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~subject:"Multikanalvertrieb"
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Search: subject_exact:"Kundenverkehrsanalyse"
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Multikanalvertrieb
Customer analysis
551
Kundenanalyse
551
Beziehungsmarketing
182
Relationship marketing
182
Consumer behaviour
103
Konsumentenverhalten
103
Deutschland
96
Germany
96
Theorie
85
Theory
85
Marktforschung
60
Market research
52
Einzelhandel
48
Retail trade
45
Online retailing
42
Online-Handel
42
Marketing management
39
Marketingmanagement
39
Computer-assisted marketing
30
IT-gestütztes Marketing
30
Data Mining
24
Data mining
24
Marktsegmentierung
24
Financial services
23
Finanzdienstleistung
23
Kundenwert
22
Multichannel strategy
22
Customer value
21
Kundenmanagement
21
Market segmentation
21
Target group
21
Zielgruppe
21
Customer satisfaction
19
Food retailing
19
Kundenzufriedenheit
19
Lebensmitteleinzelhandel
19
Internet marketing
18
Online-Marketing
18
USA
18
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19
Free
2
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Article
21
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1
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Article in journal
15
Aufsatz in Zeitschrift
15
Aufsatz im Buch
6
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6
Arbeitspapier
1
Graue Literatur
1
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1
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English
21
German
1
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Çengel, Özgür
2
Akturk, M. Serkan
1
Amorim, Pedro
1
Basu, Preetam
1
Both, Alina
1
Briel, Frederik von
1
Carlson, Jamie
1
Chen, Youhua
1
Chowdhury, Noman H.
1
Cocco, Helen
1
Demirag, Ozgun Caliskan
1
Demoulin, Nathalie T. M.
1
Dias, Joana Carmo
1
Fisher, Marshall L.
1
Franke, Markus
1
Gallino, Santiago
1
Gao, Fei
1
Gokulakannan P.
1
Gulnaz Banu P.
1
Hailu, Aregu Asmare
1
Heim, Gregory R.
1
Hickman, Ellie
1
Huang, Min
1
Jin, Delong
1
Ketzenberg, Michael
1
Kharouf, Husni
1
Lancelot Miltgen, Caroline
1
Lazaris, Chris
1
Mandal, Prasenjit
1
Mimoun, Mohamed Slim Ben
1
Mäder, Patrick
1
Neves-Moreira, Fábio
1
Oktay, Büşra
1
Rahman, Syed Mahmudur
1
Saha, Kushal
1
Sekhon, Harjit
1
Sfakianaki, Emmanouela
1
Silva, Francisca Pinto
1
Silva, Susana C.
1
Slama, Boulbeba
1
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Published in...
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Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
3
The international review of retail, distribution and consumer research
3
International journal of production economics
2
Journal of retailing and consumer services
2
Channel strategies and marketing mix in a connected world
1
E-retailing challenges and opportunities in the global marketplace
1
International journal of innovation and technology management : IJITM
1
International journal of retail and distribution management
1
International journal of technology marketing : IJTMkt
1
Journal of business research : JBR
1
Journal of marketing research
1
Journal of operations management
1
Multi- und Omnichannel-Management in Banken und Sparkassen : Wege in eine erfolgreiche Zukunft
1
Technological forecasting & social change : an international journal
1
The journal of services marketing
1
Working paper series : WPS
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ECONIS (ZBW)
22
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11
Designing a seamless shopping journey through omnichannel retailer integration
Cocco, Helen
;
Demoulin, Nathalie T. M.
- In:
Journal of business research : JBR
150
(
2022
),
pp. 461-475
Persistent link: https://www.econbiz.de/10013365744
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12
Customer preferences of multichannel operations in the context of omnichannel world
Öztek, M. Yaman
;
Çengel, Özgür
- In:
Managing customer experiences in an omnichannel world : …
,
(pp. 43-54)
.
2021
Persistent link: https://www.econbiz.de/10012492086
Saved in:
13
Consumer behavior in omnichannel retailing
Özbük, Meltem Yetkin
;
Ünal, Duygu Aydın
;
Oktay, Büşra
- In:
Managing customer experiences in an omnichannel world : …
,
(pp. 75-95)
.
2021
Persistent link: https://www.econbiz.de/10012492210
Saved in:
14
Customer experience management in omnichannel retailing
Çakiroğlu, K. Ilgın
;
Çengel, Özgür
- In:
Managing customer experiences in an omnichannel world : …
,
(pp. 97-113)
.
2021
Persistent link: https://www.econbiz.de/10012492289
Saved in:
15
New models of strategic customers in the age of omnichannel retailing
Gao, Fei
;
Su, Xuanming
- In:
Channel strategies and marketing mix in a connected world
,
(pp. 147-164)
.
2020
Persistent link: https://www.econbiz.de/10012146860
Saved in:
16
An omnichannel approach to retailing : demystifying and identifying the factors influencing an omnichannel experience
Hickman, Ellie
;
Kharouf, Husni
;
Sekhon, Harjit
- In:
The international review of retail, distribution and …
30
(
2020
)
3
,
pp. 266-288
Persistent link: https://www.econbiz.de/10012253877
Saved in:
17
Omnichannel retailers' return policy strategies in the presence of competition
Jin, Delong
;
Demirag, Ozgun Caliskan
;
Chen, Youhua
; …
- In:
International journal of production economics
225
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012293898
Saved in:
18
The value of rapid delivery in omnichannel retailing
Fisher, Marshall L.
;
Gallino, Santiago
;
Xu, Joseph Jiaqi
- In:
Journal of marketing research
56
(
2019
)
5
,
pp. 732-748
Persistent link: https://www.econbiz.de/10012177633
Saved in:
19
The future of omnichannel retail : a four-stage Delphi study
Briel, Frederik von
- In:
Technological forecasting & social change : an …
132
(
2018
),
pp. 217-229
Persistent link: https://www.econbiz.de/10011960215
Saved in:
20
Assessing impacts of introducing ship-to-store service on sales and returns in omnichannel retailing : a data analytics study
Akturk, M. Serkan
;
Ketzenberg, Michael
;
Heim, Gregory R.
- In:
Journal of operations management
61
(
2018
),
pp. 15-45
Persistent link: https://www.econbiz.de/10011932706
Saved in:
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