre:"Fallstudiensammlung"
~type_genre:"Glossary included"
~type_genre:"Handbuch"
~type_genre:"Konferenzschrift"
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Marktforschung
Marketing
1,463
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488
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488
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448
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417
Marketingmanagement
331
Marketing management
316
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145
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110
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108
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106
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100
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92
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92
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90
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77
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77
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71
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71
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67
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66
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61
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9
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7
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5
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Scharf, Andreas
4
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3
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3
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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American Marketing Association
13
European Marketing Academy
2
European Society for Opinion and Marketing Research
2
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
2
World Marketing Congress <19., 2016, Paris>
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
Academy of Marketing
1
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
Academy of Marketing Science / Annual Conference <2012, New Orleans, La.>
1
Arbeitskreis Deutscher Marktforschungsinstitute
1
Campus Verlag
1
Conference on Marketing and Research under a New World Order <1992, Tokio>
1
Deutsche Gesellschaft für Operations-Research / Arbeitsgruppe Prognoseverfahren im Marketing
1
Deutsche Verkehrswissenschaftliche Gesellschaft
1
Fachtagung Business Geographics <2000, Salzburg>
1
German American Conference on Industrial Marketing <1984, Mainz>
1
International Conference on Ernest Dichter and Motivation Research <1, 2005, Wien>
1
International Marketing Conference <1986, Singapur>
1
Internationale Tourismus-Börse <25, 1991, Berlin>
1
Kyi͏̈vs'kyj nacional'nyj torhovel'no-ekonomičnyj universytet
1
Market Research Society
1
NetLibrary, Inc
1
Paul D. Converse Symposium <10, 1978, Urbana, Ill.>
1
Seminar on European Agri-Business under Pressure: Understanding Anticipating and Acting through Market Research <1996, Brüssel>
1
Studienkreis für Tourismus
1
Summer Educators' Conference <2013, Boston, Mass.>
1
Summer Educators' Conference <2014, San Francisco, Calif.>
1
Symposium on Research in Marketing and Entrepreneurship <1992, Fontainebleu; Chicago, Ill.>
1
University of Illinois at Chicago / Institute for Entrepreneurial Studies
1
Warwick Business School
1
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
1
Winter Marketing Academic Conference <2017, Orlando, Fla.>
1
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
1
Workshop über Statistik und Verkehr <10, 2000, Heilbronn>
1
Wuppertaler Wirtschaftswissenschaftliches Kolloquium <1, 1975>
1
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Developments in marketing science
2
Europäische Hochschulschriften / 5
2
Gabler Edition Wissenschaft
2
Journal of financial services marketing : JFSM
2
UIC marketing and entrepreneurship research series
2
AMA educators proceedings
1
Absatzwirtschaft / Schriften zum Marketing
1
Arbeitsberichte aus dem FB Wirtschaft / Fachhochschule Osnabrück
1
Beiträge zur betriebswirtschaftlichen Forschung
1
Business & Management
1
Central and Eastern European online library
1
DUV / Wirtschaftswissenschaft
1
DUV : Wirtschaftswissenschaft
1
Developments in marketing science: proceedings of the Academy of Marketing Science
1
EBSCOhost eBook Collection
1
ESOMAR publication series
1
Ergebnisband der ... Sitzung einer DGOR-Arbeitsgruppe über Prognose-Verfahren im Marketing
1
Forschungsbericht / Forschungsgruppe für Innovation und Technologische Voraussage am Lehrstuhl für Industriebetriebslehre des Fachbereichs Wirtschafts- und Sozialwissenschaften an der Friedrich-Alexander-Universität Erlangen-Nürnberg
1
Gabler-Edition Wissenschaft
1
Göttinger Handelswissenschaftliche Schriften e.V. : GHS
1
Hochschulschriften zur Betriebswirtschaftslehre
1
Informatik-Fachberichte
1
Informatik-Fachberichte : IFB
1
Innovative Unternehmensführung : Planung, Durchführung und Kontrolle von Innovationen
1
International series in quantitative marketing : ISQM
1
Journal of marketing management : MM
1
Kohlhammer-Edition Marketing
1
Lehrbuch
1
Management
1
Marketing
1
Proceedings series / American Marketing Association
1
Publications / Market Research Society
1
Quantitative Methoden der Unternehmungsplanung
1
Reihe Wissenschaft
1
Reihe betriebswirtschaftliche Forschung
1
Sammlung Poeschel
1
Schriften zum Marketing
1
Schriftenreihe Versicherung und Risikoforschung des Instituts für Betriebswirtschaftliche Risikoforschung und Versicherungswirtschaft der Ludwig-Maximilians-Universität, München
1
Schriftenreihe Versicherungsforum : Tagungsreihe
1
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ECONIS (ZBW)
98
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2
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Unlocking our potential : AMA Winter Academic Conference 2024 : AMA educators proceedings volume 35 : online, 20 February 2024, St. Pete Beach, Florida, USA, 23 - 25 February 2024
Cross, Samantha N. N.
(
ed.
);
Saboo, Alok
(
ed.
)
-
American Marketing Association
;
AMA Winter Academic …
;
…
-
2024
Persistent link: https://www.econbiz.de/10014550866
Saved in:
2
A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem : AMA Summer Academic Conference 2023 : AMA educators proceedings volume 34...
AMA Summer Academic Conference <2023, San Francisco, Calif.>
;
…
-
2023
Persistent link: https://www.econbiz.de/10014444468
Saved in:
3
Behavioural research for marketing : a practitioner's handbook
Adams, Julian
-
2023
Persistent link: https://www.econbiz.de/10014022373
Saved in:
4
Praxishandbuch Marketing : Grundlagen und Instrumente
Pfaff, Dietmar
-
2020
-
2., vollständig überarbeitete und aktualisierte Auflage
Persistent link: https://www.econbiz.de/10012127064
Saved in:
5
Bridging gaps: marketing in an age of disruption : AMA Summer Academic Conference 2020 : AMA educators proceedings volume 31 : online, 18-20 August 2020
Blanchard, Simon
(
ed.
);
Epp, Amber M.
(
ed.
); …
-
AMA Summer Academic Conference: Bridging Gaps Marketing …
;
…
-
2020
Persistent link: https://www.econbiz.de/10012549257
Saved in:
6
Marketing from information to decision
Cluj-Napoca : [Verlag nicht ermittelbar]
;
Frankfurt, …
-
[1.]2008; 2.2009 - 9.2016; damit Ersch. eingest.
Persistent link: https://www.econbiz.de/10011416519
Saved in:
7
Handbook of advances in marketing in an era of disruptions : essays in honour of Jagdish N. Sheth
Sheth, Jagdish N.
(
honouree
);
Parvatiyar, Atul
(
ed.
); …
-
2019
Persistent link: https://www.econbiz.de/10011913572
Saved in:
8
Marketing on fire : burning questions, hot new methods, and practical ideas with spreading : AMA educators proceedings volume 30 : Chicago, Illinois, USA 9-11 August 2019
Peres, Renana
-
AMA Summer Academic Conference <2019, Chicago, Ill.>
;
…
-
2019
Persistent link: https://www.econbiz.de/10012486208
Saved in:
9
Long-term impact of marketing : a compendium
Hanssens, Dominique M.
-
2018
Persistent link: https://www.econbiz.de/10011955221
Saved in:
10
Marketing at the confluence between entertainment and analytics ; Volume 1
Rossi, Patricia
(
ed.
)
-
World Marketing Congress <19., 2016, Paris>
-
2017
Persistent link: https://www.econbiz.de/10011660717
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