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~subject:"Nonprofit marketing"
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Search: subject_exact:"Charitable organization"
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Nonprofit marketing
Gemeinnützige Organisation
1,621
Charitable organization
1,619
Fundraising
685
Charity
613
Wohltätigkeit
610
Nonprofit-Organisation
514
Nonprofit organization
492
Deutschland
441
Germany
402
Social economy
183
Sozialwirtschaft
183
Altruism
181
Altruismus
181
Großbritannien
162
United Kingdom
161
Social services
139
Sozialer Dienst
139
USA
132
United States
130
Gemeinnützigkeit
95
Experiment
94
Steuervergünstigung
85
Nonprofit management
84
Nonprofit-Management
84
Stiftung
80
Theorie
79
Theory
79
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76
Sozialpolitik
75
Foundation
72
Nonprofit-Marketing
69
Tax incentive
66
Consumer behaviour
61
Konsumentenverhalten
61
Social security benefits
58
Öffentliche Sozialleistungen
58
Social policy
55
Motivation
52
Nichtregierungsorganisation
48
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68
German
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Choi, Jungsil
3
Filo, Kevin
3
Inoue, Yuhei
3
Singh, Surendra N.
3
Bae, Mikyeung
2
Bennett, Roger
2
Chad, Paul
2
Chapman, Cassandra M.
2
Fechner, David
2
Lee, Young-Joo
2
Li, Yexin Jessica
2
Louis, Winnifred R.
2
Masser, Barbara M.
2
Rangan, Priyamvadha
2
Won, Doyeon
2
Abrahams, Alan S.
1
Adomaviciute, Karina
1
Al-Shamali, Sarah
1
Al-Wugayan, Adel A. A.
1
AlMutairi, Shihanah
1
Auger, Giselle Andree
1
Bauer, Steven
1
Bradford, Tonya Williams
1
Burt, Christopher D. B.
1
Campagnaro Teixeira, Arilda Magna
1
Cao, Xiaoxia
1
Carroll, Ryall
1
Carter, Vernon B.
1
Carvalho Suarez, Maribel
1
Carvalho, Amélia
1
Casotti, Letícia
1
Chai, Jianbin
1
Chambers, Suzanne K.
1
Chang, ChiaChi
1
Chen, Po-Yu
1
Chen, Xinlei
1
Chew, Celine
1
Chiu, Weisheng
1
Cockrill, Antje
1
Costa Júnior, Lindemberg
1
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International review on public and non-profit marketing
9
Journal of philanthropy and marketing
6
Nonprofit management & leadership
4
Journal of business research : JBR
3
Nonprofit marketing : sectoral applications
3
Psychology & marketing
3
International journal of nonprofit & voluntary sector marketing
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of nonprofit & public sector marketing
2
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
2
Sport management review
2
Administrative Sciences : open access journal
1
Australasian marketing journal
1
Forschung und Entwicklung in der Sozialwirtschaft
1
International journal of Islamic and Middle Eastern finance and management
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of advertising : the review of marketing communications
1
International journal of electronic commerce : IJEC
1
International journal of nonprofit and voluntary sector marketing
1
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
1
Journal of Islamic marketing
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of advertising research
1
Journal of business and psychology
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of managerial psychology
1
Journal of marketing
1
Journal of marketing communications
1
Journal of promotion management : innovations in planning and applied research
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Journal of the Academy of Marketing Science
1
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
1
MIS quarterly
1
Management research review
1
Marketing theory
1
Nonprofit and voluntary sector quarterly
1
Public relations in the nonprofit sector : theory and practice
1
Routledge studies in the management of voluntary and non-profit organizations
1
The journal of economic perspectives : EP ; a journal of the American Economic Association
1
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ECONIS (ZBW)
69
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1
Charitable Triad Theory : how donors, beneficiaries, and fundraisers influence charitable giving
Chapman, Cassandra M.
;
Louis, Winnifred R.
;
Masser, …
- In:
Psychology & marketing
39
(
2022
)
9
,
pp. 1826-1848
Persistent link: https://www.econbiz.de/10013465119
Saved in:
2
Don't put me on the spot : the role of perceived intrusiveness in public donation solicitations
Sanchez, Alison
;
Kull, Alexander J.
- In:
Psychology & marketing
39
(
2022
)
12
,
pp. 2401-2412
Persistent link: https://www.econbiz.de/10013465203
Saved in:
3
How the emotions evoked by homeless pets induce online charitable giving
Shepelenko, Anna
;
Shepelenko, Pavel
;
Panidi, Ksenia
; …
- In:
Journal of philanthropy and marketing
29
(
2024
)
2
,
pp. 1-12
Persistent link: https://www.econbiz.de/10014505840
Saved in:
4
No browsing, no donating : the impact of title and forwarder on browsing intention of online charity fundraising
Zheng, Chundong
;
Niu, Huan
;
Wang, Han
- In:
International review on public and non-profit marketing
21
(
2024
)
1
,
pp. 27-49
Persistent link: https://www.econbiz.de/10014501137
Saved in:
5
Trust me, I am famous : legitimating attractive celebrities as credible endorsers for charitable organisations
Leclercq, Thomas
;
Denis, Etienne
;
Hoornaert, Steven
- In:
Journal of marketing management : JMM ; journal of the …
40
(
2024
)
1/2
,
pp. 102-128
Persistent link: https://www.econbiz.de/10014549723
Saved in:
6
Online social network fundraising : threats and potentialities
Wymer, Walter
;
Čačija, Ljiljana Najev
- In:
Journal of philanthropy and marketing
28
(
2023
)
4
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014439340
Saved in:
7
Does the intention to purchase cause-related products compared to charity donations indicate higher morality?
Adomaviciute, Karina
;
Urbonavicius, Sigitas
- In:
Journal of philanthropy and marketing
28
(
2023
)
4
,
pp. 1-13
Persistent link: https://www.econbiz.de/10014439369
Saved in:
8
Pictures that are worth a thousand donations : how emotions in project images drive the success of online charity fundraising campaigns? : an image design perspective
Hou, Jian-Ren
;
Zhang, Jie Jennifer
;
Zhang, Kunpeng
- In:
MIS quarterly
47
(
2023
)
2
,
pp. 535-584
Persistent link: https://www.econbiz.de/10014422465
Saved in:
9
Determinants of Zakat donor behavior in a Gulf state
Al-Shamali, Sarah
;
AlMutairi, Shihanah
- In:
Journal of Islamic marketing
14
(
2023
)
11
,
pp. 2821-2844
Persistent link: https://www.econbiz.de/10014428808
Saved in:
10
Celebrity appeal effectiveness in donating to the cause : popular culture vs. religious celebrities
Al-Wugayan, Adel A. A.
- In:
International review on public and non-profit marketing
20
(
2023
)
2
,
pp. 369-391
Persistent link: https://www.econbiz.de/10014383317
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